Potassium Sorbate Market size is poised to surpass USD 250 Million by the end of 2035, witnessing around 5% CAGR during the forecast period, i.e., 2023 – 2035. In the year 2022, the industry size of potassium sorbate was crossed USD 170 Million. The rising focus on food safety will drive the market growth. Unsafe food is a threat to human health and economies as a whole. It affects the weaker section of society, particularly women and children. Moreover, every year around 600 million cases of foodborne illness occur in the world.
Moreover, the rising use of potassium sorbate in the pharmaceutical industry is also expected to augment the potassium sorbate market growth. Potassium sorbate is often used as a preservative in liquid pharmaceutical formulations such as syrups, suspensions, and oral solutions. It helps inhibit the growth of microorganisms and degrade the integrity of the product. Besides this, potassium sorbate may find use in various non-food industrial applications, such as in the production of adhesives, coating, and lubricants. However, the function is quite similar, it also protects industrial products from microbial contamination by serving as a preservative.
Growth Drivers
Challenges
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Base Year |
2022 |
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Forecast Year |
2023-2035 |
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CAGR |
~5% |
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Base Year Market Size (2022) |
~ USD 170 Billion |
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Forecast Year Market Size (2035) |
~ USD 250 Billion |
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Regional Scope |
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End User (Personal Care, Pharmaceutical, Food & Beverages)
Application (Pharmaceutical Grade, Food Grade, Technical Grade)
Our in-depth analysis of the global market includes the following segments:
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Type |
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Application |
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End User |
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North American Market Statistics
The potassium sorbate market in North America is projected to be the largest with a share of about 34% in the near future. The growth of the market can be attributed majorly to the rising consumption of canned food. Currently, around 98 percent of people in America have canned foods in their kitchens, with the average cupboard in the region containing 24 cans. Moreover, canned vegetables are also popular, with maize coming out on top. Approximately 63% of Americans own canned corn. Green canned beans and tomatoes come in second and third place, respectively.
European Market Forecast
The Europe potassium sorbate market is estimated to be the second largest, registering a share of about 26% between 2023 and 2035. The rising consumption of bread is expected to drive market growth in the region. In the European 27 countries, the overall consumption of viennoiserie, bread, and patisserie was around 39 million tonnes in recent years. Potassium sorbate is often added during the preparation of bread dough. It is typically mixed with dry ingredients such as flour, salt, and sugar before the addition of water and yeast.
Author Credits: Smruti Ranjan, Rajrani Baghel
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