Global Mobile BI Market Trends, Forecast Report 2025-2037
Mobile BI Market size was valued at USD 13.97 billion and is poised to cross USD 143.21 billion by the end of 2037, expanding at more than 19.7% CAGR during the forecast period i.e., between 2025-2037. In 2025, the industry size of mobile BI is evaluated at USD 16.32 billion.
The mobile BI market depends on the worldwide semiconductor industry supply chain, especially for displays and chips. The key reliance is on various Asian countries such as Taiwan and South Korea. The Dependence of Commerce stated in 2023 that almost 61% of the advanced chips were procured from Taiwan. This makes the supply chain susceptible to the Taiwan-China tensions. Countries are strengthening local manufacturing and diversifying suppliers, aiming to mitigate the supply chain for the mobile BI market.
For instance, in India, the electronics sector is flourishing, and the country has made various policies for achieving a trade balance. The sector is aided by investment in the semiconductor sector and is pushing for domestic tech production. Moreover, the country’s focus on domestic electronics manufacturing can create opportunities for U.S. technology investment in semiconductors and various cloud-based BI solutions. Similar to the U.S. Chips Act, India is also pushing for domestic production of semiconductors and further reducing reliance on China.
Mobile BI Sector: Growth Drivers and Challenges
Growth Drivers
- Surge in emphasis on real-time data analytics: The burgeoning requirement for quick access to business metrics is bolstering the demand for mobile BI. Businesses utilizing real-time dashboards have seen decision-making speed improve by up to 25.4%. For instance, SAP's mobile BI platform incorporated a European retail chain to lower inventory holding costs by 12.5% by accessing live data. Enterprises are adopting real-time analytics to incorporate versatile KPIs and operational agility, particularly in fast-paced sectors such as retail and logistics. Also, various executives and field teams depend upon the mobile BI for garnering a good understanding.
- Rising adoption of BYOD and mobile workforces: According to International Data Corporation, by 2025, mobile workforces are anticipated to reach 61% of the global workforce. North America is pioneering in mobile BI incorporation due to rising enterprise mobility maturity, while Asia-Pacific is witnessing high growth through various government-run digitization programs. Companies are investing in robust mobile BI platforms that align with the devices of employees and ensure adherence to locally made laws for protection. Additionally, there has been a surge in the usage of AR dashboards in manufacturing as well as the retail sectors for excellent data visualization, further bolstering the mobile BI market growth.
- Growth of cloud computing: Research Nester estimates that in 2024, cloud-based BI deployments represented more than 55.5% of the mobile BI market. The huge adoption is driven by lower infrastructure costs and scalability. For instance, the European Union’s Global Alliance for Industrial AI - Next Generation program propels innovations in the region and catalyzes cloud innovations. Companies are opting for hybrid-cloud BI solutions to enhance the localization of data while upgrading analytics worldwide. Also, companies are relying on the real-time updates obtained from the cloud platforms crucial for logistics and decision making.
Technological Trends Driving the Mobile BI Landscape
The integration of AI and ML is transforming the mobile BI market by automating decision-making ability. The inclusion of these technologies’ upgrades real-time interpretation of data on mobile platforms, enabling the companies to act promptly and precisely. As mobile BI steers toward predictive analytics, AI acts as the underlying engine, fostering contextual suggestions and anomaly detection across sectors. According to International Data Corporation, the adoption of mobile BI is also supported by rising investments from companies in AI-enabled analytics tools, which are projected to surpass USD 35.5 billion by 2026.
