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Livestreaming Video and Camera Market Segmentation by Cameras (DSLR, Mirrorless, Camcorder, PTZ Camera, Action Camera, and Webcams); by Resolution (2K, 4K, 8K, and Others); by Resolution (2K, 4K, 8K, and Others); by Application (Social Media Live Streaming, Business Live Streaming, Classroom Live Streaming, Events Live Streaming, Live Streaming E-Commerce, & Others); by End-user (Individual & Professional Content Creators & Enterprises) – Global Demand Analysis & Opportunity Outlook 2019-2028

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Extensive insights into the Growth of Livestreaming Video and Camera Market amidst COVID-19

Before we witness the stabilization of economic growth in Europe and North America, Asia Pacific is estimated to bounce back progressively with countries such as China, India, South Korea and Japan witnessing more opportunities to recover from the losses sustained during COVID-19.

Being the biggest market in Eastern Europe, Russia is estimated to take the lowest hit, offering a sigh of relief to the businesses operating in the country. Whereas, GCC is estimated to observe low investments due to the sliding prices of crude oil.

We evaluate the strategies and commitment of the Giant Players in the market towards creating products and services that customers value and rely on.

In an attempt to control and eliminate the surge of coronavirus cases and meet the demand for required medical devices along with providing efficient medical services, there is a drastic shift of investments from authoritative bodies towards the healthcare sector. Where the aftermath of this pandemic may take years to be measured, Research Nester estimates notable expansion of e-health, gaming, and media and entertainment industries till the whole situation is contained and the plan of action for the recovery process is determined. There is an estimated probability of the growth in businesses going back a year if the condition is controlled in the next 2-3 months.                                                         Request Insights

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Global Livestreaming Video and Camera Market Highlights 2019-2028

The global livestreaming video and camera market is held a revenue of USD 895.21 Million in 2019 and is further estimated to garner USD 2,598.76 Million by the end of 2028 by growing at a CAGR of 13.1% over the forecast period, i.e., 2020-2028. The market is growing on account of the growing trends of online video blogging, also commonly termed as vlogging, along with the numerous benefits associated with the use of these cameras. Live streaming of videos allows content creators to scatter to a large audience when compared to any physical event. It is a new way of interacting and engaging with the target audience as the process allows a direct conversation with the customers, and the audiences feel more connected with the content creator.

The search popularity of Facebook Live, the live streaming platform of the social network Facebook, increased by around 350% in a single year. Further, in the year 2018, the number of live broadcasts in the platform crossed 3 billion. On the other hand, in business organizations, it allows companies to offer live QnA sessions, or provide support to their customers directly and further allows individuals to get a virtual tour of the offices. CLICK TO DOWNLOAD SAMPLE REPORT

Global-Live-Streaming-Video-and-Camera-Market

The global live streaming video and camera market is also expected to grow on account of the rise in the number of smartphone penetration worldwide, increasing adoption of the internet, and the surge in demand for on-demand video content. According to the statistics by the International Telecommunication Union (ITU), the number of people using the internet grew from 1.1 Billion in 2005 to 3.7 Billion in the year 2018. Further, it was estimated that by the end of 2019, the number of internet users around the world was close to 4 Billion. Moreover, owing to the fact that live streaming of videos takes lesser time to produce and are more of a cost-effective option, the number of content creators who have less amount of technical expertise in video editing and other related platforms, in on the rise, which in turn is anticipated to drive the market growth. The major equipment that are required for live streaming include smartphones or laptops that are equipped with a camera, and an active internet, along with an active social media account or other live streaming platforms. The videos are usually self-hosted at that particular moment and hence can be transmitted over the internet without any delay. Live streaming of videos also allows the video creator to keep track of the analytics related to the streaming event, and further allows to understand different analytical parameters, such as success or failure of the event, user engagement, viewing behavior, and others. Additionally, the increasing availability of professional live streaming services, which provides greater analytical tools, such as viewership tracking, customized analytical dashboards, call-to-action buttons, and others, eases the task for the video creators to some extent, and allows them to refine their overall strategy and content. Furthermore, live streaming of videos provides greater protection from piracy as viewers can’t easily download these files, unless shared by the creator. The streaming process also allows organizations to build trust with their customers by providing greater transparency between the two bodies.

