Anti-piracy Protection Market Size & Share, by Component (Software, Service); Enterprise Size (Small & Medium Sized Enterprises {SMEs}, Large Enterprises); End User (Film & TV, OTT Platform, Publication & Media, Gaming, Music) - Global Supply & Demand Analysis, Growth Forecasts, Statistics Report 2024-2036

  • Report ID: 5306
  • Published Date: Oct 11, 2023
  • Report Format: PDF, PPT

Global Market Size, Forecast, and Trend Highlights Over 2024-2036

Anti-piracy Protection Market size is expected to cross USD 711 Million by the end of 2036, growing at a CAGR of 10.5% during the forecast period, i.e., 2024-2036. In the year 2023, the industry size of anti-piracy protection was around USD 202 Million. The growth is expected to increase as enterprises implement security strategies aimed at safeguarding the integrity of critical data. In view of the rising incidence of cyber threats and attacks, enterprises are now seeking solutions to protect content placed on the web against piracy as well as strong data security by purchasing products and services for that purpose. Cyber security statistics show that there are about 2,200 cyber-attacks a day, and they are happening every 39 seconds on average. The average cost of a data breach in the US is USD 9.44 million and it's expected that cybercrime will reach USD 8 trillion by 2023.

In addition, in the coming years, increased government legislation on data privacy and a significant investment in protecting information technology infrastructure are likely to give rise to renewed opportunities for expansion of the antipiracy protection market.


Anti-Piracy Protection Market
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Anti-piracy Protection Sector: Growth Drivers and Challenges

Growth Drivers

  • Growing Demand for Cloud Computing Solutions- The growth of the market for protection against piracy is driven by increased Internet and mobile penetration in developing economies, digitalization, and increasing adoption of cloud-based services within the information technology sector. Protecting against piracy provides a comprehensive level of visibility, compliance, and data security for cloud transformation in the industry. Currently, 6.8 billion people worldwide are using a mobile phone. Given that the world's population stands at 8 billion, this represents a penetration rate of over 80 percent for mobile phones.
  •  Increasing Pirated Content- As a result of the growing number of illegal movie and television viewers on the Internet, pirate content sites and platforms will continue to grow. In the U.S., China, India, and Russia, large corporations are offering solutions to protect their data by means of antipiracy technologies as well and cyber theft has increased significantly. Therefore, to protect assets from abuse, copyright content owners have adopted antipiracy measures and services.
  • Increasing Demand for Cyber Security- The market is expected to be driven by an increased incidence of cyber-attacks and a rise in privacy practices in the entertainment and media sectors. To ensure the security of sensitive enterprise data, key players are enhancing their services. For example, Verimatrix launched Secure Delivery Platform in February 2022, a cloud ecosystem that brings together cybersecurity and antipiracy services to an entire glass wall of experience for media companies, content owners, stream providers, and broadcasters from all over the world by securing their content, applications, and devices on one single user interface.

Challenges

  • High Installation and Deployment Costs of Anti-piracy Protection Software- The growth in the market for protection against piracy is projected to be hindered by higher costs of products and services. Many individuals are pirating software for reasons that they think the true prices are too high. Technical problems and lack of technology knowledge within the population are also anticipated to hinder the growth of market. The growth of the market for anti-piracy protection is expected to be slowed down by a lack of technology awareness in the population.
  • Market growth may be hindered by obstacles to the monitoring and prosecution of pirates.
  • The growth of the market may be hindered by developments in piracy techniques and technologies.

Anti-piracy Protection Market: Key Insights

Base Year

2023

Forecast Year

2024-2036

CAGR

~ 10.5%

Base Year Market Size (2023)

~ USD 202 Million

Forecast Year Market Size (2036)

~ USD 711 Million

Regional Scope

  • North America (U.S., and Canada)
  • Latin America (Mexico, Argentina, Rest of Latin America)
  • Asia-Pacific (Japan, China, India, Indonesia, Malaysia, Australia, Rest of Asia-Pacific)
  • Europe (U.K., Germany, France, Italy, Spain, Russia, NORDIC, Rest of Europe)
  • Middle East and Africa (Israel, GCC North Africa, South Africa, Rest of the Middle East and Africa)
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Anti-piracy Protection Segmentation

Component (Software, Service)

The software segment in the anti-piracy protection market is expected to account for 53% of the revenue share by 2036. Internet piracy is being monitored and controlled by antipiracy software. Software market segments are affected by the adoption of software piracy in large enterprises. The growing number of visits to digital piracy platforms can be seen from the current statistics on piracy. In 2022, there was an 18% increase from 2021 in the number of websites visited globally, reaching 215 billion. The biggest growth, with a 36% increase, took place in the area of movie piracy. Software is a very reliable and secure system that gives guidance to organizations on their detection of Zero Day attacks, as well as identifying any potential loopholes. For the fourth quarter of 2021, 66% of malware was related to zero-day exploits.