Table: AI & ML Integration in the Mobile BI Market
|
Company |
Integration of AI & ML |
Outcome |
|
Microsoft |
AI for natural language queries |
Reduced report generation time by 23% |
|
Salesforce |
Embedded AI (Einstein Analytics) for mobile BI personalization |
Boosted customer engagement rates by 20%; reduced churn by 12% |
|
IBM |
Watson-powered mobile BI for predictive alerts in supply chain monitoring |
Achieved 26% improvement in supply chain visibility and efficiency |
|
Oracle |
ML algorithms in Oracle Analytics Cloud Mobile for anomaly detection |
Reduced downtime in data pipeline by 39% |
|
Qlik |
AI-driven contextual alerts and predictive insights via Qlik Sense Mobile |
Enhanced decision-making speed by 31% |
5G Adoption & Its Impact on the Market
The worldwide rollout of 5G is revolutionizing the mobile BI market by initiating low-latency data transmission, which is crucial for IoT-enabled intelligence. 5G has empowered mobile BI applications in industrial environments to render on-demand strategies from connected devices operating in factories and remote fields. It has been estimated that by 2025, 62% of companies are projected to utilize 5 G-enabled business intelligence for making real-time decision-making. Other than this, International Data Corporation stated that edge computing incorporated with 5G enables localized data processing by reducing latency by 32-50%.
Table: Impact of 5G Deployment on Mobile BI Applications
|
Company |
5G-Enabled Use Case |
Measured Outcome (2023–2024) |
|
Bosch |
Mobile BI dashboards linked to 5G-enabled predictive maintenance systems |
↑11% operational uptime, ↓9% machine failure rate |
|
DHL |
5G-connected logistics dashboards for inventory & routing |
↓19% warehouse delays, ↑8% delivery efficiency |
|
Hitachi |
Factory-wide real-time BI monitoring via 5G-enabled IoT sensors |
↓13% unplanned downtime, ↑10% production agility |
|
Ericsson |
5G-enhanced mobile BI for network diagnostics |
↑21% response rate in failure detection across base stations |
|
Siemens |
5G+BI integration in digital twins for process analytics |
↑16% production throughput, ↓12% energy consumption |
Challenges
- Data protection regulations: The stringent data privacy laws obstruct the cross-border flow of data. For instance, in 2022, the launch of Tableau’s SaaS product was delayed in India owing to the country’s Personal Data Protection Bill by a duration of 6 months. This further impacted the rollout schedule.
- Lack of infrastructure in emerging economies: The low penetration of 4G/5G and inefficient cloud infrastructure hinders the process of deployment. For instance, as of 2023, 34.5% of various African companies have access to a scalable cloud BI ambience.
Mobile BI Market: Key Insights
| Report Attribute | Details |
|---|---|
|
Base Year |
2024 |
|
Forecast Year |
2025-2037 |
|
CAGR |
19.37% |
|
Base Year Market Size (2024) |
USD 13.97 billion |
|
Forecast Year Market Size (2037) |
USD 143.21 billion |
|
Regional Scope |
|
Mobile BI Segmentation
Application (Sales & Marketing, Operations, Human Resources, Finance, Supply Chain Management, Customer Analytics, Real Time Operational Dashboards)
The real-time operational dashboards segment is projected to hold 24.8% of mobile BI market share by 2037. The growth is driven by the rising demand for quick decision-making across prominent sectors such as logistics and manufacturing. According to data published by the U.S. Federal Data Strategy Report in 2023, companies are incorporating real-time dashboards for keeping a vigil eye on the supply chain parameters, garnering almost a 34.4% YoY surge in the adoption of mobile BI. Additionally, under Germany’s Industry 4.0 Initiative, 56% of factories in the manufacturing industry have operational dashboards for predictive maintenance.
End Users (BFSI, Healthcare & Life Science, Retail & E-commerce, Manufacturing, IT & Telecommunication)
The BFSI segment is anticipated to garner a 21.4% mobile BI market share, owing to high adoption due to regulatory mandates for transparency. There is a rising demand for fraud prevention and customer analytics in the banking sector, further fueling the growth of the segment. Other than this, governments from various countries are also making policies that favor the inclusion of mobile BI. For instance, the European Banking Authority (EBA) stated in 2024, almost 75.5% of banks in the European Union have incorporated a mobile BI dashboard to remain compliant with anti-money laundering.
