Application Metrics and Monitoring Tools Market size was valued at USD 8.94 Billion in 2023 and is anticipated to exceed USD 38.13 Billion by the end of 2036, registering over 11.8% CAGR during the forecast period i.e., between 2024-2036. In the year 2024, the industry size of application metrics and monitoring tools is evaluated at USD 9.89 Billion. The market is estimated to grow on the back of increasing number of small and medium business organizations globally. According to statistics, in 2021, there were about 32 million small businesses, representing about 99% businesses in the United States. Small business owners could compare the effectiveness of their efforts to meet their goals for sales, production, or customer happiness using performance indicators. Small businesses may identify possible issues before things deteriorate by being aware of how each business department works. Hence the demand for application metrics and monitoring tools in small business in growing.
The global application metrics and monitoring tools market is also estimated to witness growth on account of increasing monetary transaction in BFSI sector along with growing demand for real time monitoring. In addition, increasing growth of banking industry is also estimated to propel the market growth. According to statistics, in the period 2018-21, in India, the total assets in the banking industry (including all public and private sector banks) reached ~USD 2.3 trillion in 2021, further this figure is estimated to cross ~USD 26 trillion by the end of 2025. Moreover, various features provided by these tools including assistance in mapping and classifying each application and sending alerts for threats are anticipated to increase the sales and demand for application metrics and monitoring tools in the market.
Growth Drivers
Increased Research & Development Expenditure - As per data by the World Bank, global research and development (R&D) expenditure in proportion with gross domestic product (GDP) was around 2.63% in 2020, up from 2.2% in 2018. The market growth is anticipated to be driven by increased R&D expenditure in the coming years, as it would help in improving the overall productivity of the tool by integrating new technologies or improving the existing equipment by innovating a completely new technology.
Growing Digitization of Industries - According to statistics, the global spending on digital transformation in 2020 was around ~USD 1.2 trillion, which is projected to reach ~USD 2.7 trillion by the end of 2025.
Increasing Number of Large Enterprises - According to estimates, in 2019 there were about 665 thousand large enterprises around the world.
Rising Internet Penetration - According to the World Bank data, globally, the proportion of the population using internet was around 60% in 2020, up from 54% in 2019.
Rising Adoption of Big Data and Artificial Intelligence – As per the data, in 2019, more than 95% of business organizations invested in Big Data and Artificial Intelligence initiatives to become data driven businesses.
Challenges
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Base Year |
2023 |
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Forecast Year |
2024-2036 |
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CAGR |
11.8% |
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Base Year Market Size (2023) |
USD 8.94 Billion |
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Forecast Year Market Size (2036) |
USD 38.13 Billion |
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Regional Scope |
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Deployment Model (On Premises, Cloud, Hybrid)
The global application metrics and monitoring tools market is segmented and analyzed for demand and supply by deployment model into on premises, cloud and hybrid. Out of these, the cloud segment is projected to garner the largest market share by the end of 2036, backed by rising adoption of cloud-based services among business organizations. According to statistics, in 2019 around 88% of business organizations were using cloud-based services. One of the best methods to maximize the advantages of the cloud for the company is through cloud metrics. Further it also helps the organization to achieve the goal of continuous operation, hence their demand is growing. Moreover, the increasing growth of the cloud industry coupled with the many benefits that cloud server offer, is also expected to fuel the growth of this segment in the years to come.
End-user (BFSI, Public, Healthcare, Manufacturing, Retail)
The global application metrics and monitoring tools market is also segmented and analyzed for demand and supply by end-user into BFSI, public sector, healthcare sector, manufacturing sector, retail sector, and others. Amongst these, the healthcare sector segment is anticipated to garner the highest revenue by the end of 2036. Consumers, patients, and members expect to communicate with healthcare companies via a mobile device while on the go, as similarly they do with organization in other industries in today's technologically advanced world. As a result, an increasing number of healthcare providers and payers are using mobile apps to engage with customers, patients, and members in order to improve the efficiency and accessibility of their services. Hence the demand for application metrics and monitoring tools are estimated to increase.
Our in-depth analysis of the global market includes the following segments:
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By Component |
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By Form |
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By Deployment Model |
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By Verticals |
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North American Market Forecast
The North American application metrics and monitoring tools market, amongst the market in all the other regions, is projected to hold the largest market share by the end of 2036. This can be accredited to the increasing penetration of digital business and rising demand for end user & client engagement system. Moreover, increasing number of IT companies in the region is also estimated to drive the growth of market in the region. According to estimates, in 2022, there are approximately 580,000 technology companies in the United States. Major market players such as IBM and Microsoft are also present, which is creating positive chances for the market expansion of application metrics and monitoring tools. Additionally, rising demands for big data analytics for better performance across a range of industries, as well as an increase in application and data complexity is also estimated to boost the market growth in this region.
APAC Market Statistics
Further, the market in Asia Pacific is estimated to garner significant growth during the forecast period, owing to the increasing growth of IT and telecommunication industry. According to statistics, by the end of 2025, the Indian software product industry is estimated to reach ~USD 95 billion. In addition, the IT industry in India contributed about 7% to the national GDP in 2020, which is projected to grow to 9% by 2025. Moreover, rising demand for consumer satisfaction and expanding manufacturing industry is expected to propel the growth of the global application metrics and monitoring tools market in the region during the forecast period. Additionally, growing government initiatives in encouraging digitalization in this region is also driving the growth of the market.
BMC, the delivery of the industry-standard DORA (DevOps Research and Assessment) metrics KPI Dashboard within the BMC Compuware zAdviser solution has been announced by BMC. It would provide insights designed to improve mainframe development and consequently improve team performance and efficiency.
Cisco, AppDynamics Cloud has been launched by Cisco. It enables delivery of exceptional digital experiences and leverages cloud-native observability to remediate application performance issues with business context and insights-driven actions.
Author Credits: Abhishek Verma
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