End User (Film & TV, OTT Platform, Publication & Media, Gaming, Music)

The OTT platform segment is projected to hold around 48% share of the global anti-piracy protection market during the forecast period.  The growth potential of the OTT platforms segment in the market is anticipated to be created by the growing demand for video streaming content. Simplification to use streaming devices, and the fact that there are few strong antipiracy measures in place with regard to a number of well-known OTT services. As a consequence, the situation has been exploited by piracy and is increasingly making content stolen more freely available or at much lower prices than genuine subscriptions. It is expected that by 2027, 4.2 billion users will be using the OTT video market. The penetration of users is expected to reach 45.7% in 2023, rising to 53.0% by 2027.

Our in-depth analysis of the global anti-piracy protection market includes the following segments:

                                    Component  

  • Software
  • Service

                                    Enterprise Size

  • Small & Medium Sized Enterprises (SMEs)
  • Large Enterprises

                                    End User

  • Film & TV
  • OTT Platform
  • Publication & Media
  • Gaming
  • Music

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Anti-piracy Protection Industry - Regional Synopsis

North American Market Forecast

The anti-piracy protection market in the North America is poised to account for 32% of the revenue share by 2036. In particular, film and television producers that have altered their distribution strategies are driving market growth. It is likely that the presence of key players offering innovative solutions and increasing investment in them will create an attractive market opportunity. The market in the region is driven by US and Canadian antipiracy protection providers, like Camp 6 Inc., Norton Life & Security as well as Opsec Securities. In total, 6.9% of US GDP is represented by the media and entertainment sector. In the entertainment and media sector, 1.4 million American workers were working in 2022. The US media and entertainment sector has a market value of USD 717 billion.

APAC Market Statistics

The Asia Pacific anti-piracy protection market is predicted to hold 28% of the revenue share during the forecast period. The main factors contributing to market growth are the increasing adoption of cloud-based solutions among staff and a growing awareness of the importance of protecting against piracy. Over the next few years, government cloud revenues are projected to grow three times and hit over 150 billion U.S. dollars by 2026 within the Asia Pacific region. The region's market is expected to grow as a result of the expansion of information technology and an increase in cyber security activities in developing countries like China and India.

Research Nester
Anti-Piracy Protection Market  size
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Companies Dominating the Anti-piracy Protection Landscape

top-features-companies
    • APP Global Inc.
      • Company Overview
      • Business Strategy
      • Key Product Offerings
      • Financial Performance
      • Key Performance Indicators
      • Risk Analysis
      • Recent Development
      • Regional Presence
      • SWOT Analysis
    • Kudelski SA
    • Verimatrix Inc.
    • Synamedia Ltd.
    • Irdeto
    • Red points
    • McAfee, LLC.
    • Castlabs
    • Brightcove, Inc.
    • Friend MTS Limited

In the News

  • Verimatrix Unveils Latest Forensic Watermarking Enhancement to Boost Fight Against Piracy. Verimatrix Watermarking for HTML5 Stands as a Robust Studio-Approved Solution, Maximizing Protection and Efficiency for Distribution of Premium Movies, TV Series & Live Sports
  • Synamedia, a video software provider, acquired Utelly, a U.K.-based privately held content discovery platform provider with solutions/products targeted at h entertainment industry. The acquisition is expected to help Synamedia utilize Utelly’s solution that simplifies the complexity of consumer’s content discovery across TV channels, on-demand services, and numerous streaming services, and numerous streaming platforms.

Author Credits:  Abhishek Verma, Hetal Singh


  • Report ID: 5306
  • Published Date: Oct 11, 2023
  • Report Format: PDF, PPT

Frequently Asked Questions (FAQ)

Increasing demand for cloud computing and cyber security are the major factors driving the growth of the anti-piracy protection market.

The market size of anti-piracy protection is anticipated to attain a CAGR of 10.5% over the forecast period, i.e., 2024-2036.

The major players in the market are Kudelski SA, Verimatrix Inc., Synamedia Ltd., Irdeto, Red points, McAfee, LLC., Castlabs, Brightcove, Inc., Friend MTS Limited, and others.

The software segment is anticipated to garner the largest market size by the end of 2036 and display significant growth opportunities.

The market in the North America region is projected to hold the largest revenue share by the end of 2036 and provide more business opportunities in the future.
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