Paper Pigments Market Analysis by Type (Calcium Carbonate, Titanium Dioxide, and Others); by Application (Coated Paper and Uncoated Paper); and by End-user Industry (Print Media, Stationary, Packaging, Personal Care, and Others) – Global Supply & Demand Analysis & Opportunity Outlook 2023-2033

Buy Now Report ID: 4426 | Published Date: Mar 10, 2023

Global Paper Pigments Market Size, Forecast, and Trend Highlights Over 2023 - 2033

The global paper pigments market is estimated to garner a revenue of ~USD 30 Billion by the end of 2033 by growing at a CAGR of ~5% over the forecast period, i.e., 2023 – 2033. Further, the market generated a revenue of ~USD 17 Billion in the year 2022. The growth of the market can be attributed to the increased consumption of paper and paper products. Recently, it was estimated that global consumption of paper totaled 400 million tons in 2020. This figure is projected to rise in the next decade with the consumption value at around 470 million tons by 2031. The increasing use of paper in various industries including the packaging industry. The restriction from the government over plastic usage increased the use of paper for packaging goods and products. Paper is an eco-friendly product and can be disposed of easily as it does not harm the environment even after combustion.


The recent industrialization has led to an increment in the utilization of paper across various industries. Owing to its advantages such as improving the appearance of color and insolubility. Thus, the large production of paper for various purposes is estimated to expand the paper pigment market size in the forecast period. In 2022, it was anticipated that approximately 300 million tons of paper are produced across the world every year. The growing number of educational institutions, land dealings, and medical sectors is also estimated to boost the market growth. The market growth is also attributed to the increasing finance sector during the forecast period.

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Global Paper Pigments Market: Key Insights

Base Year


Forecast Year




Base Year Market Size (2022)

~ USD 17 Billion

Forecast Year Market Size (2033)

~ USD 30 Billion

Regional Scope

  • North America (U.S., and Canada)
  • Latin America (Mexico, Argentina, Rest of Latin America)
  • Asia-Pacific (Japan, China, India, Indonesia, Malaysia, Australia, Rest of Asia-Pacific)
  • Europe (U.K., Germany, France, Italy, Spain, Russia, NORDIC, Rest of Europe)
  • Middle East and Africa (Israel, GCC North Africa, South Africa, Rest of the Middle East and Africa)

Global Paper Pigments Market: Growth Drivers and Challenges


Growth Drivers

  • Increased Production of Packaging Paper Across the World – The adoption of paper packaging across various industries such as food & beverages, bakery, confectionery, personal care & cosmetics, and others, are expected to boost the demand for paper pigments. It was estimated that the production value of global packaging paper and board was around 257,000 metric tons in 2018, up from 236,000 metric tons in 2016.

  • Recent Demand for Printing and Writing Paper with Increasing Institutions – Lately, it was estimated that the global consumption of printing and writing paper was approximately 90 million tons in 2021.

  • Soaring Expenditure on Chemical Industry Owing to Rising Use of Dyes – The capital expenditure on the global chemical industry is projected to be USD 239 billion in 2023. This is a significant rise from USD 220 billion in 2020.

  • High Investment in Research and Development Activities – World Bank revealed the statistics of the expenditure made in the research and development sector in 2020 amounted to 2.63% of the total GDP globally. This was a rise from 2.14% of the total GDP in 2016.


  • Environmental Concerns Regarding Paper Recycling - The paper is made from wood pulp which increases deforestation and the loss of many plants. To reduce this government has passed regulations to decrease the use of paper in the industries and packaging sectors. The extreme cutting of trees can cause global warming across the world hampering the market growth during the forecast period.
  • Stringent Government Rules to Protect Plants and Prevent Deforestation
  • Growing Digitization of the World

Global Paper Pigments Market Segmentation

The global paper pigments market is segmented and analyzed for demand and supply by application into coated paper and uncoated paper. Out of the two types, the uncoated paper segment is estimated to gain the largest market share over the projected time frame. The growth of the segment can be attributed to the increasing use of magazines, digital printing, catalogs, and newspapers. The newspapers and magazines are the daily routines of many industries and organizations to get updates on the sector. The newspaper carries industrial, political, and other types of general information. The increasing use of newspapers by many educational students to gather information is also estimated to boost the market growth. The number of people who used newspapers in the U.S. in the year 2020 as per the estimations was about 24 million on weekdays and over 25 million on weekends.

The global paper pigments market is also segmented and analyzed for demand and supply by the end-user industry into print media, stationary, packaging, personal care, and others. Out of these, the packaging sector is anticipated to garner the highest market share by 2033. Fast industrialization has propelled the population to adopt online shopping, further prompting the production of paperboard. Thus, the high consumption of paperboard is estimated to foster the demand for paper pigments and expand the size of the market. According to records, the global consumption of paper and paperboard totaled 410 million tons in 2021. The consumption is projected to rise over the upcoming years and reach 480 million tons by 2032. The increasing number of people shopping in stores is also estimated to increase the market growth as many stores totally banned plastic for packaging products. Paper bags, paper cups, and paper plates in hotels and the food sector is driving the market growth during the forecast period.

Our in-depth analysis of the global paper pigments market includes the following segments:

      By Type

  • Calcium Carbonate
  • Titanium Dioxide
  • Others

       By Application

  • Coated Paper
  • Uncoated Paper

        By End User Industry

  • Print Media
  • Stationary
  • Packaging
  • Personal Care
  • Others


Global Paper Pigments Market Regional Synopsis


The Asia Pacific paper pigments market, amongst the market in all the other regions, is projected to hold the largest market share by the end of 2033. The growth of the market can be attributed majorly to the high consumption of paper in the region. China is the largest producing country which produced 120 million tons of paper in 2020.  Further, the high consumption of paper units in the region is another growth factor of the market. As per the estimations in 2018, about 460 billion units of paper and paperboard packaging are used across the Asia Pacific region. The increasing number of educational institutions and growing industries across the region are estimated to propel market growth. The rising number of hospitals and healthcare centers is also anticipated to drive market growth in the coming years. Also, the growing paper packaging industries in the region is also expected to hike the market growth.

Further, the North American paper pigments market is also anticipated to drive market growth owing to the increasing presence of dominant key players in the region. Additionally, the rising number of pigments available in the region is also estimated to drive market growth. The increasing utilization of tissue paper and toilet paper in the region is also the reason for the hike in market growth. According to the estimations, the amount of toilet paper used by Americans in the year 2020 was over 320 million.


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Top Featured Companies Dominating the Global Paper Pigments Market

    • Omya AG
      • Company Overview
      • Business Strategy
      • Key Product Offerings
      • Financial Performance
      • Key Performance Indicators
      • Risk Analysis
      • Recent Development
      • Regional Presence
      • SWOT Analysis
    • Kemira Oyj
    • The Chemours Company LLC
    • Imerys S.A.
    • BASF
    • Minerals Technologies Inc.
    • Ashapura Group
    • J.M. HUBER Group
    • Thiele Kaolin Company
    • KaMin LLC/ CADAM SA



In The News


  • Kemira Oyj and Veolia Wasser Deutschland have entered into a mutual collaboration. This merger is expected to perform a full-scale technology assessment of the new phosphorus recovery technology ViviMag.

  • Omya AG has joined hands with IFG to enter into an R&D partnership. This collaboration will explore the incorporation of calcium carbonate within fibers.



Global Economic Impact

Request Insights
Despite Inflation & Fearing Recession, Businesses Across the Globe Expected to Do Better in 2023:

In 2023, market players might incur losses due to huge gap in currency translation followed by contracting revenues, shrinking profit margins & cost pressure on logistics and supply chain.
Controlling Inflation has become the first priority for global economies from last quarter of 2022 and to be followed in 2023. With skewed economic situations, rise in interest rate by governments to control spending and inflation, spiked oil and gas prices, high inflation, geo-political issues including U.S. & China trade war, Russia-Ukraine conflict to intensify the global economic issues.
The interest rates in the U.S. may be less sensitive in 2023 as compared to 2022; sigh of relief for businesses. Positive business sentiments, healthy business balance sheets, growth in construction spending (private construction value in 2022 stood at $1,429.2 billion, 11.7 percent (±1.0 percent) above the $1,279.5 billion spent in 2021, Residential construction in 2022 was $899.1 billion, up by 13.3 percent (±2.1 percent) from $793.7 billion in 2021, non-residential construction touched $530.1 billion, 9.1 percent (±1.0 percent) above the $485.8 billion in 2021.) showcases minimal impact of recession in the country.
Similarly, spiked spending in the European and major Asia economics including, India, China & Japan to showcase less impact on the global demand.

Author Credits:  Smruti Ranjan, Rajrani Baghel

Key Questions Answered in the Report

1) What are the major factors driving the growth of the paper pigments market?

Ans: The expansion of paper-making processes and other end-use industries are the major factors driving the market growth.

2) What would be the CAGR of paper pigments market over the forecast period?

Ans: The market is anticipated to attain a CAGR of ~5% over the forecast period, i.e., 2023 – 2033.

3) What are the challenges affecting the paper pigments market growth?

Ans: Lack of awareness regarding IBS treatment and the side effects of IBS drugs are estimated to be the growth hindering factors for the market expansion.

4) Which region will provide more business opportunities for growth of paper pigments market in future?

Ans: The market in the Asia Pacific region is projected to hold the largest market share by the end of 2033 and provide more business opportunities in the future.

5) Who are the major players dominating the paper pigments market?

Ans: The major players in the market are KaMin LLC/ CADAM SA, Kemira Oyj, The Chemours Company LLC, Imerys S.A., BASF, Minerals Technologies Inc., Ashapura Group, J.M. HUBER Group, Thiele Kaolin Company, Omya AG, and others.

6) How are the company profiles selected?

Ans: The company profiles are selected based on the revenues generated from the product segment, geographical presence of the company which determine the revenue generating capacity as well as the new products being launched into the market by the company.

7) What are the segments in the paper pigments market?

Ans: The market is segmented by type, application, end-user industry, and by region.

8) Which segment captures the largest market size in end-use industry in the paper pigments market?

Ans: The packaging segment is anticipated to garner the largest market size by the end of 2033 and display significant growth opportunities.

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