High Dynamic Range Market size is estimated to reach ~USD 2144.73 Billion by the end of 2035 by growing at a CAGR of ~40% over the forecast period, i.e., 2023 – 2035. In addition to this, in the year 2022, the market size of high dynamic range was ~USD 37.83 Billion. The growth of the market can be attributed to the increase in the number of smartphone users across the globe. Furthermore, the high dynamic range in smartphones helps to capture the pictures without causing the image sensors to suffer from any kind of overexposure. Therefore, it is anticipated to surge the growth of the market in the upcoming years. As per the reported data, there will be more than 7.5 billion smartphone users across the globe by the end of 2027.
High dynamic range is used in photography, videography, and any display system to represent the same range of luminance experienced by the human visual system. This method combines images of the same subject taken at various exposures. Furthermore, HDR makes bright parts of the image appear much brighter, giving the image more depth. High dynamic range photos capture multiple images with varying exposures at the same time in a rapid sequence using varying exposure values. The final image is made by combining the photos into a single image. High dynamic range videos are captured in the same way that high dynamic range photos are, with the exception that each scene is recorded with different exposures or international organizations.
Base Year |
2022 |
Forecast Year |
2023-2035 |
CAGR |
~40% |
Base Year Market Size (2022) |
~ USD 37.83 Billion |
Forecast Year Market Size (2035) |
~ USD 2144.73 Billion |
Regional Scope |
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Growth Drivers
Challenges
The global industry is segmented and analyzed for demand and supply by application into gaming, video streaming, entertainment, and others. Out of the three types of application, the entertainment segment is estimated to gain the largest market share of about ~29% in the year 2035. The growth of the segment can be attributed to the increasing use of high dynamic range for movies, games, web series, and others. Furthermore, it improves the overall quality of the movies as compared to the older movies that are in SDR. In addition, the HDR is widely used in home entertainment, as people watch movies at home, along with the surge in smart homes. As per the data provided, nearly 54 percent of the adults in the United States preferred to watch movies at home in the year 2022.
The global high dynamic range market is also segmented and analyzed for demand and supply by product type into display, and capturing devices. Amongst these three segments, the display devices segment is expected to garner a significant share of around ~56% in the year 2035. This can be attributed to the rising adoption of high dynamic range solutions for various applications such as laptops, devices, projectors, and others. Moreover, the sale of smart televisions is also increasing the demand for high dynamic range This, as a result, is anticipated to create numerous opportunities for the growth of the segment in the coming years.
Our in-depth analysis of the global high dynamic range market includes the following segments:
By Application |
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By Type |
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By Product Type |
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The market share of high dynamic range in North America, amongst the market in all the other regions, is projected to be the largest with a share of about ~29% by the end of 2035. The growth of the market can be attributed majorly to the presence of manufacturers of high-quality cameras in the region. Moreover, there has been a surge in demand for advanced products, and technologies in countries such as the United States, that is further expected to boost the growth of the market in the region. In addition, the increasing research and development initiatives in the region, are also projected to contribute to the growth of the market in the region. More than 55 percent of the United States consumers are estimated to adopt smart home technology by the end of 2025.
The Asia Pacific market is estimated to register the fastest growth by the end of 2035. The growth of the market can be attributed majorly to the increasing demand for smart TVs by the end users in the emerging countries such as Japan and China. Furthermore, the upsurge demand for high dynamic range products from entertainment, gaming, and media industries. In addition, the smartphones, and cameras increasing demand and production are another factor that are increasing the demand for HDR. Thus, all these factors are predicted to rise the market’s growth in the region.
Further, the market in the European, amongst the market in all the other regions, is projected to hold a majority of the share by the end of 2035. The growth of the market can be attributed majorly to the presence of high dynamic range solution providers in the region. Moreover, the increasing tourism in the countries such as Italy, France, and others are also contributing to the demand for photographers with professional cameras. Therefore, it is anticipated to drive the growth of the high dynamic range market in the region.
In 2023, market players might incur losses due to huge gap in currency translation followed by contracting revenues, shrinking profit margins & cost pressure on logistics and supply chain.
Controlling Inflation has become the first priority for global economies from last quarter of 2022 and to be followed in 2023. With skewed economic situations, rise in interest rate by governments to control spending and inflation, spiked oil and gas prices, high inflation, geo-political issues including U.S. & China trade war, Russia-Ukraine conflict to intensify the global economic issues.
The interest rates in the U.S. may be less sensitive in 2023 as compared to 2022; sigh of relief for businesses. Positive business sentiments, healthy business balance sheets, growth in construction spending (private construction value in 2022 stood at $1,429.2 billion, 11.7 percent (±1.0 percent) above the $1,279.5 billion spent in 2021, Residential construction in 2022 was $899.1 billion, up by 13.3 percent (±2.1 percent) from $793.7 billion in 2021, non-residential construction touched $530.1 billion, 9.1 percent (±1.0 percent) above the $485.8 billion in 2021.) showcases minimal impact of recession in the country.
Similarly, spiked spending in the European and major Asia economics including, India, China & Japan to showcase less impact on the global demand.
Author Credits: Abhishek Verma, Hetal Singh
Ans: Growing use of high dynamic range video camera, and increasing trend of streaming services are the major factors driving the market growth.
Ans: The market size of high dynamic range is anticipated to attain a CAGR of ~40% over the forecast period, i.e., 2023 – 2035.
Ans: Requirement for lot of storage space and instruments, complexity in capturing process is estimated to be the growth hindering factors for the market expansion.
Ans: The market in the North American region is projected to hold the largest market share by the end of 2035 and provide more business opportunities in the future.
Ans: The major players in the market are Canon Inc., Cursor Insight Ltd., Apple Inc., Sony Corporation, LG Display, Samsung Electronics, FUJIFILM Holdings Corporation, Olympus Corporation, NIKON CORPORATION, and others.
Ans: The company profiles are selected based on the revenues generated from the product segment, the geographical presence of the company which determines the revenue generating capacity as well as the new products being launched into the market by the company.
Ans: The market is segmented by application, type, product type, and by region.
Ans: The entertainment segment is anticipated to garner the largest market size by the end of 2035 and display significant growth opportunities.
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