Neuromarketing Solutions Market Size & Share, by Technology {Functional Magnetic Resonance Imaging (FMRI), Electroencephalography (EEG), Biometrics, Facial Coding, Eye Tracking}; End-user {Banking, Financial Services, Insurance (BFSI), Retail/Consumer Brands, Market Research, Scientific Institutions} - Global Supply & Demand Analysis, Growth Forecasts, Statistics Report 2023-2033

  • Report ID: 4544
  • Published Date: Apr 04, 2023
  • Report Format: PDF, PPT
  1. An Outline of the Neuromarketing Solutions Market
    1. Market Definition
    2. Market Segmentation
  2. Assumptions & Abbreviations
  3. Research Methodology & Approach
    1. Research Process
    2. Primary Research
    3. Secondary Research
    4. Market Size Estimation
  4. Summary of the Report for Key Decision Maker
  5. Forces of the Market Constituents
    1.  Factors/Drivers Impacting the Growth of the Market
    2. Market Trends for Better Business Practices
  6. Key Market Opportunities for the Business Growth
  7. Major Roadblocks for the Market Growth
  8. Government Regulations
  9. Technology Transition and Adoption Analysis
  10. Industry Risk Analysis
  11.  Industry Value Chain Analysis
  12.  Impact of COVID-19 on Global Neuromarketing Solutions Market
  13. Regional Demand Analysis
  14. Competitive Positioning: Strategies to differentiate a company from its competitors
  15.  Competitive Model: A Detailed Inside View for Investors
    1. Market Share Analysis, 2022
    2. Competitive Benchmarking
    3. Business Profiles of Key Enterprises
      1. Buyology Inc.
      2. Immersion Neuroscience Inc.
      3. Merchant Mechanics, Inc.
      4. Compumedics Limited
      5. Uniphore Technologies Inc.
      6. The Nielsen Company (US), LLC
      7. Neural Sense (Pty) Ltd
      8. NVISO SA
      9. Validators
      10. Cadwell Industries, Inc.
      11. SR Labs srl
      12. Tobii AB
  16. Global Neuromarketing Solutions Market Outlook & Projections, Opportunity Assessment, 2022 to 2033
    1. Market Overview
    2. Market Revenue by Value (USD Million) and Compound Annual Growth Rate (CAGR)
    3. Year-on-Year (Y-o-Y) Growth Trend Analysis
      1. Global Neuromarketing Solutions Market Outlook & Projections, Opportunity Assessment by Technology, 2022-2033
        1. Functional Magnetic Resonance Imaging (FMRI), 2022-2033F (USD Million)
        2. Electroencephalography (EEG), 2022-2033F (USD Million)
        3. Biometrics, 2022-2033F (USD Million)
        4. Facial Coding, 2022-2033F (USD Million)
        5. Eye Tracking, 2022-2033F (USD Million)
      2. Global Neuromarketing Solutions Market Outlook & Projections, Opportunity Assessment by End-user, 2022-2033
        1. Banking, Financial Services, and Insurance (BFSI), 2022-2033F (USD Million)
        2. Retail/Consumer Brands, 2022-2033F (USD Million)
        3. Market Research, 2022-2033F (USD Million)
        4. Scientific Institutions, 2022-2033F (USD Million)
        5. Others, 2022-2033F (USD Million)
      3. Global Neuromarketing Solutions Market Demand Outlook & Projections, Market Performance by Geography, 2022 to 2033
        1. Market Overview
        2. Market Revenue by Value (USD Million) and Compound Annual Growth Rate (CAGR)
        3. Year-on-Year (Y-o-Y) Growth Comparative Analysis
          1. North America
          2. Europe
          3. Asia Pacific
          4. Latin America
          5. Middle East & Africa
  17.  Cross Analysis of Technology w.r.t. End-user (USD Million), 2022
  18. North America Neuromarketing Solutions Market Outlook & Projections, 2022 to 2033: A Comprehensive Study for Stakeholders
    1. Market Overview
    2. Country Overview
    3. Regulatory and Standards Landscape
    4. Key Companies in North America
    5. Recent Developments
    6. Distributor Outlook
    7. Market Revenue by Value (USD Million) and Compound Annual Growth Rate (CAGR)
    8. Year-on-Year (Y-o-Y) Growth Trend Analysis
      1. North America Neuromarketing Solutions Market Outlook & Projections, Opportunity Assessment by Technology, 2022-2033
        1. Functional Magnetic Resonance Imaging (FMRI), 2022-2033F (USD Million)
        2. Electroencephalography (EEG), 2022-2033F (USD Million)
        3. Biometrics, 2022-2033F (USD Million)
        4. Facial Coding, 2022-2033F (USD Million)
        5. Eye Tracking, 2022-2033F (USD Million)
      2. North America Neuromarketing Solutions Market Outlook & Projections, Opportunity Assessment by End-user, 2022-2033
        1. Banking, Financial Services, and Insurance (BFSI), 2022-2033F (USD Million)
        2. Retail/Consumer Brands, 2022-2033F (USD Million)
        3. Market Research, 2022-2033F (USD Million)
        4. Scientific Institutions, 2022-2033F (USD Million)
        5. Others, 2022-2033F (USD Million)
      3. North America Neuromarketing Solutions Market Outlook & Projections, Opportunity Assessment by Country, 2022-2033
        1. United States, 2022-2033F (USD Million)
        2. Canada, 2022-2033F (USD Million)
  19. Europe Neuromarketing Solutions Market Demand Outlook & Projections, 2022 to 2033: A Comprehensive Study for Stakeholders
    1. Market Overview
    2. Country Overview
    3. Regulatory and Standards Landscape
    4. Key Companies in Europe
    5. Recent Developments
    6. Distributor Outlook
    7. Market Revenue by Value (USD Million) and Compound Annual Growth Rate (CAGR)
    8. Year-on-Year (Y-o-Y) Growth Trend Analysis
      1. Europe Neuromarketing Solutions Market Outlook & Projections, Opportunity Assessment by Technology, 2022-2033
      2. Europe Neuromarketing Solutions Market Outlook & Projections, Opportunity Assessment by End-user, 2022-2033
      3. Europe Neuromarketing Solutions Market Outlook & Projections, Opportunity Assessment by Country, 2022-2033
        1. United Kingdom, 2022-2033F (USD Million)
        2. Germany, 2022-2033F (USD Million)
        3. France, 2022-2033F (USD Million)
        4. Italy, 2022-2033F (USD Million)
        5. Spain, 2022-2033F (USD Million)
        6. Russia, 2022-2033F (USD Million)
        7. Netherlands, 2022-2033F (USD Million)
        8. Rest of Europe, 2022-2033F (USD Million)
  20. Asia Pacific Neuromarketing Solutions Demand Outlook & Projections, 2022 to 2033: A Comprehensive Study for Stakeholders
    1. Market Overview
    2. Country Overview
    3. Regulatory and Standards Landscape
    4. Key Companies in Asia Pacific
    5. Recent Developments
    6. Distributor Outlook
    7. Market Revenue by Value (USD Million) and Compound Annual Growth Rate (CAGR)
    8. Year-on-Year (Y-o-Y) Growth Trend Analysis
      1. Asia Pacific Neuromarketing Solutions Market Outlook & Projections, Opportunity Assessment by Technology, 2022-2033
      2. Asia Pacific Neuromarketing Solutions Market Outlook & Projections, Opportunity Assessment by End-user, 2022-2033
      3. Asia Pacific Neuromarketing Solutions Market Outlook & Projections, Opportunity Assessment by Country, 2022-2033
        1.   China, 2022-2033F (USD Million)
        2. India, 2022-2033F (USD Million)
        3. Japan, 2022-2033F (USD Million)
        4. South Korea, 2022-2033F (USD Million)
        5. Singapore, 2022-2033F (USD Million)
        6. Australia, 2022-2033F (USD Million)
        7. Rest of Asia Pacific, 2022-2033F (USD Million)
  21. Latin America Neuromarketing Solutions Market Demand Outlook & Projections, 2022 to 2033: A Comprehensive Study for Stakeholders
    1. Market Overview
    2. Country Overview
    3. Regulatory and Standards Landscape
    4. Key Companies in Latin America
    5. Recent Developments
    6. Distributor Outlook
    7. Market Revenue by Value (USD Million) and Compound Annual Growth Rate (CAGR)
    8. Year-on-Year (Y-o-Y) Growth Trend Analysis
      1. Latin America Neuromarketing Solutions Market Outlook & Projections, Opportunity Assessment by Technology, 2022-2033
      2. Latin America Neuromarketing Solutions Market Outlook & Projections, Opportunity Assessment by End-user, 2022-2033
      3. Latin America Neuromarketing Solutions Market Outlook & Projections, Opportunity Assessment by Country, 2022-2033
        1. Brazil, 2022-2033F (USD Million)
        2. Mexico, 2022-2033F (USD Million)
        3. Argentina, 2022-2033F (USD Million)
        4. Rest of Latin America, 2022-2033F (USD Million)
  22. Middle East & Africa Neuromarketing Solutions Market Demand Outlook & Projections, 2022 to 2033: A Comprehensive Study for Stakeholders
    1. Market Overview
    2. Country Overview
    3. Regulatory and Standards Landscape
    4. Key Companies in Middle East & Africa
    5. Recent Developments
    6. Distributor Outlook
    7. Market Revenue by Value (USD Million) and Compound Annual Growth Rate (CAGR)
    8. Year-on-Year (Y-o-Y) Growth Trend Analysis
      1. Middle East & Africa Neuromarketing Solutions Market Outlook & Projections, Opportunity Assessment by Technology, 2022-2033
      2. Middle East & Africa Neuromarketing Solutions Market Outlook & Projections, Opportunity Assessment by End-user, 2022-2033
      3. Middle East and Africa Neuromarketing Solutions Market Outlook & Projections, Opportunity Assessment by Country
        1.  Israel, 2022-2033F (USD Million)
        2. GCC, 2022-2033F (USD Million)
        3. South Africa, 2022-2033F (USD Million)
        4. Rest of Middle East & Africa, 2022-2033F (USD Million)

Companies Dominating the Neuromarketing Solutions Landscape

top-features-companies
    • Buyology, Inc.
      • Company Overview
      • Business Strategy
      • Key Product Offerings
      • Financial Performance
      • Key Performance Indicators
      • Risk Analysis
      • Recent Development
      • Regional Presence
      • SWOT Analysis
    • Immersion Neuroscience Inc.
    • Merchant Mechanics, Inc.
    • Compumedics Limited
    • Uniphore Technologies Inc.
    • The Nielsen Company (US), LLC
    • Neural Sense (Pty) Ltd
    • NVISO SA
    • Validators
    • Cadwell Industries, Inc.
    • SR Labs srl
    • Tobii AB

Browse Key Market Insights with Data Illustration:

In-the-news

In The News

  •  Compumedics Limited, a manufacturer of diagnostic technology, has signed the first magnetoencephalography (MEG) contract in Asia with Tianjin Normal University (TJNU) in China. TJNU, a research-oriented neuroscience laboratory, has established its MEG product through the agreement. With a high-impact focus on learning, mental health, and cognition, the lab studies the intellectual development of school-age children in the areas of reading, learning, brain processes, and cognition.

  • Uniphore acquired Emotion Research Lab, a video and emotional AI company. Emotion Research Lab is a leading software developer that uses AI and ML to detect real-time sentiment and engagement levels in video-based interactions. Emotion Research Lab's extensive video-focused AI capabilities, combined with Uniphore's CA solution that understands, analyzes and automates voice conversations in real-time, will deliver entirely new applications and experiences across the enterprise.


Author Credits:  Abhishek Verma, Hetal Singh


  • Report ID: 4544
  • Published Date: Apr 04, 2023
  • Report Format: PDF, PPT

Frequently Asked Questions (FAQ)

Rising adoption of novel marketing activities across retail & consumer brands, and the increasing demand for neuromarketing technology to analyze consumers’ buying behavior across industries are the major factors driving the market growth.

The market is anticipated to attain a CAGR of 9.52% over the forecast period, i.e., 2023-2033.

High cost associated with neuromarketing are estimated to be the growth hindering factors for the market expansion.

The market in the North American region is projected to hold the largest market share by the end of 2033 and provide more business opportunities in the future.

The major players in the market are Immersion Neuroscience Inc., Merchant Mechanics, Inc., Compumedics Limited, Uniphore Technologies Inc., The Nielsen Company (US), LLC, Neural Sense (Pty) Ltd, NVISO SA, Validators, Cadwell Industries, Inc., SR Labs srl, Tobii AB, and others.

The company profiles are selected based on the revenues generated from the product segment, geographical presence of the company which determine the revenue generating capacity as well as the new products being launched into the market by the company.

The market is segmented by technology, end user, and by region.

The eye tracking segment is anticipated to garner the largest market size by the end of 2033 and display significant growth opportunities.
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