Our in-depth analysis of the global mobile BI market includes the following segments:
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Type |
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|
Trade |
|
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Application |
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|
End User |
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Customize this ReportMobile BI Industry - Regional Insights
North America Market Overview
By 2037, the North America mobile BI market is anticipated to garner 31.5% of the market share, registering a CAGR of 18.3%. The growth of the market in the region is driven by the early adoption of 5G and the high penetration of smartphones. Prominent companies, Tableau and Microsoft, localized their dashboard deployment for the public sector in the region. Also, there has been an increase in regulatory push for data transparency in various public companies, catalyzing the market growth in the region.
In the U.S., the National Telecommunications and Information Administration reported in 2024 that USD 42.5 billion was infused into various broadband projects. Also, the Federal Communications Commission launched an affordable connectivity program, providing internet services to 21.5 million users at a slashed price. These factors are widely spreading the access of BI even among small business owners. Additionally, in Canada, Innovation, Science and Economic Development Canada (ISED) in 2023 confirmed USD 2.5 billion of investment in broadband investments for rural access. These investments are also enabling the deployment in remote agriculture.
Asia Pacific Market Overview
The mobile BI market in Asia Pacific is anticipated to garner 27.5% worldwide share by 2037, owing to rising ICT investments and cloud-first policies. According to the Ministry of Industry and Information Technology, in China, mobile BI adoption rate surged by 42.3% between 2019 to 2023, with almost 4.2 million companies incorporating BI tools in the country. Similarly, in India, the Ministry of Electronics and Information Technology reported a 33.5% surge in the budget for mobile BI practices between 2015-2023, with 3.5 million small businesses incorporating BI systems.
Companies Dominating the Mobile BI Landscape
- Company Overview
- Business Strategy
- Key Product Offerings
- Financial Performance
- Key Performance Indicators
- Risk Analysis
- Recent Development
- Regional Presence
- SWOT Analysis
The competitive landscape of the mobile BI market is rapidly evolving as established key players, IT giants, and new entrants are investing in novel technologies. Key players in the market are focused on developing products that catering to the stringent regulatory norms and consumer demand. These key players are adopting several strategies such as mergers and acquisitions, joint ventures, partnerships, and novel product launches to enhance their product base and strengthen their market position. Here are some key players operating in the global market:
|
Company Name |
Country of Origin |
Revenue Share 2024 |
|
Microsoft Corporation |
USA |
21.2% |
|
SAP SE |
Germany |
13.3% |
|
IBM Corporation |
USA |
11.3% |
|
Oracle Corporation |
USA |
9.8% |
|
Tableau Software (Salesforce) |
USA |
8.8% |
|
SAS Institute Inc. |
USA |
xx% |
|
QlikTech International AB |
Sweden |
xx% |
|
Zoho Corporation |
India |
xx% |
|
TIBCO Software Inc. (Cloud Software Group) |
USA |
xx% |
|
Domo, Inc. |
USA |
xx% |
|
Yellowfin BI |
Australia |
xx% |
|
Hitachi Vantara |
Japan |
xx% |
|
Samsung SDS |
South Korea |
xx% |
|
Fusionex Group |
Malaysia |
xx% |
|
MicroStrategy Incorporated |
USA |
xx% |
Below are the areas covered for each company in the mobile BI market:
In the News
- In March 2024, Qlick launched AutoML integration into its mobile platform launch to enhance the real-time forecasting capabilities. The internal tests showcased 27.8% reduction in decision-making time from various clients.
- In January 2024, Microsoft published an update to Power BI mobile, integrating Copilot AI for natural predictive analysis and natural language queries. The company witnessed a 12.2% surge in enterprise adoption in Q1 in 2024.
Author Credits: Abhishek Verma
- Report ID: 3361
- Published Date: Jun 05, 2025
- Report Format: PDF, PPT
