Kayak Trolling Motor Market Size & Share, by Product Type (Bow Mount, Transom Mount, Engine Mount); Thrust of Motors (Less than 30lbs, 30-50lbs, 50-70lbs, above 70lbs); Application (Saltwater, Freshwater) - Global Supply & Demand Analysis, Growth Forecasts, Statistics Report 2024-2036

  • Report ID: 5272
  • Published Date: Sep 28, 2023
  • Report Format: PDF, PPT

Global Market Size, Forecast, and Trend Highlights Over 2024 - 2036

Kayak Trolling Motor Market size is predicted to witness USD 9 billion by the end of 2036, expanding around 4% CAGR during the forecast period i.e., 2024 – 2036. In the year 2023, the industry size of kayak trolling motor was USD 672 million. The growth of this market can be attributed to the back of increasing consumer preference for water sports. In the year 2022, it was found that almost 15% of population in the United States participated in water sports activities.  

In addition to this, growing technological advancement is giving rise to the sale of kayak trolling motors. Manufacturers in the kayak trolling motor industry are providing some unique features, such as battery showing battery Life, which displays the battery charge level as a percentage. These characteristics are accelerating the market share growth of kayak trolling motors as a whole. The Kayak trolling motor industry also has some other characteristics, such as an adjustable shaft that makes handling and operation simple. A better trolling shaft for the motor is therefore anticipated to increase demand for and sales of kayak trolling motors during the projection period. Traditional attributes including long battery life, lightweight, and superb build quality, among others, are also boosting market expansion.

Kayak Trolling Motor Market
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Kayak Trolling Motor Sector: Growth Drivers and Challenges

Growth Drivers

  • Growing Popularity of Fishing – Fishing is a popular activity that is a significant reason behind the growth of the kayak trolling motor market in the estimated period. Kayaks are a great way to fish in shallow waters or in areas that are difficult to access by boat. Trolling motors make it easy to navigate a kayak and quietly approach fish. Global fish production in 2022 reached 185 million metric tons.
  • Market Players are Focusing on the Development of Product – Market players in the market are focusing on innovation and bringing new advancements in products that world enhance their item portfolio and the launch of new products will further cater to the fluctuating needs of the consumers in this market.
  • Increased Disposable Income – The escalating disposable income of people is widely contributing to the industry expansion. People are now willing to spend more money on recreational activities such as boating and kayaking.


  • High Cost of Kayak Trolling Motor – The kayak trolling is generally high in cost especially the ones with high-power models. This can restrict a few consumers, especially in emerging countries from investing money in this owing to its high cost. Therefore, this major factor poses a limitation on the market expansion in the upcoming time period.
  • The Kayak Trolling Motor has Limited Battery Life which Estimated to Restrict Market Growth
  • Regulatory Problems Associated with it is Set to Hamper Market Growth.

Kayak Trolling Motor Market: Key Insights

Base Year


Forecast Year




Base Year Market Size

~USD 672 million

Forecast Year Market Size

~USD 9 billion

Regional Scope

  • North America (U.S., and Canada)
  • Latin America (Mexico, Argentina, Rest of Latin America)
  • Asia-Pacific (Japan, China, India, Indonesia, Malaysia, Australia, Rest of Asia-Pacific)
  • Europe (U.K., Germany, France, Italy, Spain, Russia, NORDIC, Rest of Europe)
  • Middle East and Africa (Israel, GCC North Africa, South Africa, Rest of the Middle East and Africa)
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Kayak Trolling Motor Segmentation

Product Type (Bow Mount, Transom Mount, Engine Mount)

Based on product type, the bow mount segment in the kayak trolling motor market is estimated to hold a revenue share of 40% by the end of 2036. Due to the Bow Mount's superior control over a transom mount motor, it has the largest market share in the kayak trolling motor industry. This is due to the fact that a bow position motor allows for considerably more precise steering because it pulls the boat over the water rather than pushing it from behind. The bow mount therefore commands the largest market share in the kayak trolling motor industry.

Application (Saltwater, Freshwater)

The saltwater segment is anticipated to hold a significant revenue share during the projected period. This is owing to the fact almost 70% of the world’s water is saltwater and many people are there who prefer to kayaking on saltwater. Therefore, increasing demand for kayaking in saltwater is anticipated to drive the segment growth in the projected period.

Our in-depth analysis of the global market includes the following segments:

     Product Type

  • Bow Mount
  • Transom Mount
  • Engine Mount

     Thrust of Motors

  • Less than 30lbs
  • 30-50lbs
  • 50-70lbs
  • above 70lbs


  • Saltwater
  • Freshwater

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Kayak Trolling Motor Landscape: Regional Synopsis

Europe Market Forecasts

The market in Europe region is predicted to hold the largest market share of 33% during the time period between 2024-2036. Europe region has numerous scenic beauties such as lakes, rivers and coastal areas that attract kayak enthusiast and tourists. Kayak rental services and guided kayak tours often use trolling motors to enhance the experience as a result contributing to industry growth in the region during the projected period. There are all total 99 kayak and canoeing agencies offering best experience for kayaking in Europe.

North America Market Statistics

The North America kayak trolling motor market is set to hold a notable revenue share in the estimated timeframe. Increasing investment done in this region in order to support and encourage recreational activities along with fishing activities. These are significant factors driving the industry growth in the forecast period in the North American region.

Research Nester
Kayak Trolling Motor Market Size
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Companies Dominating the Kayak Trolling Motor Landscape

    • Johnson Outdoors Inc.
      • Company Overview
      • Business Strategy
      • Key Product Offerings
      • Financial Performance
      • Key Performance Indicators
      • Risk Analysis
      • Recent Development
      • Regional Presence
      • SWOT Analysis
    • Jarvis Walker Pty Ltd.
    • Torqeedo GmbH
    • Seamax Marine
    • MotorGuide
    • Outsunny
    • Haswing USA
    • The Coleman Company, Inc.
    • Newsport Vessels

In the News

  • Newsport Vessel introduced its new Kayak Series trolling motos that are specifically designed for kayaks. The Kayak Series motors are lightweight and easy to install.
  • Dr. Christoph Ballin, CEO and founder of Torqeedo conducted a research on development trend of kayak trolling motor in August 2023. Ballin claimed that practical factors had started to influence sales as well. Today's purchasers are likely to favor outboard electric equipment due to considerations including reduced weight, no ongoing fuel purchases, and easy portability. An electric sailboat is the best option if you want to outfit a sailboat with the lightest equipment because of its simple operation and low maintenance requirements.

Author Credits:  Saima Khursheed

  • Report ID: 5272
  • Published Date: Sep 28, 2023
  • Report Format: PDF, PPT

Frequently Asked Questions (FAQ)

The growing consumer preference for water sports activities, and increasing popularity of fishing are some of the major factors anticipated to drive the growth of the kayak trolling motor market.

The market is anticipated to attain a CAGR of ~4% over the forecast period, i.e., 2024 – 2036.

The major players in the market are of Seamax Marine, MotorGuide, Outsunny, Haswing USA, The Coleman Company, Inc., Newsport Vessels, MINN KOTA, and others.

The saltwater segment is anticipated to garner the largest market size by the end of 2036 and display significant growth opportunities.

The market in Europe is projected to hold the largest market share by the end of 2036 and provide more business opportunities in the future.
Kayak Trolling Motor Market Report Scope

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