Authentication and Brand Protection Market Size & Share, by Offering (Security Labels, Security Inks, Holograms); Technology (Overt, Covert, Digital, Forensic); Authentication Mode (Smartphone Authentication, Blockchain Authentication); Application (Consumer Electronics, Automotive, Medical, Chemical, Food & Beverages, Tobacco, Clothing, Cosmetics) - Global Supply & Demand Analysis, Growth Forecasts, Statistics Report 2024-2036

  • Report ID: 3419
  • Published Date: Nov 29, 2023
  • Report Format: PDF, PPT

Companies Dominating the Authentication and Brand Protection Landscape

    • 3M Company
      • Company Overview
      • Business Strategy
      • Key Product Offerings
      • Financial Performance
      • Key Performance Indicators
      • Risk Analysis
      • Recent Development
      • Regional Presence
      • SWOT Analysis
    • Merck & Co., Inc.
    • Applied DNA Sciences, Inc.
    • Eastman Kodak Company
    • De La Rue PLC
    • Authentix, Inc.
    • AlpVision SA
    • Avery Dennison Corporation
    • Centro Grafico dg S.p.A.
    • Authentic Vision

Browse Key Market Insights with Data Illustration:


In The News

  • Applied DNA Sciences joined hands with American & Efird to introduce advanced identification thread technology that use sustainable and secure sewing threads for authenticating and validating their products within the supply chain. 
  • Authenix, announced its acquisition of Royal Joh. Enschede, a prominent specialty printing and security solutions provider based in the Netherlands. Koninklijke Joh. Enschede has evolved from a humble book printer to an esteemed security printing company recognized for its production of security documents, postage stamps, banknotes, and brand protection solutions.

Author Credits:  Abhishek Verma, Hetal Singh

  • Report ID: 3419
  • Published Date: Nov 29, 2023
  • Report Format: PDF, PPT

Frequently Asked Questions (FAQ)

Growing emphasis on protecting products and brand integrity and stringent anti-counterfeiting regulations enforced by the government are the major factors driving the growth of the authentication and brand protection market.

The market size of authentication and brand protection is anticipated to attain a CAGR of 4.5% over the forecast period, i.e., 2024-2036.

The major players in the market are Merck & Co., Inc., Applied DNA Sciences, Inc., Eastman Kodak Company, De La Rue PLC, Authentix, Inc., AlpVision SA, Avery Dennison Corporation, Centro Grafico dg S.p.A., and others.

The medical segment is anticipated to garner the largest market size by the end of 2036 and display significant growth opportunities.

The market in the North America region is projected to hold the largest market share by the end of 2036 and provide more business opportunities in the future.
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