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Automotive Smart Display Market Analysis by Size (Less Than 5'', Between 5'' - 10", and Greater Than 10"); by Technology {Liquid-Crystal Display (LCD), Thin-Film-Transistor Liquid-Crystal Display (TFT LCD), and Organic Light-Emitting Diode (OLED)}; by Autonomy (Semi-Autonomous, and Autonomous); and by Application (Rear Seat Entertainment, Digital Instrument Cluster, Center Stack, and Head-up Display) – Global Supply & Demand Analysis & Opportunity Outlook 2023-2033

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Inflation And Looming Recession to Haunt Businesses:

In 2022 & 2023, market players expected to sail in rough waters; might incur losses due to huge gap in currency translation followed by contracting revenues, shrinking profit margins & cost pressure on logistics and supply chain. Further, U.S. economy is expected to grow merely by 3% in 2022.

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Purchasing power in the couPurchasing power in the country is expected to fell nearly by 2.5%. On the other hand, European countries to see the worst coming in the form of energy crisis especially in upcoming winters!! Right after COVID-19, inflation has started gripping the economies across the globe. Higher than anticipated inflation, especially in western world had raised concerns for national banks and financial institutions to control the economic loss and safeguard the interest of the businesses. Increased interest rates, strong USD inflated oil prices, looming prices for gas and energy resources due to Ukraine-Russia conflict, China economic slowdown (~4% in 2022) disrupting the production and global supply chain and other factors would impact each industry negatively.                                                         Request Insights

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  •  Continental AG – announced that it has transferred the head-up display for cars to trams.

  •  Infineon Technologies AG –launched a new MEMS scanner solution comprising a MEMS mirror and MEMS driver. Its miniature size and low power consumption are the basis for making augmented reality (AR) solutions more widely available for automotive head-up displays and for consumer applications such as wearables.

Global Automotive Smart Display Market Size, Forecast, and Trend Highlights Over 2023 - 2033

Base Year


Forecast Year




Base Year Market Size (2022)

 ~ USD 13 Billion

Forecast Year Market Size (2033)

~ USD 22 Billion


The global automotive smart display market is estimated to garner a revenue of ~USD 22 billion by the end of 2033 by growing at a CAGR of ~6% over the forecast period, i.e., 2023 – 2033. Further, the market generated a revenue of ~USD 13 billion in the year 2022. The growth of the market can primarily be attributed to the surge in innovations in the automotive industry as well as the growing demand for smart displays worldwide. For instance, it was found that over 15 million smart displays were sold worldwide in 2020.

automotive smart display overview image

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Available on a single-touchscreen platform automotive smart displays play an essential role in the application of important driver assistance functions. Innovative and advanced displays are being incorporated by the original equipment manufacturers (OEMs) to deliver unique user experiences which can differentiate their brand image. With the recent advancements in automotive electronic modules as well as electronic control units, the demand for smart displays is on the rise amongst car users, which in turn, is expected to create massive revenue generation opportunities for the key players operating in the global automotive smart display market during the forecast period. It is expected that by 2030, electronics will make up ~50% of a cost of a new car.

Global Automotive Smart Display Market: Growth Drivers and Challenges

Growth Drivers

  • Growing Sales of Vehicles – in which smart displays are used to provide comfort and convenience with access to the latest technology. Automotive head-up display is any transparent display that presents data to the vehicle user without requiring users to look away from their usual viewpoints. The rising demand of vehicles is expected to boost the automotive smart displays market in the forecasted period. It was found that the global sales of vehicles in 2021 reached ~82 million.

  • Rising Trend of Electric Vehiclesfor instance, in European Union, the share of new passenger car registrations with all-electric propulsion reached just below 9% in 2021.

  • Upsurge in the Consumer Demand for Smart Carsfor instance, of all smart vehicles sold globally with different levels of automation in Europe reached over 25% in 2022.

  • Increasing Number of Connected Vehicleswhich for instance is expected to exceed ~300 million in 2035 in United States, making it the biggest market for connected vehicles.


  • High Cost of Research & Development
  • Increased Overall Cost of Vehicle
  • Integration of Complex Functions

The global automotive smart display market is segmented and analyzed for demand and supply by application segment into rear seat entertainment, digital instrument cluster, center stack, and head-up display. Amongst these segments, the center stack segment is anticipated to garner the largest revenue by the end of 2033, backed by the growing number of vehicles along with the surge in the trend of center stack in cars worldwide. For instance, the number of cars with center stack displays rose from ~25% to nearly 50% within the year 2012 to 2020.

Global Automotive Smart Display Market Regional Synopsis

Regionally, the global automotive smart display market is studied into five major regions including North America, Europe, Asia Pacific, Latin America and Middle East & Africa region. Amongst these markets, the market in Asia Pacific is projected to hold the largest market share by the end of 2033, backed by the presence of a strong automobile network in the region, a growing number of vehicles, as well as the surge in the installment of advanced driving assistance system (ADAS) in the vehicles. For instance, by 2025, passenger vehicles pre-installed with an ADAS will account for nearly 70% of total vehicles sold in China.

automotive smart display share image

The global automotive smart display market is further classified on the basis of region as follows:

  • North America (U.S. & Canada) Market size, Y-O-Y growth, Market Players Analysis & Opportunity Outlook
  • Latin America (Brazil, Mexico, Argentina, Rest of Latin America) Market size, Y-O-Y growth, Market Players Analysis & Opportunity Outlook
  • Europe (U.K., Germany, France, Italy, Spain, Hungary, Belgium, Netherlands & Luxembourg, NORDIC (Finland, Sweden, Norway, Denmark), Ireland, Switzerland, Austria, Poland, Turkey, Russia, Rest of Europe) Market size, Y-O-Y growth, Market Players Analysis & Opportunity Outlook
  • Asia-Pacific (China, India, Japan, South Korea, Singapore, Indonesia, Malaysia, Australia, New Zealand, Rest of Asia-Pacific) Market size, Y-O-Y growth, Market Players Analysis & Opportunity Outlook
  • Middle East and Africa (Israel, GCC (Saudi Arabia, UAE, Bahrain, Kuwait, Qatar, Oman), North Africa, South Africa, Rest of Middle East and Africa) Market size, Y-O-Y growth, Market Players Analysis & Opportunity Outlook

Market Segmentation

Our in-depth analysis of the global automotive smart display market includes the following segments:

         By Size

  • Less Than 5''
  • Between 5'' - 10"
  • Greater Than 10"

        By Technology

  • Liquid-Crystal Display (LCD)
  • Thin-Film-Transistor Liquid-Crystal Display (TFT LCD)
  • Organic Light-Emitting Diode (OLED)

        By Autonomy

  • Semi-Autonomous
  • Autonomous

        By Application

  • Rear Seat Entertainment
  • Digital Instrument Cluster
  • Center Stack
  • Head-up Display

Top Featured Companies Dominating the Global Automotive Smart Display Market

  • Continental AG
    • Company Overview
    • Business Strategy
    • Key Product Offerings
    • Financial Performance
    • Key Performance Indicators
    • Risk Analysis
    • Recent Development
    • Regional Presence
    • SWOT Analysis
  • Nippon Seiki Co., Ltd.
  • Infineon Technologies AG
  • Denso Corporation
  • Alps Alpine Co., Ltd.
  • Robert Bosch GmbH
  • Visteon Corporation
  • Aptiv Global Operations Limited
  • ZF Friedrichshafen AG
  • Magna International Inc.


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