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Forensic Brand Protection Services Market Segmentation by Offering (Security Labels, Security Inks, and Holograms); by Application (Consumer Electronics, Automotive, Medical, Chemical, Food & Beverage, Tobacco, and Others) – Global Demand Analysis & Opportunity Outlook 2030

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Extensive insights into the Growth of Forensic Brand Protection Services Market amidst COVID-19

Before we witness the stabilization of economic growth in Europe and North America, Asia Pacific is estimated to bounce back progressively with countries such as China, India, South Korea and Japan witnessing more opportunities to recover from the losses sustained during COVID-19.

Being the biggest market in Eastern Europe, Russia is estimated to take the lowest hit, offering a sigh of relief to the businesses operating in the country. Whereas, GCC is estimated to observe low investments due to the sliding prices of crude oil.

We evaluate the strategies and commitment of the Giant Players in the market towards creating products and services that customers value and rely on.

In an attempt to control and eliminate the surge of coronavirus cases and meet the demand for required medical devices along with providing efficient medical services, there is a drastic shift of investments from authoritative bodies towards the healthcare sector. Where the aftermath of this pandemic may take years to be measured, Research Nester estimates notable expansion of e-health, gaming, and media and entertainment industries till the whole situation is contained and the plan of action for the recovery process is determined. There is an estimated probability of the growth in businesses going back a year if the condition is controlled in the next 2-3 months.                                                         Request Insights

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IN THE NEWS

·   June 2021- Applied DNA Sciences joined hands with American & Efird to introduce advanced identification thread technology that use sustainable and secure sewing threads for authenticating and validating their products within the supply chain.  

Global Forensic Brand Protection Services Market Highlights 2022 – 2030

The global forensic brand protection services market is estimated to garner a hefty amount of revenue and grow at a CAGR of ~8% over the forecast period, i.e., 2022 – 2030. The growth of the market can be attributed to the growing emphasis on protecting product and brand integrity, stringent anti-counterfeiting regulations enforced by the government, and robust expansion and growth of manufacturing industry around the world. In 2019, it was calculated that more than 85 percent of consumers are unlikely to buy a product after an experience with inaccurate product data. About 84 percent use barcodes to scan and shop products. Along with these, surge in adoption of various authentication technologies such as RFIDs, barcodes, tamper evident seals and holograms, is another factor predicted to fuel the progress of the market in the upcoming years. Additionally, increasing demand for forensic brand protection from several industrial verticals, including automotive, food & beverages, agriculture, clothing, and pharmaceutical, is considered to provide abundant opportunities for market growth in the near future.

Forensic Brand Protection Services Market

The market is segmented by application into consumer electronics, automotive, medical, chemical, food & beverage, tobacco, and others, out of which, the medical segment is anticipated to hold the largest share in the global forensic brand protection services market on account of the implementation of strict rules and protocols by government associated with the counterfeiting of pharmaceutical products. Furthermore, on the basis of offering, the segment for security labels is evaluated to grab the largest share, which can be credited to the high usage of barcodes to determine the authenticity of products, materials, or printed packages by incorporating a proprietary HD code into the manufacturing process. Apart from these, growing need for investigating and validating product authenticity is also assessed to drive the growth of this market segment in the future. CLICK TO DOWNLOAD SAMPLE REPORT

Major Macro-Economic Indicators Impacting the Market Growth

Research Expenditure

The never-ending growth in internet accessibility around the world along with numerous technological advancements comprising 5G, blockchain, cloud services, Internet of Things (IoT), and Artificial Intelligence (AI) among others have significantly boosted the economic growth in the last two decades. As of April 2021, there were more than 4.5 billion users that were actively using the internet globally. Moreover, the growth in ICT sector has significantly contributed towards GDP growth, labor productivity, and R&D spending among other transformations of economies in different nations of the globe. Furthermore, the production of goods and services in the ICT sector is also contributing to the economic growth and development. As per the statistics in the United Nations Conference on Trade and Development’s database, the ICT good exports (% of total good exports) globally grew from 10.816 in 2015 to 11.536 in 2019. In 2019, these exports in Hong Kong SAR, China amounted to 56.65%, 25.23% in East Asia & Pacific, 26.50% in China, 25.77% in Korea, Rep., 8.74% in the United States, and 35.01% in Vietnam. These are some of the important factors that are boosting the growth of the market.

Global Forensic Brand Protection Services Market Regional Synopsis

On the basis of geographical analysis, the global forensic brand protection services market is segmented into five major regions including North America, Europe, Asia Pacific, Latin America and the Middle East & Africa region. The market in the Asia Pacific is estimated to witness noteworthy growth and gather the largest share over the forecast period on the back of the high manufacturing throughput of China, and growing adoption of brand authentication and protection solutions in the region. As per the data published by the United Nations Statistics Division, in 2019, China alone accounted for 28.7 percent of the total manufacturing output in the world.  In addition, rapid growth of medical industry and rising awareness about brand protection technologies among industry players in verticals namely, electronics, automotive, luxury goods, and food and beverages, is also assessed to drive the region’s market growth in the upcoming years.  

The global forensic brand protection services market is further classified on the basis of region as follows:

  • North America (U.S. & Canada) Market size, Y-O-Y growth & Opportunity Analysis
  • Latin America (Brazil, Mexico, Argentina, Rest of Latin America) Market size, Y-O-Y growth & Opportunity Analysis
  • Europe (U.K., Germany, France, Italy, Spain, Hungary, Belgium, Netherlands & Luxembourg, NORDIC, Poland, Turkey, Russia, Rest of Europe) Market size, Y-O-Y growth & Opportunity Analysis
  • Asia-Pacific (China, India, Japan, South Korea, Indonesia, Malaysia, Australia, New Zealand, Rest of Asia-Pacific) Market size, Y-O-Y growth & Opportunity Analysis
  • Middle East and Africa (Israel, GCC (Saudi Arabia, UAE, Bahrain, Kuwait, Qatar, Oman), North Africa, South Africa, Rest of Middle East and Africa) Market size, Y-O-Y growth & Opportunity Analysis

Market Segmentation

Our in-depth analysis of the global forensic brand protection services market includes the following segments:

By Offering

  • Security Labels
  • Security Inks
  • Holograms

By Application

  • Consumer Electronics
  • Automotive
  • Medical
  • Chemical
  • Food & Beverage
  • Tobacco
  • Others

Growth Drivers

  • Growing Emphasis on Protecting Product and Brand Integrity
  • Stringent Anti-Counterfeiting Regulations Enforced by the Government

Challenges

  • Requirement for High Capital Investment for Forensic Brand Protection

Top Featured Companies Dominating the Market

  • 3M Company
    • Company Overview
    • Business Strategy
    • Key Product Offerings
    • Financial Performance
    • Key Performance Indicators
    • Risk Analysis
    • Recent Development
    • Regional Presence
    • SWOT Analysis
  • Merck & Co., Inc.
  • Applied DNA Sciences, Inc.
  • Eastman Kodak Company
  • De La Rue PLC
  • Authentix, Inc.
  • AlpVision SA
  • Avery Dennison Corporation
  • Centro Grafico dg S.p.A.
  • Giesecke + Devrient GmbH

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