Retail Cloud Market Size & Share, by Component (Solutions, Services); Service Model (SaaS, PaaS, IaaS); Deployment Model (Public, Private, Hybrid Cloud); Organization Size (SMEs, Large Enterprises) - Global Supply & Demand Analysis, Growth Forecasts, Statistics Report 2024-2036

  • Report ID: 5292
  • Published Date: Oct 05, 2023
  • Report Format: PDF, PPT

Global Market Size, Forecast, and Trend Highlights Over 2024 - 2036

Retail Cloud Market size is expected to cross USD 544 Billion by the end of 2036, growing at a CAGR of 23% during the forecast period, i.e., 2024 – 2036. In the year 2023, the industry size of retail cloud was around USD 38 Billion. Increasing adoption by retailers of cloud computing services is a major factor behind this expansion because it provides them with cost-effective and efficient solutions for their activities. Cloud technology is able to meet the increasing needs for flexibility and scale in retail, which allows companies to rapidly adapt to changes in the market. Every day, the world produces 2.5 quintillion bytes of data. A multiple public or private cloud is used by 80% of organizations.

In addition, retailers are working to enhance the customer experience and engagement by using cloud-based systems that enable seamless interactions as well as personalized services. The adoption of cloud services, giving retailers the chance to gain valuable insight and make data-driven decisions that will improve performance is being fueled by an increasing importance for data analysis in retailing.

Retail Cloud Solutions Market
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Retail Cloud Sector: Growth Drivers and Challenges

Growth Drivers

  • Over the Coming Period, Swift Progress will be Made in Disrupting Technologies- AI in retail simplifies their in-store operation, and efficiently manages new stock and supply chain management by enabling them to do so. In addition, AI enables retailers to offer their customers personalized service and sophisticated marketing strategies that assist them in attracting and retaining clients. The key strategies that will benefit the retail sector from the use of artificial intelligence are improved customer experience and support. In addition, more and more retailers are choosing to shop in stores.  AI is being used by 35% of firms and 42% are looking into its deployment in the future. A total of 91.5% of the world's leading businesses are continuously investing in artificial intelligence.
  • Increasing Emphasis on the Omni-channel Experience- Omnichannel connects all the channels of communication between companies and their clients in order to produce a cohesive experience. 73% of consumers chose to shop on many channels during their purchasing trip. Retailers are attempting to enhance the Omnichannel experience for this reason.
  • Accelerated Adoption of Multi-Cloud Architecture- Multicloud adoption, in which businesses look to benefit from the advantages of using a combination of cloud service providers, is now emerging as an increasingly common trend within retail. In order to support both web and offline retail businesses, particular requirements have been laid down in the retail sector, e.g. need for scalable, flexibility and security of IT infrastructure. With the ability to adapt their IT infrastructure, and at the same time reduce risks of lost data or security violations, retailers will be able to take advantage of M2C environments that allow them to specify it in order to meet their needs.


  • Integration of Cloud Computing Systems with Legacy Systems- Integrating cloud systems with legacy systems is one of the major hindrances to adoption of cloud computing systems in the retail sector. Many retailers have invested in legacy systems over the years, and these systems often handle critical functions such as inventory management, order processing, and payment processing. Integrating these systems with cloud-based systems can be challenging, but it is essential to ensure that retailers can leverage the benefits of cloud computing while still maintaining their existing systems.
  • Data security is a critical concern for any business, including those in the retail industry that use cloud. Growing security and privacy concerns are reluctance among some retailers to adopt cloud software in some developing countries.

Retail Cloud Market: Key Insights

Base Year


Forecast Year



~ 23%

Base Year Market Size (2023)

 ~ USD 38 Billion

Forecast Year Market Size (2036)

 ~ USD 544 Billion

Regional Scope

  • North America (U.S., and Canada)
  • Latin America (Mexico, Argentina, Rest of Latin America)
  • Asia-Pacific (Japan, China, India, Indonesia, Malaysia, Australia, Rest of Asia-Pacific)
  • Europe (U.K., Germany, France, Italy, Spain, Russia, NORDIC, Rest of Europe)
  • Middle East and Africa (Israel, GCC North Africa, South Africa, Rest of the Middle East and Africa)
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Retail Cloud Segmentation

Service Model (SaaS, PaaS, IaaS)

The SaaS segment is anticipated to account for 48% share of the global retail cloud market during the forecast period.  By offering subscription-based models that reduce hardware, software licenses and IT costs, SaaS solutions offer cost effectiveness. Without major investment, retailers can quickly expand their operation by using Software as a Service and be able to add or remove features and users if necessary. SaaS enables retailers to make data and applications available from any part of the world, which is advantageous for businesses with a global reach. Moreover, the user-friendliness of software as a service means that they are easily adopted and used for quick benefit by retailers with limited technical capacity. The subscription business model will account for 53% of all software revenue in 2022.

