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Probiotics Dietary Supplements Market Segmentation By Application (Infant Formula, Food Supplement, Specialty Nutrients, Nutritional Supplements); By End Use (Human and Animal Probiotics); By Strain Type (Lactobacillus, Bifidobacterium and Others); By Sales Channel (Hypermarket, Pharmacies, Direct Sellers, Specialty Stores, Retailers and Online) – Demand Analysis & Opportunity Outlook 2027

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Global Probiotics Dietary Supplement market Overview

Our human body consists of good as well as bad bacteria and our overall health depends on maintaining a proper balance between the both. The good bacteria are often termed as probiotic that helps the human body to digest food, fight with diseases and helps in keeping the gut healthy. When there is deficiency of good bacteria, it is suggested by the medical practitioners to take the supplements which balance the good and bad bacteria in our body. Orally administered, the dietary supplements deliver the certain dietary ingredients to complement the diet and are usually available in the form of capsules, tablets, powder or liquid in measurable diet.

Probiotic dietary supplements are safe for people but in some cases, they are not suitable for people with immune system problems and serious health issues. Before taking the supplements, it is advisable to consult with a practitioner in order to know the quantity to be consumed or the effects they might have on one’s health.

Market Size and Forecast

The market is observing vibrant growth on account of rising awareness about health consciousness and efficacy of probiotics dietary supplements in the health sector. Additionally, the increasing investment in research and development, prevention from the diseases and introduction of improved version of the existing products pertaining to these supplements are some of the significant factors that are expected to boost the growth of the market.

Probiotics Dietary Supplement

The probiotics dietary supplement market is anticipated to record a CAGR of 7.7% over the forecast period i.e. 2019-2027. The market is segmented by application into infant formula, food supplement, specialty nutrients and nutritional supplements, out of which, the infant formula segment is expected to have the highest growth on the back of customized product offering to meet the needs of infants and the availability of product in different forms. CLICK TO DOWNLOAD FREE SAMPLE  

Growth Drivers

Rising Prevalence of Lifestyle Diseases

The prevalence of diseases such as blood pressure, obesity, diabetes, gastrointestinal disease, breast cancer and dental caries among other disorders is increasing around the globe. According to WHO, around 1.6 million deaths were directly caused by diabetes in 2016. The rising awareness regarding maintaining a healthy lifestyle and the use of supplements to improve immune system is expected to support the growth of the market.

Increasing Investment in Research and Development

In developing countries such as India and China, rising concerns related to health disorders is enhancing the R&D activities across the probiotics industry, which in turn is expected to drive the growth of the market during the forecast period.


Limited Knowledge about Safety and Security Measures

The limited knowledge and lack of awareness regarding safety and security measures that are required while consuming the dietary supplements are some of the restraining factors that might hinder the growth of the market over the forecast period.

Market Segmentation

Our-in depth analysis of the global probiotics dietary supplements market includes the following segments:

By Application

  • Infant Formula
  • Food Supplement
  • Specialty Nutrients
  • Nutritional Supplements

By End Use

  • Human Probiotics
  • Animal Probiotics

By Strain Type

  • Lactobacillus
  • Bifidobacterium
  • Others

By Sales Channel

  • Hypermarket
  • Pharmacies
  • Direct Sellers
  • Specialty Stores
  • Retailers
  • Online

By Region

On the basis of regional analysis, the global probiotics dietary supplements market is segmented into five major regions including North America, Europe, Asia Pacific, Central and South America and Middle East & Africa.

Europe is expected to have the largest market share on the back of rising awareness regarding probiotics, easy availability and the presence of major industry participants in this region. Further, Asia Pacific is expected to emerge as the fastest growing market on the back of rising population coupled with increasing disposable income and improving standard of living in the region.

The global probiotics dietary supplements market is further classified on the basis of region as follows:

  • North America (U.S. & Canada) Market size, Y-O-Y growth & Opportunity Analysis
  • Latin America (Brazil, Mexico, Argentina, Rest of Latin America) Market size, Y-O-Y growth & Opportunity Analysis
  • Europe (U.K., Germany, France, Italy, Spain, Hungary, Belgium, Netherlands & Luxembourg, NORDIC,  Poland, Turkey, Russia, Rest of Europe) Market size, Y-O-Y growth & Opportunity Analysis
  • Asia-Pacific (China, India, Japan, South Korea, Indonesia, Malaysia, Australia, New Zealand, Rest of Asia-Pacific) Market size, Y-O-Y growth & Opportunity Analysis.
  • Middle East and Africa (Israel, GCC (Saudi Arabia, UAE, Bahrain, Kuwait, Qatar, Oman), North Africa, South Africa, Rest of Middle East and Africa) Market size, Y-O-Y growth & Opportunity Analysis.

Key Players

  • Chr. Hansen Holding A/S
    • Company Overview
    • Business Strategy
    • Key Product Offerings
    • Financial Performance
    • Key Performance Indicators
    • Risk Analysis
    • Recent Development
    • Regional Presence
    • SWOT Analysis
  • Contract NUTRA
  • Custom Probiotics Inc.
  • E. I. DuPont De Nemours and Company
  • Mercola Probiotics
  • Nebraska Cultures
  • Nestlé SA
  • Nutraceutix
  • NutraScience Labs
  • ProbioFerm
  • Probium LLC.
  • Protexin
  • UAS Labs
  • UP4 Probiotics
  • Vitakem Nutraceuticals Inc.
Factors Covered for Market Penetration
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