Global Digital Label Printing Market Size, Forecast and Trend Highlights Over 2025-2037
Digital Label Printing Market size was estimated at USD 11.11 billion in 2024 and is expected to reach USD 23.7 billion in 2037, expanding at a CAGR of 5.5% during the forecast period, i.e., 2025-2037. In 2025, the industry size of digital label printing is evaluated at USD 12.50 billion.
The growth of the market can be attributed to the expanding global commerce. The thriving online and retail stores have developed a requirement for tracking inventory and shipping items. Consumers can track orders with the help of a printed code, which enhances customer satisfaction and gives the company a competitive edge. According to data published by the International Trade Administration, global B2C ecommerce revenue is projected to reach USD 5.5 trillion by 2027. These factors are propelling the growth of the market in the coming decade.
Additionally, the surge in preference for clear labeling is bolstering the market growth. As the packaging industry is advancing, digital printing has become more sophisticated, allowing high-quality and extremely crucial print jobs. Digital label printing is used in product labeling, branding, personalization, etc. According to the Flexible Packaging Association, industry sales of flexible packaging reached USD 41 billion in the United States in the year 2022. Also, in India, according to the Indian Brand Equity Foundation, packaging is currently the 5th largest sector of the economy in India.
Digital Label Printing Market: Growth Drivers and Challenges
Growth Drivers
- Surge in utilization of medical devices: Companies are adopting digital label printing for accurate and precise labeling of medicines. This ensures healthcare professionals get clear and concise warnings, information, or instructions for safe and efficacious usage of the device. Digital printing also provides improved tractability in case a device is lost, as it can provide real-time data. According to The Observatory of Economic Complexity in April 2025, medical devices or instruments ranked 17th in the global trade value, registering 0.74% of the world trade.
- Rising adoption of sustainable printing practices: The digital printing requires no complex setup and utilizes an electric charge to place on the paper. This leads to very little generation of waste during the printing process. Moreover, printing can be conveniently done on recycled paper, which lowers the overall necessity of the raw material. According to the Confederation of European Paper Industries in July 2023, the recycling rate of paper in Europe was 70%, which is ahead of the rest of the world, that is 59.9%. These practices are thrusting the growth of the market during the forecasted period.
- Increasing efforts for curbing the counterfeit products: Each time a counterfeit product or good is purchased, it causes a legitimate loss to revenue, which translates to lost profits. According to UL Standards & Engagement in September 2023, the cost of counterfeit products on the global economy is estimated to be USD 500 billion per year. Also, the United Nations stated in February 2023 that trafficked medical products kill almost half a million sub-Saharan Africans every year. Digital label printing is emerging as a tool to fight against the grave threat of counterfeit products.
Challenges
- Challenges with the color consistency: Businesses with specific color requirements might find it difficult to attain consistent color results. Accurate and reproducible color printing can only be achieved if the color profile is created to describe the actual output.
- Constraint on the scalability of the cost: Flexographic printing is still a cost-efficient option and dominates due to its cost-effectiveness. There is a high upfront investment involved in the setup for the digital label printing.
Digital Label Printing Market: Key Insights
| Report Attribute | Details |
|---|---|
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Base Year |
2024 |
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Forecast Year |
2025-2037 |
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CAGR |
5.5% |
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Base Year Market Size (2024) |
USD 11.11 billion |
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Forecast Year Market Size (2037) |
USD 23.7 billion |
|
Regional Scope |
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Digital Label Printing Segmentation
System Type (Inkjet System, Toner System)
The inkjet system is anticipated to garner a significant share on the back of its ease of usability. Inkjet technology is advancing and meeting the requirements of consumers by rendering high-quality and customized content. There has been a rise in the trade of ink, showing the surge in adoption of the inkjet system globally. According to The Observatory of Economic Complexity, in April 2025, the top importers of printing ink were the United States (USD 102 million) and Germany (USD 75 million). Additionally, the printer that is based on the inkjet technology offers flexibility and high degrees of personalization for the customers. These factors are acting as a catalyst for the growth of the segment during the coming period.
End use (Consumers, Packaging Companies, Converting Companies)
The packaging segment is projected to garner the maximum share due to the rising adoption of sustainable packaging practices. The packaging sector encompasses not only the healthcare sector but agricultural goods and FMCG sectors. Market players are putting efforts into adopting sustainable packaging practices, and digital label printing is offering sustainable solutions. The leading brands in the FMCG sector, such as Nestle AG, Pepsico, Procter & Gamble, Coca-Cola, etc are adopting digital label printing in their packaging process, further elevating the market growth.
Our in-depth analysis of the global digital label printing market includes the following segments:
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System Type |
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End use |
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Customize this ReportDigital Label Printing Industry - Regional Scope
Asia Pacific Market Forecast
The digital label printing market in the Asia Pacific region is projected to garner the maximum share due to a surge in demand for packaged goods and pharmaceutical products. For instance, according to the India Brand Equity Foundation, in April 2025, the pharmaceutical sector in India supplies over 50% of global demand for numerous vaccines, almost 40% of the generic medicine demand in the U.S. It also stated that the country’s pharmaceutical industry is a network of 3,000 drug companies and almost 10,500 manufacturing units. The companies are striving to adopt sustainable printing practices, giving thrust to the market growth. Additionally, in Japan, the robotics industry demands precision label packaging of the equipment and parts of the robots. According to the International Federation of Robotics, currently, Japan is delivering 45% of the global supply. On the back of this, Japan is projected to render significant growth opportunities in the market during the assessed time period.
North America Market Scenario
The digital label printing market in the North America region is witnessing significant growth rising demand from the food and beverages industry. The brands in the region are adopting digital label printing as it is speedy, highly cost-effective, and allows great flexibility in design. In the U.S., the growth of the market can be attributed to the rising demand from people for explicit packaging. A data published by the Centers for Disease Control and Prevention in April 2022 stated that 63% of the adults aged 18 or older drank sugar-sweetened beverages at least once daily. The rise in daily consumption of beverages is making consumers aware of the labels on packaging. These factors are propelling the market growth in the region.
Companies Dominating the Digital Label Printing Landscape
- Samsun Label Printing Co., Ltd
- Company Overview
- Business Strategy
- Key Product Offerings
- Financial Performance
- Key Performance Indicators
- Risk Analysis
- Recent Development
- Bharat Traders
- Kingprint, Dongguan Yuchang Garment Accessories Co., Ltd.
- Tangshan Wanjie Machinery Equipment Co.,Ltd
- Dongguan grandrise Co., Ltd.
- Abundant Grace International Company Ltd.
- Shijin Plastic Packaging Co.,Ltd
- FORMTEC KOREA LTD, etc.
- LY Fashion Limited
- LabelTraxx
The competitive landscape of the digital label printing market is rapidly evolving as established key players, packaging giants, and new entrants are investing in novel technologies. Key players in the market are focused on developing products that cater to the stringent regulatory norms and consumer demand. These key players are adopting several strategies such as mergers and acquisitions, joint ventures, partnerships, and novel product launches to enhance their product base and strengthen their market position. Here are some key players operating in the global market:
In the News
- In April 2025, Arrow Digital installs ArrowJet Lumina 48F at its new experience center in Ahmedabad. This cutting-edge flatbed printer is set to perform printing for flexible as well as rigid substrates, delivering unparalleled versatility.
- In February 2024, Star Label Products stated that various benefits of the copacker-ready flexible packaging translate into cost savings. This helps reduce downtime and minimize material waste.
Author Credits: Abhishek Anil
- Report ID: 744
- Published Date: May 12, 2025
- Report Format: PDF, PPT