Deployment Model (Public, Private, Hybrid Cloud)

Retail cloud market from the public cloud segment is anticipated to hold 51% of the revenue share during the forecast period. The numerous benefits offered to retailers, such as scalability, flexibility, and cost efficiency, are part of the reason. The public cloud enables the use of services such as data storage, computing power, and analysis making it an attractive option for retailers. The dominant role of the public cloud is predicted to be maintained by retailers who want to take advantage of its benefits in order to enhance their business and keep up with competitors.

Our in-depth analysis of the global market includes the following segments:


  • Solutions
  • Services 

         Service Model 

  • SaaS
  • PaaS
  • IaaS

         Deployment Model

  • Public
  • Private
  • Hybrid Cloud

          Organization Size

  • SMEs
  • Large Enterprises

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Retail Cloud Industry - Regional Synopsis

North American Market Forecast

The North America region is anticipated to account for 34% share of the global retail cloud market during the forecast period. In particular in countries like the United States and Canada, North America's retail market is growing rapidly. Due to the presence of stores like Walrus, Costco, Kroger, Home Depot and Target in this region, retail is one of North America's largest markets. Furthermore, the demand for cloud retail solutions is highest in North America. Compared to many regions, the region has one of the most exploratory store sales scenarios. Furthermore, in specialty stores, there is a high proportion of use of cloud throughout the region. For example, a company called Bernhardt Furniture Company Inc. has used IBM retail cloud technology to develop the Mobile Sales Application and Analytics Platform which enabled them to increase sales by 20 % in just 10 weeks. The company reported that, on the occasion of sales events, its managers were able to reach out to 205 additional customers.

APAC Market Statistics

Asia Pacific retail cloud market is anticipated to hold around 28% of the revenue share during the forecast period. In Asia Pacific, this growth is attributable to the growing demand for cloud computing services from SMEs. Strong economic growth, increasing Internet penetration and the growing adoption of mobile phones are taking place in countries such as China, India or Japan. In turn, the demand for effective retail cloud to support the booming e commerce sector is driven by this. In addition, the demand for retail cloud will increase as a result of substantial investment by governments and businesses in cloud infrastructure. SMEs invested 47% of their IT budgets a 67% increase from 2021 to 2022 in cloud services. By 2023, they will have spent more than 50% of their technological spend on cloud services.

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Retail Cloud Solutions Market Size
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Companies Dominating the Retail Cloud Market

    • Oracle Corporation
      • Company Overview
      • Business Strategy
      • Key Product Offerings
      • Financial Performance
      • Key Performance Indicators
      • Risk Analysis
      • Recent Development
      • Regional Presence
      • SWOT Analysis
    • Microsoft Corporation
    • IBM Corporation
    • Cisco Systems Inc.
    • Accenture
    • Cognizant
    • Google LLC
    • Amazon Web Services, Inc.
    • Wipro Limited
    • Snowflake Inc.

In the News

  • Wipro Limited, a technology services and consulting company, declared new retail solutions built on the Microsoft Cloud and Cloud for Retail and a new Retail Innovation Experience in Mountain View, California. This physical, virtual, and hybrid Experience would deepen collaboration between Microsoft and Wipro to accelerate the delivery of new solutions that would enable retailers to grow their business and build stronger customer relationships.
  • Snowflake, the Data Cloud company, declared the introduction of the Retail Data Cloud, which primarily unites Snowflake- and partner-delivered solutions, Snowflake's data platform, and industry-specific datasets. The Retail Data Cloud mainly empowers manufacturers, retailers, consumer packaged goods (CPG) vendors, distributors, and industry technology providers to leverage their data, access new data, and seamlessly collaborate across the entire retail industry.

Author Credits:  Abhishek Verma

  • Report ID: 5292
  • Published Date: Oct 05, 2023
  • Report Format: PDF, PPT

Frequently Asked Questions (FAQ)

Rise of e-commerce and increasing adoption of cloud computing among retailers are the major factors driving the growth of the retail cloud market.

The market size of retail cloud is anticipated to attain a CAGR of 23% over the forecast period, i.e., 2024 - 2036.

The major players in the market are Microsoft Corporation, IBM Corporation, Cisco Systems Inc., Accenture, Cognizant, Google LLC, Amazon Web Services, Inc., Wipro Limited, Snowflake Inc., and others.

The SaaS segment is anticipated to garner the largest market size by the end of 2036 and display significant growth opportunities.

The market in the North America region is projected to hold the largest market share by the end of 2036 and provide more business opportunities in the future.
Retail Cloud Solutions Market Report Scope

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