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Software Asset Management Market Segmentation By Component (Solution and Services); By Deployment (On-premise and Cloud); By Organization Size (Small And Medium Scale Enterprises and Large Scale Enterprises); By End-User Industry (BFSI, IT & telecom, Government, Healthcare, Retail and Others) - Global Demand Analysis & Opportunity Outlook 2027

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Extensive insights into the Growth of Software Asset Management Market amidst COVID-19

Before we witness the stabilization of economic growth in Europe and North America, Asia Pacific is estimated to bounce back progressively with countries such as China, India, South Korea and Japan witnessing more opportunities to recover from the losses sustained during COVID-19.

Being the biggest market in Eastern Europe, Russia is estimated to take the lowest hit, offering a sigh of relief to the businesses operating in the country. Whereas, GCC is estimated to observe low investments due to the sliding prices of crude oil.

We evaluate the strategies and commitment of the Giant Players in the market towards creating products and services that customers value and rely on.

In an attempt to control and eliminate the surge of coronavirus cases and meet the demand for required medical devices along with providing efficient medical services, there is a drastic shift of investments from authoritative bodies towards the healthcare sector. Where the aftermath of this pandemic may take years to be measured, Research Nester estimates notable expansion of e-health, gaming, and media and entertainment industries till the whole situation is contained and the plan of action for the recovery process is determined. There is an estimated probability of the growth in businesses going back a year if the condition is controlled in the next 2-3 months.                                                         Request Insights

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Introduction to Software Asset Management

The software asset management is used for the management and optimization of software applications within organizations. They are used for the protection of software assets throughout their lifecycle. It helps in the analyzing the investment in the software assets and also prevents the piracy of the software. The primary objective of using software asset management is reducing the operational cost and also increasing the efficiency of the organization. It also helps to enhance the cyber security of the organizations.

Market Size and Forecast

Currently the global software asset management market is observing vibrant growth on the account of increasing demand for enhanced management of assets by various organizations. This is expected to increase the market growth of the overall market during the forecast period. Additionally, it reduces the software and support cost associated software licenses.Software asset management market is anticipated to record a CAGR of 15% over the forecast period. The market is expected to attain a total market value of USD 5 billion by 2027. CLICK TO DOWNLOAD SAMPLE REPORT

software Asset management market Graph

The software asset management market is expected to showcase a vibrant growth by the end of the forecast period. The market is segmented on the basis of component, deployment, and organizations size and end-user industry. On the basis of component, it is sub-segmented into solutions and services. On the basis of deployment, it is sub-segmented into on-premise and cloud. The increasing demand for cloud based operations across the different organizations is expected to be a major reason for the growth of sub-segment during the forecast period. On the basis of organization size, it is sub-segmented into small and medium scale enterprises and large scale enterprises. On the basis of end-use industry, it is sub-segmented into BFSI, IT & telecom, government, healthcare, retail and others.

Growth Drivers

Increasing demand from large scale enterprises

The large scale organizations are continuously focusing on enhanced handling of the asset as they are involved in management of the large number of audits by the organizations. The software asset management are reducing the high expenditure on the licenses and over compliance associated the organizations. The software management enables the better management of enterprises.

Widespread Technological Advancement

The growing penetration of internet across the globe leads to the expansion of various cloud based services. This is expected to propel the market growth of the software asset management during the forecast period. Additionally, the growing adoption of the cloud based services across various enterprises in order to enhance the business operations is expected to foster the growth of market during the forecast period.


Lack of awareness

The lack of awareness coupled with the lack of budget regarding the software management is expected to hinder the market growth of the software asset management during the forecast period.

Market Segmentation

Our-in depth analysis of the global software asset management market includes the following segments:

By Component

  • Solution 
    • License Management
    • Audit and Compliance Management
    • Software Discovery
    • Metering
    • Optimization
    • Contract Management
    • Configuration Management
  • Services 
    • Professional Services
    • Managed Services

By Deployment

  • On-premise
  • Cloud

By Organization Size

  • Small And Medium Scale Enterprises
  • Large Scale Enterprises

By End-User Industry

  • BFSI
  • IT & Telecom
  • Government
  • Healthcare
  • Retail
  • Others

By Region

On the basis of regional analysis, global software asset management market is segmented into five major regions including North America, Europe, Asia Pacific, Latin America and Middle East & Africa region. North America is expected to be the largest region for the overall market during the forecast period. The increasing adoption of upgraded technology coupled with the growing digitization is expected to be the major reason for the growth of market in the region. Europe is expected to be the second largest region for the market. The high adoption of cloud based services is expected to be the major factor for the growth of market in the region. For instance, according to Eurostat the percentage of total enterprises which uses cloud computing services and has an internet access was 19% in 2014 and it increased to 27% in 2018.

Global software asset management market is further classified on the basis of region as follows:

  • North America (United States, Canada), Market size, Y-O-Y growth Market size, Y-O-Y growth & Opportunity Analysis, Future forecast & Opportunity Analysis
  • Latin America (Brazil, Mexico, Argentina, Rest of LATAM), Market size, Y-O-Y growth, Future forecast & Opportunity Analysis
  • Europe (U.K., Germany, France, Italy, Spain, Hungary, BENELUX (Belgium, Netherlands, Luxembourg), NORDIC (Norway, Denmark, Sweden, Finland), Poland, Russia, Rest of Europe), Market size, Y-O-Y growth, Future forecast & Opportunity Analysis
  • Asia-Pacific (China, India, Japan, South Korea, Malaysia, Indonesia, Taiwan, Hong Kong, Australia, New Zealand, Rest of Asia-Pacific), Market size, Y-O-Y growth, Future forecast & Opportunity Analysis
  • Middle East and Africa (Israel, GCC (Saudi Arabia, UAE, Bahrain, Kuwait, Qatar, Oman), North Africa, South Africa, Rest of Middle East and Africa), Market size, Y-O-Y growth, Future forecast & Opportunity Analysis

Key Players

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