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Smart Shelves Market : Global Demand Analysis & Opportunity Outlook 2024

Published On : July, 2018 REP-ID-286 Category: ICT & Electronics

Global Smart Shelves Market Overview

Smart shelves refer to the shelf that is transistorized with a radio frequency identification reader (RFID) sensor which is equipped inside, above or behind the shelves. Nowadays, hypermarkets are opting for smart shelves as they help in optimization and increase their sales. Consumers prefers to go to smart shelves equipped hypermarket because smart shelves offers discounts or offers as the consumer picks up a product.  The market share of the smart shelves has constantly been rising due to the increasing adoption of smart shelves as they provide benefits to both customers as well as hypermarkets and offers various advantages over the normal shelves. The evolutionary advantages that smart shelves offer over normal shelves are automatic low end stock alert, better operations management, observing consumer preferences and theft identification. Further, the normal shelves do not offer these features and result in decreased efficiency of hypermarket staff and low sales figure.

However, the smart shelves are integrated systems offering better control and connectivity of hypermarket inventory. The smart shelves are meshed with weight sensors which send notification to the back end system when an item is lifted. Further, these shelves do send a message as misplaced items to the back end system when it detects a product that does not relate to that segment. Smart shelf gives various information to the retailers which they use to increase their customer service. The retail sector is expected to be more addressable to the consumer demands and provide better shopping experience by digitizing the stores and hypermarkets.

Market Size and Forecast

The market is anticipated to witness a robust growth over the forecast period. Increasing consumer expectation is resulting in the increased demand for digitized retail stores. Further, profit maximization of the retail stores is one of the key factors anticipated to fuel the demand for smart shelves market.

smart shelves market

North America held the largest market of smart shelves market till 2016 and is expected to continue its dominance over the forecast period as they are early adopters of new technologies. Moreover, roughly 90% purchase is done in offline stores such as retails and hypermarket which is expected to provide a robust growth to the smart shelves market in North America.

North America is the largest market of smart shelves followed by Europe and Asia-Pacific. Moreover, Europe is the second largest market and expected to witness a significant growth over the forecast period. Rising consumer expectation for personalization and customization need and increasing share of the economy is anticipated to fuel the demand for smart shelves in the European countries.

Further, Asia-Pacific is expected to show a rise in the demand for smart shelves market owing to the increasing population and rising disposable income.

Market Segmentation

Our in-depth analysis segmented the global smart shelves market in the following segments:

By Type of Retail Outlet

  • Departmental Stores
  • Supermarket
  • Discount Stores
  • Supermarket
  • Specialty Stores
  • Others ( Dollar stores, malls, pharmacy store)

By Region

Global smart shelves market is further classified on the basis of region as follows:

  • North America (U.S. & Canada) Market size, Y-O-Y growth & Opportunity Analysis
  • Latin America (Brazil, Mexico, Rest of Latin America) Market size, Y-O-Y growth & Opportunity Analysis
  • Western and Eastern Europe (U.K., Germany, France, Italy, Spain, Hungary, Belgium, Netherlands & Luxembourg, Rest of Western Europe) Market size, Y-O-Y growth & Opportunity Analysis
  • Asia-Pacific (China, India, Japan, Singapore, Australia, New Zealand, South Korea & Rest of Asia) Market size, Y-O-Y growth & Opportunity Analysis
  • Middle East and North Africa (MENA) Market Size and Y-O-Y Growth Analysis

Growth Drivers and Challenges

Disruptive technology and increasing customer personalization and customization is expected to drive the global smart shelves market over the forecast period i.e. 2017-2024. Moreover, the benefits of smart shelves such as profit maximization of the retailer and delivering customized shopping experience are expected to positively shape the global smart shelves market. In addition to this, increased level of customer satisfaction is projected to escalate the global smart shelves market.

However, the higher cost of smart shelves is likely to dampen the growth global smart shelves market. Moreover, shifting of customers to online retail store is anticipated to slow down the demand of smart shelves.

Key players

  • Mondelez International
    • Company Overview
    • Key Product Offerings
    • Business Strategy
    • SWOT Analysis
    • Financials
  • Kroger
  • Powershelf
  • Gillette
  • WestRock
  • T-Ink
  • Seeionic Inc.
  • Panasonic
  • NeWave Sensor Solutions

Scope and Context

Overview of the Parent Market

Analyst View


The Global smart shelves market is segmented as follows:

  • By Type of Retail Outlet Market Size & Y-O-Y Growth Analysis
  • By Region Market Size & Y-O-Y Growth Analysis

Market Dynamics

Supply & Demand Risk

Competitive Landscape

Porter’s Five Force Model

Geographical Economic Activity

Key Players (respective SWOT Analysis) and their Strategies and Product Portfolio

Recent Trends and Developments

Industry Growth Drivers and Challenges

Key Information for Players to establish themselves in current dynamic environment


Key Answers Captured in Report?
Which geography would have better demand for product/services?
What are the strategies adopted by big players in the regional market?
Which country would see the steep rise in CAGR & year-on-year (Y-O-Y) growth?
What is the current & expected market size in next five years?
What is the market feasibility for long term investment?
What opportunity the country would offer for existing and new players in the market?
What is risk involved for suppliers in the geography?
What factors would drive the demand for the product/service in near future?
What is the impact analysis of various factors in the market growth?
What are the recent trends in the regional market and how successful they are?




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