Global Livestreaming Video and Camera Market Segmentation Regional Synopsis

Regionally, the global live streaming video and camera market is segmented into five regions, namely, North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa. Among these, the North America live streaming video and camera market is estimated to hold the leading market share of 32.79% by the end of 2028 and attain a revenue of USD 852.23 Million in the same year, by growing at a CAGR of 13.2% during the forecast period. The United States is one of the fastest-growing economies globally, with primary industries being automotive, industrial, and healthcare. Increasing virtual meetings, international dealings, simulation training, and others are poised to create more opportunities for market growth in this region. On the other hand, the market in the Asia Pacific is projected to be the fastest-growing market by growing at a CAGR of 13.7% over the forecast period. The market in the region is also expected to hold the second largest market share throughout the forecast period and gain a revenue of USD 783.59 Million by the end of 2028.

Growth Drivers and Challenges Impacting the Growth of the Global Livestreaming Video and Camera Market

Growth Drivers

  • Analytical Tracking of Live Streaming Videos
  • Increasing Number of Users of Social Media

Challenges

  • Higher Cost of Cameras

Global Livestreaming Video and Camera Market Segmentation Synopsis

The global livestreaming video and camera market is segmented on the basis of camera into DSLR, mirrorless, camcorder, PTZ camera, action camera, and webcams. Amongst these segments, the action camera segment is expected to grab the largest revenue of USD 1612.91 Million by the end of 2028. Alternatively, the mirrorless segment is expected to grow with the highest CAGR of 16.6% during the forecast period. The market is further segmented by resolution into 2K, 4K, 8K, and others, out of which, the 4K segment is expected to hold the largest market share by the end of 2028 and gain a revenue of USD 858.43 Million by the same year. The segment is also expected to grow with the highest CAGR of 13.9% during the forecast period. Based on application, the market is segmented into social medial live streaming, business live streaming, classroom live streaming, events live streaming, sports live streaming, live streaming e-commerce, and others. Amongst these segments, the social media live streaming segment is expected to gain the largest revenue of USD 797.38 Million by the end of 2028. Further, based on pricing, the medium segment is expected to grow with the highest CAGR of 13.8% during the forecast period. On the basis of distribution channel, the market is segmented into single brand stores, multi-brand stores, and online stores, out of which, the multi-brand stores segment is expected to gain the largest revenue of USD 1285.67 Million by the end of 2028. The market is also segmented by end user into individual & professional content creators, and brand & enterprises, out of which, the individual & professional content creators segment is expected to grow with the highest CAGR of 13.7% during the forecast period.

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Key Players Dominating the Market

Our report has covered detailed company profiling comprising company overview, business strategies, key product offerings, financial performance, key performance indicators, risk analysis, recent developments, regional presence, and SWOT analysis among other notable indicators for competitive positioning. Some of the prominent industry leaders in the global livestreaming video and camera market that are included in our report are Panasonic Corporation, ARRI AG, Sony Corporation, Blackmagic Design Pty. Ltd., RED Digital Cinema, LLC, Z CAM, Logitech, Canon Inc., GoPro, Inc., Nikon Corporation, and others.

Key Reasons to Buy Our Report

  • The report covers detailed analysis comprising market share attained by each market segment and its sub-segments.
  • It covers market dynamics including growth drivers, trends, potential opportunities, price trend analysis and challenges that impact the market growth.
  • The report includes detailed company profiles of the major players dominating the market.
  • We use effective research methodologies to calculate the market numbers and provide value-added assessment for overall growth.
  • We provide customized reports as per the clients’ requirement helping them to see possible and unexpected challenges and unforeseen opportunities in order to help them reach their goal.

