Digital Printing Market Analysis

Printhead Segment Analysis

The piezoelectric inkjet segment, which is part of the printhead, is anticipated to garner the largest share of 75.8% by the end of 2035 in the digital printing market. The segment’s upliftment is highly driven by its capability to deliver high-precision and high-resolution prints without heat, enabling a comprehensive range of materials and inks, along with a long-lasting lifespan for print heads. According to an article published by NLM in October 2023, the Epson I3200-A1 piezoelectric printhead constitutes an inkjet pulse width of 3.5 μs, along with an ink supply pulse width of 4.5 μs, and also a jet frequency, which ranges between 5,000 to 19,000 Hz. This readily ensures suitable print accuracy and better droplet patterns, as well as an increase in the ejection efficiency. Besides, the manufacture of piezoelectric printheads is extremely based on piezoelectric ceramic materials, which is positively impacting the overall segment.

Technology Segment Analysis

By the end of the projected period, inkjet in the technology segment is expected to cater to the second-largest share in the digital printing market. The inkjet’s growth is highly attributed to its unparalleled versatility, permitting it to readily deposit a wide range of fluids, from UV-curable and aqueous links to functional materials, such as conductive polymers. This particular technology is categorized into two essential methodologies, including drop-on-demand, comprising piezoelectric and thermal, along with continuous inkjet. Besides, key growth drivers for inkjet are its non-contact nature, preventing damage to sensitive materials, as well as its suitability for short-run and high-value applications. Meanwhile, ongoing advancement has focused on enhancing speed through single-pass systems that enhance printhead resolution for photographic quality, thereby creating an optimistic outlook for the segment.

Application Segment Analysis

Based on application, the packaging segment in the digital printing market is predicted to hold the third-largest share during the forecast period. The segment’s development is highly propelled by the explosive extension of e-commerce, which requires versioned, short-run, and high-graphic packaging, especially at the time of unboxing. In addition, the overarching trend towards increased personalization and customization, from seasonal packaging designs to limited-edition beverage labels, is feasibly economical through digital printing’s variable data capabilities and plate-less process. Moreover, the existence of strong sustainability mandates is a severe driver, based on which digital printing rapidly diminished waste in obsolescence, overstock, and setup in comparison to conventional analog methods, thus suitable for bolstering the segment’s exposure internationally.

Our in-depth analysis of the digital printing market includes the following segments: