Analysis by Type (Grain Sprouts, Vegetable or Leafy Sprouts, Nut and Seed Sprouts, Legumes, and Others); by Category (Organic, and Conventional); by Availability (Fresh Sprouts, and Packaged Sprouts); and by Distribution Channel (Online, and Offline) – Supply & Demand Analysis & Opportunity Outlook 2022-2035
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The North America sprouts market is estimated to garner a revenue of USD 4200.9 Million by the end of 2035 by growing at a CAGR of 13.42% over the forecast period, i.e., 2023 – 2035. Further, the market generated a revenue of USD 1059.4 Million in the year 2022. The growth of the market can be attributed to the increasing consumption of plant-based food in the region. Since 2018, the vegan egg substitute market has grown by 700%. Almond milk is the most popular plant-based milk, accounting for 35% of the vegan retail market. In 2022, about one-third of Americans was consuming more vegan meals. Additionally, all the restaurants that switched to a plant-based menu experienced a 10%–1000% increase in customer traffic.
In addition to these, factors that are believed to fuel the market growth of sprouts market in North America include the rising burden of chronic disease followed by rising nutritional benefits of sprouts to the patient living with chronic illness. The 9 in 10 U.S. adults who don't consume enough veggies would benefit most from eating nutrient-dense sprouts and microgreens. Moreover, sprouts are also beneficial for the people with diabetes. Taking a powdered broccoli sprout supplement for eight weeks reduced insulin resistance and blood insulin levels in persons with type 2 diabetes.
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Base Year |
2022 |
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Forecast Year |
2023-2035 |
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CAGR |
13.42% |
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Base Year Market Size (2022) |
USD 1059.4 Million |
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Forecast Year Market Size (2035) |
USD 4200.9 Million |
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Regional Scope |
North America (U.S., and Canada) |
Growth Drivers
Higher Benefits of Sprouts over Animal Protein – Protein content is increased through sprouting. Sprouts also typically have increased levels of critical amino acids, with some amino acids increasing by as much as 30%. Additionally, sprouts' proteins can be simpler to digest. This is probably because sprouting appears to remove up to 87% of the antinutrients, which are substances that hinder your body's capacity to absorb nutrients from plants.
Rising Prevalence of Chronic Diseases– Sprouts may lessen heart disease risk factors like high blood cholesterol. Moreover, consuming sprouts may raise levels of "good" HDL cholesterol while lowering levels of total and "bad" LDL cholesterol. In America, every 6 in 10 adults is living with at least one chronic disease. Moreover, every 4 in 10 adults is suffering from two or more chronic diseases.
Size of the Vegetarian and Vegan Population is Increasing – around 2% of American individuals, 17 and older, identify as vegetarians. Moreover, nearly 0.5% of adult Americans in the USA, or one in four vegetarians, identify as vegan. Furthermore, around 2% of American individuals, 17 and older, identify as vegetarians. Additionally, about 2 million Americans, identify as vegan.
Growing Demand for Plant-Based Food – Following a plant-based diet helps lower blood pressure, which lowers your risk for developing disorders. Sprouts are high in demand as packaged vegan food in the market. Nearly 50% of customers in North America are striving to eat more vegetables and meat substitutes.
Rising Production of Sprouts – Among the most popular types of sprouts consumed in the United States are alfalfa sprouts. They grow from the typical alfalfa plant's small, brown seeds. In the United States, alfalfa seed production amounts to about 80 million pounds annually. California, Idaho, Oregon, Washington, Nevada, and California account for 85% of this production.
Challenges
The Canada sprouts market, amongst the market in all the other regions, is projected to hold the generous market size by the end of 2035. The market in the region is expected to grow at a CAGR of 14.44% over the forecast period. Moreover, the market generated significant revenue in 2022. The market growth in Canada is credited to higher number of people consuming veg food or completely plant-based food. Around 12% of Canadians identify as vegetarians or vegans in some way. Moreover, nearly 2 million people in Canada are vegans, and about 3 million Canadians say they eat mostly vegetarian.
The North America sprouts market is segmented and analyzed for demand and supply by type into grain sprouts, vegetable or leafy sprouts, nut and seed sprouts, legumes, and others. Out of the five types of sprouts, the legumes segment is estimated to gain the largest market size of USD 1,867.9 Million by the end of 2035, it is expected to grow at a CAGR of 13.95% over the projected time frame. Moreover, the market generated the revenue of USD 447.3 million in 2022. Furthermore, the legumes segment is categorized into beans and peas, lentils, and others. The growth of the segment can be attributed to the higher nutritional value of legumes sprouts and rising consumption of legumes sprouts. Beans' total fiber content might have increased by up to 226% by germinating them until their sprouts were 5 mm long. Furthermore, around 15–20 million pounds of mung beans are consumed annually in the United States, almost all of which are eaten as sprouts. Nearly all of the domestically produced mung beans are farmed in Oklahoma, while nearly 75% of the mung beans consumed in the United States are imported, with much originating from China and Japan.
The North America sprouts market is also segmented and analyzed for demand and supply by availability into fresh sprouts, and packaged sprouts. Out of two, the packaged sprouts segment is expected to grow at a CAGR of 13.76% over the forecast period. Moreover, the rise in the number of retail stores and the rising online sales of sprouts is expected to boost the segment growth. Sprouts farmers market added at least 30 more new stores in 2019 and intend to increase that number even further in 2024. Furthermore, online sales during Sprouts' second quarter of 2022 increased by around 15% and made up for11% of overall sales.
Our in-depth analysis of the North America sprouts market includes the following segments:
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By Type |
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By Category |
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By Availability |
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By Distribution Channel |
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The United States sprouts market, amongst the market in all the other regions, is projected to hold the largest market size by the end of 2035. The market in the region is expected to grow at a CAGR of 13.12% over the forecast period. Moreover, the market generated a notable revenue in 2022. The growth of the market can be attributed majorly to the rise in the count of people suffering with chronic illness. About 40% of American adults have multiple chronic diseases (MCC), and mounting research suggests that having one chronic illness increases the likelihood of getting another, especially as individuals get older. Furthermore, nearly half of all adults in America suffer from excessive blood pressure. Additionally, in the United States, cardiovascular disease kills one in three persons, or around 860,000. Besides this, the rising consumption of plant-based food and growing demand of vegan supplements in the region is expected to augment the market growth in the region. About one million of the 9.7 million Americans are vegetarianism are vegans. Moreover, in the US, around 59% of plant-based eaters are female, compared to 41% of men.
The Canada sprouts market, amongst the market in all the other regions, is projected to hold the generous market size by the end of 2035. The market in the region is expected to grow at a CAGR of 14.44% over the forecast period. Moreover, the market generated significant revenue in 2022. The market growth in Canada is credited to higher number of people consuming veg food or completely plant-based food. Around 12% of Canadians identify as vegetarians or vegans in some way. Moreover, nearly 2 million people in Canada are vegans, and about 3 million Canadians say they eat mostly vegetarian.
In 2023, market players might incur losses due to huge gap in currency translation followed by contracting revenues, shrinking profit margins & cost pressure on logistics and supply chain.
Controlling Inflation has become the first priority for global economies from last quarter of 2022 and to be followed in 2023. With skewed economic situations, rise in interest rate by governments to control spending and inflation, spiked oil and gas prices, high inflation, geo-political issues including U.S. & China trade war, Russia-Ukraine conflict to intensify the global economic issues.
The interest rates in the U.S. may be less sensitive in 2023 as compared to 2022; sigh of relief for businesses. Positive business sentiments, healthy business balance sheets, growth in construction spending (private construction value in 2022 stood at $1,429.2 billion, 11.7 percent (±1.0 percent) above the $1,279.5 billion spent in 2021, Residential construction in 2022 was $899.1 billion, up by 13.3 percent (±2.1 percent) from $793.7 billion in 2021, non-residential construction touched $530.1 billion, 9.1 percent (±1.0 percent) above the $485.8 billion in 2021.) showcases minimal impact of recession in the country.
Similarly, spiked spending in the European and major Asia economics including, India, China & Japan to showcase less impact on the global demand.
Ans: Rising production of sprouts, growing population of vegans, rising preference for plant-based foods and high nutritional value of sprouts are the major factors driving the market growth.
Ans: The market is anticipated to attain a CAGR of 13.42% over the forecast period, i.e., 2023 – 2035.
Ans: Infected sprouts are injurious to health, while on the other hand, low shelf life and higher use preservatives are estimated to be the growth hindering factors for the market expansion.
Ans: The market in the United States region is projected to hold the largest market share by the end of 2035 and provide more business opportunities in the future.
Ans: The major players in the market are Andi’s Way, Vision Sprouts, LLC, Noresco, Nutra Sprout, Evespring Farms Ltd., International Specialty Supply, Eatmore Sprouts and Greens Ltd., Fresh Sprout International Ltd., Fuji Natural Foods, and Caudill Sprouting LLC.
Ans: The company profiles are selected based on the revenues generated from the product segment, the geographical presence of the company which determines the revenue generating capacity as well as the new products being launched into the market by the company.
Ans: The market is segmented by type, category, availability, distribution channel, and by region
Ans: The legumes segment is anticipated to garner the largest market size by the end of 2035 and display significant growth opportunities.
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