 

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Global Livestreaming Video and Camera Market TOC

  1. Market Definition
    1. Market Definition
    2. Market Segmentation
    3. Assumptions & Acronyms
  2. Research Methodology
    1. Research Objective
    2. Research Process & Methodology
  3. Executive Summary- Global Livestreaming Video and Camera Market
  4. Market Lineage
    1. Production outlook
    2. Shipment outlook
  5. Analysis of Market Dynamics
    1. Drivers
    2. Restraints
    3. Opportunities
    4. Trends
  6. Recent Technological Developments in Livestreaming Video and Camera Market
  7. Impact of COVID-19 on the Livestreaming Video and Camera Market
    1. Impact on the Demand
    2. Impact on the Sales of the Product
    3. Impact on the Livestreaming Platforms
    4. Impact on the Consumer Preferences Towards Livestreaming
    5. Impact on the Supply & Distribution
    6. Impact on the Key Market Players
    7. Impact on the Pricing
    8. Market Impact Analysis in 2020 (quarter wise) w.r.t COVID-19 Pandemic (USD million)
  8. Pricing Analysis
  9. Global Livestreaming Video and Camera Market Outlook
    1. By Value (USD Million)
    2. By Volume (Thousand Units)
  10. Global Livestreaming Video and Camera Market Segmentation by:
    1. Camera
    2. Resolution
    3. Application
    4. Pricing
    5. Distribution Channel
    6. End User
  11. Global Livestreaming Video and Camera – Lenses and Accessories Market
  12. North America Livestreaming Video and Camera Market Segmentation Analysis 2019-2028
    1. By value (USD Million)
    2. By volume (Thousand Units)
  13. North America Livestreaming Video and Camera Market Segmentation by:
    1. Camera
    2. Resolution
    3. Application
    4. Pricing
    5. Distribution Channel
    6. End User
  14. North America Livestreaming Video and Camera – Lenses and Accessories Market
  15. Europe Livestreaming Video and Camera Market Segmentation Analysis 2019-2028
    1. By value (USD Million)
    2. By volume (Thousand Units)
  16. Europe Livestreaming Video and Camera Market Segmentation by:
    1. Camera
    2. Resolution
    3. Application
    4. Pricing
    5. Distribution Channel
    6. End User
  17. Europe Livestreaming Video and Camera – Lenses and Accessories Market
  18.  Asia Pacific Livestreaming Video and Camera Market Segmentation Analysis 2019-2028
    1. By value (USD Million)
    2. By volume (Thousand Units)
  19. Asia pacific Livestreaming Video and Camera Market Segmentation by:
    1. Camera
    2. Resolution
    3. Application
    4. Pricing
    5. Distribution Channel
    6. End User
  20. Asia Pacific Livestreaming Video and Camera – Lenses and Accessories Market
  21. Latin America Livestreaming Video and Camera Market Segmentation Analysis 2019-2028
    1. By value (USD Million)
    2. By volume (Thousand Units)
  22. Latin America Livestreaming Video and Camera Market Segmentation by:
    1. Camera
    2. Resolution
    3. Application
    4. Pricing
    5. Distribution Channel
    6. End User
  23. Latin America Livestreaming Video and Camera – Lenses and Accessories Market
  24. Middle East and Africa Livestreaming Video and Camera Market Segmentation Analysis 2019-2028
    1. By value (USD Million)
    2. By volume (Thousand Units)
  25. Middle East and Africa Livestreaming Video and Camera Market Segmentation by:
    1. Camera
    2. Resolution
    3. Application
    4. Pricing
    5. Distribution Channel
    6. End User
  26. Middle East and Africa Livestreaming Video and Camera – Lenses and Accessories Market
  27. Competitive Structure
    1. Panasonic Corporation
    2. ARRI AG
    3. Sony Corporation
    4. Blackmagic Design Pty. Ltd.
    5. RED Digital Cinema, LLC
    6. Z CAM
    7. Logitech
    8. Canon Inc.
    9. GoPro, Inc.
    10. Nikon Corporation

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