Automation Testing Market Share

  • Report ID: 4740
  • Published Date: May 08, 2025
  • Report Format: PDF, PPT

Automation Testing Industry - Regional Synopsis

North America Market Forecast

The North American automation testing market, amongst the market in all the other regions, is projected to hold the largest market share of about 35% by the end of 2037. The growth of the market can be attributed majorly to the rising investment in advanced technologies. The U.S. invested USD 37 billion in the machine learning application sector in 2019. Moreover, from just under USD 300 million in 2011 to over USD 17 billion in 2019, funding for artificial intelligence firms in the US has grown tremendously in recent years. Furthermore, market growth in the region is expected on the account of the rising use of test automation. Canada Drives saved 38 hours for each deployment by reducing their manual regression effort by 95% with Provar's test automation for Salesforce. Moreover, the company also saved 33 hours per month by cutting its automation maintenance effort by more than 80%.

Asia Pacific Market Forecast

The Asia Pacific automation testing market, amongst the market in all the other regions, is projected to hold the second largest share during the forecast period. The growth of the market can be attributed majorly to the increasing penetration of smartphones. In China, the penetration rate of smartphones was about 72% as of 2022. There were more than 1 billion smartphone users in 2022. Moreover, by 2027, it is predicted that 83 percent of Chinese citizens would be smartphone users. Besides this, the market growth in Asia Pacific is also ascribed to a rise in the number of mobile applications and the rising use of these apps. In recent years, the mobile sector in India has had the fastest growth. In 2019, there were over 19 billion downloads of mobile apps. Also, there are more than 28,000 Indian publishers on Google Play, and India's app sector currently leads the globe in terms of downloads.

Europe Market Forecast

Further, the market in Europe, amongst the market in all the other regions, is projected to hold a significant share by the end of 2037. The growth of the market can be attributed majorly to the rising investment in artificial technologies. By 2025, European spending on AI systems will have increased from USD 17 billion to more than USD 50 billion. During the next five years, the industries that will invest in AI solutions the most are banking and manufacturing, with healthcare spending expected to expand the quickest overall.

Automation Testing Market Share

Browse key industry insights with market data tables & charts from the report:

Frequently Asked Questions (FAQ)

Automation Testing Market in 2025 is assessed at USD 37.21 billion.

The global market size was worth around USD 33.13 billion in 2024 and is set to register a CAGR of more than 15.4%, exceeding USD 213.25 billion revenue by 2037.

North America is anticipated to approach USD 74.64 billion by 2037, fueled by rising investment in advanced technologies.

The major players in the market include Sauce Labs Inc., IBM Corporation, Micro Focus International Plc, Capgemini SE, SmartBear Software, Tricentis, Parasoft, Cigniti Technologies Limited, Keysight Technologies Inc., Invensis Technologies Pvt. Ltd.
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