Cleaning services include a wide range of services required by commercial, industrial and residential sectors. It comprises of maid services, window cleaning, floor cleaning, carpet & upholstery cleaning, and other cleaning services, which are used by residential and commercial consumers. These services have gained popularity, owing to factors such as growth in construction activities, investment in real estate, increased disposable income, and growth in number of working women, which have led to a trend towards progressive cleaning services.
To manage a successful and a clean organization is a daunting task. Cleaning is an everyday process irrespective of service contractor or an in-house cleaning department. It requires hard work, dedication and most significantly understanding the customer’s service requirements. It is therefore essential to accomplish all the cleaning objectives in a manner that ensures on efficiency, reliability, quality & overall customer satisfaction. Certainly, there are some prescribed norms to achieve such objectives. Industries or outsourcing agencies need to adhere to set standards.
Commercially, the cleaning services also referred as janitorial services are usually used to keep workplaces free from dirt & provide a clean workplace. Thus, cleaning is much frequently carried out in several facilities such as educational buildings, corporate buildings, retail outlets and commercial and residential buildings. Therefore, with the growing need for personal and public hygiene and decontamination, the cleaning service market is expected to rise at a higher CAGR during the forecast period. Owing to these factors, the Europe industrial cleaning market is projected to grow at around a CAGR of 7% over the forecast period.
Commercial cleaning services accounted for the highest revenue in the overall cleaning services market size owing to huge demand for construction & post-construction cleaning services. Construction industries require cleaning services primarily for debris cleaning and pressure washing. Residential cleaning services segment is anticipated to witness faster during the forecast period, owing to its growing popularity among dual income households.
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Among the different cleaning services within the commercial segment, floor care accounted for the maximum revenue share. Popularity of floor care services has increased in the European market, owing to increased demand from various commercial sectors such as schools, hospitals, and large retail sectors. Vacuuming cleaning services is anticipated to witness the fastest growth due to its increased demand for dust cleaning from various commercial sectors such as stadium and event venues.
Maid services accounted for the largest market share in the overall residential cleaning services market, while carpet & upholstery segment is expected to exhibit highest growth rate among the different services covered under residential cleaning services segments.
A consistent demand for various commercial cleaning services is noticed among commercial consumers such as retails sectors, public institutions, hospitals, and event & stadiums. Construction and mining are the other sectors which showcased huge demand for debris cleaning. A consistent rise in demand for construction activities has been witnessed in the region, attributed to rise in construction of highways, streets, and bridges which has led to increase in demand for equipment refinement.
Large companies have better foothold in the market by serving customers with multiple locations, whereas small companies compete efficiently in local markets, especially for small businesses and residential customers. The market exhibits high entry barriers, owing to the presence of a large number of players.
Some of the leading industry leaders in the Europe Industrial Floor Cleaning Services Market include ABM Industries Inc., The Service Master Company, LLC, Clean Net, Anago Cleaning Systems, Aramark Corporation, Sodexo, Jani-King Inc., ChemDry and Pritchard Industries Inc.
Players have adopted partnership and acquisition as their key strategies to increase their market share. For instance, ABM Industries acquired the Westway Services of UK, to strengthen its prominence in the cleaning equipment market. Westway Services is a provider of technical and mechanical equipment used for cleaning services. The acquisition strengthened companys foothold in the market by reducing its dependency on other equipment suppliers. Local companies, such as Red Coats, UGL Unicco Services, Vanguard, and others primarily in developed markets, provide tough competition to the established players. Intense competition among various small and big players has posed major challenge for manufacturers.
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