Liquid Fabric Softeners Market Segmentation:
End user Segment Analysis
The residential segment is predicted to gain the largest liquid fabric softeners market share of 52.5% during the projected period by 2037, due to shifting disposable income levels and swift urbanization following the pandemic. As evidence becomes more concrete that households are enhancing their modern laundry routines, the demand for liquid fabric softeners also increases. As populations grow in urban centres, there is a propensity to want quality home care products that are easier to use. The realities of modern life and rapid urbanization, along with greater awareness of fabric care requirements among consumers, provide sustained demand in this segment, which will remain the largest end-use segment, particularly for liquid fabric softeners.
Product Type Segment Analysis
The concentrated liquid softeners segment is anticipated to constitute the most significant growth by 2037, with 45.2% liquid fabric softeners market share, mainly due to their greater efficiency and environmental benefits (less packaging means reduced waste and environmental impact). They allow for light-weight packaging which aligns with many consumer preferences, there is a push toward compact, high-performance formulations that will save space and reduce emissions. The new trend for regulations is towards concentrated formulations since they offer a sustainable option that fits with global momentum to combat the increase in plastic waste and carbon footprints in households.
Our in-depth analysis of the global liquid fabric softeners market includes the following segments:
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