Nail Care Market Size & Share, by Color Type (Liquid, Gel, Base & Top Coat); Treatment (Manicure, Pedicure); Product Type (Nail Polish, Accessories, Strengtheners, Implements); Sales Type (Bulk, Packaged) - Global Supply & Demand Analysis, Growth Forecasts, Statistics Report 2023-2035

  • Report ID: 76
  • Published Date: Feb 14, 2023
  • Report Format: PDF, PPT

Global Market Size, Forecast, and Trend Highlights Over 2023-2035

Nail Care Market size is estimated to reach USD 26 Billion by the end of 2035, growing at a CAGR of 9% during the forecast period, i.e., 2023-2035. In the year 2022, the industry size of nail care was over USD 11 Billion. The growth of the market is primarily attributed to the rising number of people receiving manicures and pedicures, followed by the radically growing count of beauty salons across the globe. For instance, it has been observed that nearly 32% of women moisturize their feet on a daily basis spending about 50% amount of money, while the average age group of women receiving pedicures is estimated to be 46.

Currently, people are more aware regarding their wellness and physical appearance. Therefore, they are more inclined to use such good nail care products which help to keep the nails beautiful and healthy. Global nail care market trends such as skyrocketing customer engagement, expanding distribution network, and increasing inclination toward the use of nail polish are projected to influence the market growth positively over the forecast period. As of 2020, approximately 100 million women were estimated to be using nail polish and other nail care products while the number is further expected to grow rapidly in the upcoming future over the forecast period.

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Nail Care Sector: Growth Drivers and Challenges

Growth Drivers

  • Higher Prevalence of Ingrown Nails - It has been noticed that nearly 18 out of 100 individuals visit doctors on account of ingrown toenails. Ingrown nails tend to be serious sometimes causing swelling or inflamed skin, pain, and infection. It is a condition, in which the nails grow into the soft flesh. Hence, manicure becomes essential to remove such types of nails. In this procedure, the healthcare provider lifts the nail against the skin and inserts a splint beneath it to direct the growth of the nail in the desired manner.
  • Rising Cases of Parasitic Diseases – For instance, as of 2020, about 12% of the population in the United States was projected to be living with parasitic diseases.
  • Growing Net National Income Per Capita - Based on the statistics published by the World Bank, it was shown that the net national income reached USD 8,784 per capita in 2020.
  • Increasing Sales of Nail Products – For instance, as of 2019, the sales of artificial nails and other nail products were estimated to witness a sales growth of about 15%.
  • Significant Change in the Lifestyle due to COVID-19 - A significant change in lifestyle of people was noticed after the outbreak of COVID-19, for instance, about 70% (Germany), 80% (United Kingdom), and 75% (United States) of respondents admitted that they became more aware of hand care in 2020.


  • Possibility of Skin Allergies - Some chemicals used in nail care cause some side effects such as skin allergies and skin redness. Moreover, through the use of chemicals such as camphor and formaldehyde in nail polish, adhesives, removers, and nail gels, customers feel headaches, nausea, and dizziness. This is having an adverse influence on the nail care sector, and estimated to hinder the growth of the market.
  • High Cost Associated with the Nail Care Procedures
  • Lack of Skilled Professionals and Saloons

Nail Care Market: Key Insights

Base Year


Forecast Year




Base Year Market Size (2022)

USD 11 Million

Forecast Year Market Size (2035)

USD 26 Million

Regional Scope

  • North America (U.S., and Canada)
  • Latin America (Mexico, Argentina, Rest of Latin America)
  • Asia-Pacific (Japan, China, India, Indonesia, Malaysia, Australia, Rest of Asia-Pacific)
  • Europe (U.K., Germany, France, Italy, Spain, Russia, NORDIC, Rest of Europe)
  • Middle East and Africa (Israel, GCC North Africa, South Africa, Rest of Middle East and Africa)
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Nail Care Segmentation

Treatment (Manicure, Pedicure)

The global nail care market is segmented and analyzed for demand and supply by treatment into manicure and pedicure, out of which, the manicure segment is projected to witness noteworthy growth over the forecast period. The growth of the segment is accounted to the rising inclination toward hand care and personal grooming, followed by the increasing disposable income among the female populence. For instance, in 2020, approximately 20 million Americans received manicures more than 4 times within 6 months.

Our in-depth analysis of the global nail care market includes the following segments:

       By Color Type

  • Liquid
  • Gel
  • Base & Topcoat
  • Others

       By Treatment

  • Manicure
  • Pedicure

       By Product Type

  • Nail Polish
  • Accessories
  • Strengtheners
  • Implements
  • Others


        By Sales Type

  • Bulk
  • Packaged

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Nail Care Industry - Regional Synopsis

Asia Pacific Market Forecast

The Asia Pacific nail care market, amongst the market in all the other regions, is projected to hold the largest market share by the end of 2035. The growth of the market in the region is mainly ascribed to the significant advancement in the daily lifestyle owing to the growth in disposable income. For instance, the net national disposable income of India was estimated to reach around 16 crores for the period 2018-19. Additionally, the launch of new innovative methods of nail care such as, long-lasting manicures & pedicures, glitter polishes, magnetic nail polishes, and special effects are further estimated to propel the growth of the market rapidly in the region over the forecast period.

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Companies Dominating the Nail Care Market

    • Nail Systems International
      • Company Overview
      • Business Strategy
      • Key Product Offerings
      • Financial Performance
      • Key Performance Indicators
      • Risk Analysis
      • Recent Development
      • Regional Presence
      • SWOT Analysis
    • Haigh Industries Inc.
    • Craft Machine Inc.
    • Alessandro International GmbH
    • Hand & Nail Harmony, Inc.
    • China Glaze International, Inc.
    • L’Oréal USA, Inc.
    • Kirker Enterprises, Inc.


In The News

  • CNC INTERNATIONAL B.V. to provide a catalog of gel polishes that are HEMA and DiHEMA free. These HEMA-free gel polishes are safe for use by nail technicians and consumers with allergic skin recreations instance, eczema.

  • Kirker Enterprises, Inc. to elaborate on the uses and specifications of apricot nail tonic. It is an air-light spray serum that is multitasking and used for making the skin hydrated and aromatic. The main purpose of apricot nail tonic is to make the nail bed refreshed, sanitized, and hydrated.

Author Credits:  Smruti Ranjan, Rajrani Baghel

  • Report ID: 76
  • Published Date: Feb 14, 2023
  • Report Format: PDF, PPT

Frequently Asked Questions (FAQ)

Higher prevalence of ingrown nails and increasing sales of nail products are estimated to majorly boost market growth.

The market is anticipated to attain a CAGR of 9% over the forecast period, i.e., 2023-2035.

The possibility of skin allergies and the high cost associated with nail care procedures is estimated to challenge the market growth.

The market in Asia Pacific is projected to hold the largest market share by the end of 2035 and provide more business opportunities in the future.

The major players in the market are Haigh Industries Inc., Craft Machine Inc., Alessandro International GmbH, Hand & Nail Harmony, Inc., China Glaze International, Inc., L’Oréal USA, Inc., CNC INTERNATIONAL B.V., and others.

The company profiles are selected based on the revenues generated from the product segment, the geographical presence of the company which determines the revenue-generating capacity as well as the new products being launched into the market by the company.

The market is segmented by color type, treatment, product type, sales type, by region.

The manicure segment is anticipated to garner the largest market size by the end of 2035 and display significant growth opportunities.
Nail Care Market Report Scope

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