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Baby Food Market Segmentation By Type (Milk formula, Dried baby food, Prepared baby food and Others); By Sales Channel (Supermarkets/Hypermarkets, Convenience Stores, Pharmacies and Others) - Global Demand Analysis & Opportunity Outlook 2027

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Inflation And Looming Recession to Haunt Businesses:

In 2022 & 2023, market players expected to sail in rough waters; might incur losses due to huge gap in currency translation followed by contracting revenues, shrinking profit margins & cost pressure on logistics and supply chain. Further, U.S. economy is expected to grow merely by 3% in 2022.

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Purchasing power in the couPurchasing power in the country is expected to fell nearly by 2.5%. On the other hand, European countries to see the worst coming in the form of energy crisis especially in upcoming winters!! Right after COVID-19, inflation has started gripping the economies across the globe. Higher than anticipated inflation, especially in western world had raised concerns for national banks and financial institutions to control the economic loss and safeguard the interest of the businesses. Increased interest rates, strong USD inflated oil prices, looming prices for gas and energy resources due to Ukraine-Russia conflict, China economic slowdown (~4% in 2022) disrupting the production and global supply chain and other factors would impact each industry negatively.                                                         Request Insights

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Introduction to Baby Food

The baby food products are food items for the consumption of the new born babies. It is consumed easily in comparison to other food products. The baby food items consists of high nutrient content and it is available in the different flavors. The baby foods are either soft or liquid paste which can be easily chewed by the babies.

There are two different types of baby food including homemade and commercial baby food items. The homemade baby food items are less expensive in comparison to the other food items. The different types of baby foods are cereals, fruits and vegetables.

Market Size and Forecast

The global baby food items are witnessing robust growth on the account of increasing disposable income of the population across the globe. The increasing health concern among the population regarding the infants is expected to drive the market growth of the baby food globally. Additionally, the rising cases of the malnutrition among the children is also major factor for the increasing growth of the baby food products. For instance, according to WHO 52 million children under the age of 5 years are weak.

Baby food Market is anticipated to record a CAGR of 6.5% over the forecast period. It is expected to reach the total market size of USD 113 billion by 2027.The baby food market is expected to showcase a vibrant growth by the end of the forecast period. The market is segmented on the basis of type and sales channel. On the basis of type, it is sub-segmented into milk formula, dried baby food, prepared baby food and others. Milk formula is expected to be the leading sub-segment during the forecast period. The increasing income of the population coupled with the rising spending towards milk formula is anticipated to be the major factor driving the market growth of the sub-segment during the forecast period. On the basis of sales channel, it is sub-segmented into supermarkets/hypermarkets, convenience stores, pharmacies and others. Supermarkets/Hypermarkets sub-segment is  anticipated to hold the largest market share during the forecast period. The increasing urbanization coupled with the rapidly expanding retail sector is expected to drive the market growth of the baby food products during the forecast period. Additionally, the increasing trends of online purchasing is expected to drive the growth of the overall baby food market during the forecast period. 

baby food market images

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Growth Drivers

Increasing purchasing power

The growing disposable income of the population across the globe coupled with the rising industrialization is anticipated to drive the overall baby food market during the forecast period. Additionally, the increasing income of the population coupled with high spending towards the different food items is anticipated to foster the growth of the overall market. For instance, according to Eurostat the purchasing power standard has increased from 23,295 to 23,638 .Thus the growing purchasing power is expected to increase the market growth of the baby food products during the forecast period.

purchasing power

Growing awareness about proper nutritional diet

The growing demand for the packaged food items on the account of growing awareness is anticipated to drive the overall baby food market during the forecast period. The manufacturers are continuously developing food items which has adequate amount of the nutrients. Thus, it is anticipated to foster the growth of the overall baby food market during the forecast period.

Restraints

High cost of foods items

The high cost associated with the packaged food items is anticipated to hinder the growth of the overall baby food market during the forecast period.

Market Segmentation

Our-in depth analysis of the global baby food market includes the following segments:

By Type

  • Milk formula
  • Dried baby food
  • Prepared baby food
  • Others

By Sales Channel

  • Supermarkets/Hypermarkets
  • Convenience stores
  • Pharmacies
  • Others

By Region

On the basis of regional analysis, global baby food market is segmented into five major regions including North America, Europe, Asia Pacific, Latin America and Middle East & Africa region. Asia-Pacific region is anticipated to lead the overall market during the forecast period. The growing population of the infants in the region coupled with the increasing urbanization is anticipated to increase market growth of the baby food market in the region. Europe is anticipated to showcase substantial growth during the forecast period. The presence of key manufacturers in the region is expected to boost the growth of the overall baby food market in the region.

Global baby food market is further classified on the basis of region as follows:

  • North America (U.S. & Canada) Market size, Y-O-Y growth & Opportunity Analysis
  • Latin America (Brazil, Mexico, Argentina, Rest of Latin America) Market size, Y-O-Y growth & Opportunity Analysis
  • Europe (U.K., Germany, France, Italy, Spain, Hungary, NORDIC,  Poland, Turkey, Russia, Rest of Europe) Market size, Y-O-Y growth & Opportunity Analysis
  • Asia-Pacific (China, India, Japan, South Korea, Indonesia, Malaysia, Australia, New Zealand, Rest of Asia-Pacific) Market size, Y-O-Y growth & Opportunity Analysis.
  • Middle East and Africa (Israel, GCC (Saudi Arabia, UAE, Bahrain, Kuwait, Qatar, Oman), North Africa, South Africa, Rest of Middle East and Africa) Market size, Y-O-Y growth & Opportunity Analysis

Key Players


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