Introduction to AMOLED Displays
AMOLED (Active Matrix Organic Light-Emitting Diode) is a technology which describes a specific type of display and consists of active matrix of OLED pixel which generates light upon electrical activation. This technology is used in mobile devices, smart televisions, laptops, cameras and others. In an AMOLED display, many organic compounds are used to generate the electroluminescent material. This technology is an advanced version of OLED technology.
AMOLED display utilizes thin-film transistor which is used to maintain line pixel and enable large resolution and large size displays. It offers thin and compact displays and provides better energy management as compared to LED and LCD. It contains pixels of active matrix which generate images when electricity flows and are regulated by TFT displays. This makes the displays ideal for gaming and animation videos that require large volume of colors changing rapidly within seconds. This technology offers less power consumption and better picture quality.
Market Size and Forecast
Rapidly growing demand for high resolution and brighter display smart phones, computers, televisions, tablets and others electronic devices are anticipated to boost the growth of the AMOLED displays market during the forecast period i.e. 2019-2027. The material used in these displays is easily degradable and in compliance with the policies and regulations of Environmental Protection Agency (EPA). Additionally, changing trends along with increase in per capita income of people across the globe are driving great opportunities in the market.
The global AMOLED displays market was valued at USD 22.1 Billion in 2018 and is estimated to reach USD 74.3 Billion by 2027. The market is anticipated to record a CAGR of around 19.3% over the forecast period i.e. 2019-2027. The market is segmented by display type, material, applications & end use industry. End use industry is further segmented into healthcare, automotive, consumer electronics, retail and others, out of which, the consumer electronics segment is anticipated to have leading shares on account of huge impact on users for the dynamic properties of these displays such as less power consumption, high-quality picture display and material properties which ultimately contribute to the minimization of the weight of the device. CLICK TO DOWNLOAD FREE SAMPLE
On the basis of display type, the market is bifurcated into transparent, conventional, flexible & 3D segments. Among these segments, the flexible display segment is anticipated to have major shares owing to its manufacturing by flexible organic materials. The flexible AMOLED displays are light weight and durable in comparison to other kinds of displays and are being adopted rapidly across various regions.
On the basis of material, the market is segmented into glass, glass substrate and polymer; by application into televisions, smart phones, tablets, computers, digital cameras and others. The smart phone segment is anticipated to witness highest growth in terms of revenue in overall application segment during the forecast period. Increasing demand for sharp and bright display in smart phones is anticipated to stimulate the demand for AMOLED displays in upcoming years
Growing technological advancements is driving the market towards AMOLED displays that have HD displays with crystal clear screen images. These displays are energy efficient and consume less power which is acting as a significant factor towards the growth of the market. As the number of devices that can employ this technology is expected to increase in the near future, the companies operating in this sector are looking for amplifying their production capacity which in turn, would increase the revenue of the companies leading to rise in international competitiveness. AMOLED display is one of the most energy efficient and developing lighting technologies in the recent scenario and in terms of its implementation in future.
Increasing Usage of Smart Phones and Smart TVs
The major driving force for the AMOLED displays market is the requirement for smartphones that is increasing vastly. The features of this technology is apt for smartphones that are used for various videos and gaming purposes. The growing demand for high resolution display in smartphones, televisions, and other electronic devices is anticipated to boost the growth of the market.
The material used in this technology is degradable and in compliance with the regulations of Environmental Protection Agency (EPA). This factor is predicted to increase the growth of the AMOLED displays market during the forecast period.
The manufacturing cost of this technology is high which may negatively affect the growth of the market. Moreover, replacement and repairing cost of AMOLED display is also high which might retrain the growth of the market during the forecast period.
Our-in depth analysis of the AMOLED displays market includes the following segments:
By Display Type
On the basis of regional analysis, the AMOLED displays market is segmented into five major regions including North America, Europe, Asia Pacific, Latin America and Middle East & Africa region.
The market in North America is anticipated to be the fastest growing market during the forecast period owing to increased usage of smart devices in this region. Asia-Pacific market is estimated to hold leading shares of the global AMOLED displays market by growing at a significant CAGR during the forecast period. The growth in this region is mainly driven by rising population and presence of prominent vendors along with rapid advancement in technology across different industries. Moreover, increasing demand for various consumer electronics OEMs (Original Equipment Manufacturers) and their capability of satisfying the changing requirements of the consumers in the countries of Asia Pacific region is anticipated to boost the demand for AMOLED displays.
The AMOLED displays market is further classified on the basis of region as follows:
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