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Makeup Remover Market Segmentation By Application Type (Lips, Face and Eyes); By Product Type (Cleanser, Towels, Liquids, Pads and Others); By Distribution Channel Type (Offline and Online) - Global Demand Analysis & Opportunity Outlook 2027

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Introduction to Makeup Remover Market Overview

Makeup remover is used to clean the makeup applied on the face. Usually the cosmetics applied on the face is called makeup. It includes various range of makeup products that are applied to eyes, lips and other face areas. The makeup remover needs to be cleansed or removed otherwise it may harm the skin owing to its chemical composition.

There makeups are applied for various purposes such as theatrical events, shows and performances. Makeup remover cleanses the face and removes the makeup easily. They are available in effective packages and are also cost effective.

Market Size and Forecast

Currently the global makeup remover market is observing significant growth on account of increasing number of working women population coupled with the increasing usage of the makeup. Additionally, increasing demand from male and teen population on the account of increasing application of makeup products. This is also driving the market growth of the global makeup remover market.

preference for make up in Europe

According to Cosmetics Europe, the percentage of male and females preferring make up in Europe in the year 2017. There are 65% of females and 15% of males that prefer makeup in Europe region. However, rest of Population have neutral opinion about makeup. The increased application of makeup is expected to escalate the makeup remover market during the forecast period. Makeup remover market is anticipated to record a CAGR of 8.2% over the forecast period. The makeup remover market is expected to reach a value of USD 2.8 billion at the end of the forecast period.CLICK TO DOWNLOAD SAMPLE

Among the distribution channels, the offline segment is expected to observe the highest growth owing to easy availability. On the basis of application type, eye makeup remover is projected to experience the highest growth owing to its large application on a daily basis.

makeup remover market Graph

Growth Drivers

Rising application of Makeup

Rapid economic development coupled with the rising disposable income increases the demand for the cosmetics products. This is further expected to drive the makeup remover market. Moreover, increasing female working population coupled with large application of makeup fuel the market growth of the global makeup remover market. Additionally, high demand for makeup among the men population on the account of increasing participation in  plays, shows, parties and other events.

Cost Effective and Convenient

Latest advancements in packaging industry had made the makeup removers suitable for carrying. Additionally, cost effective and convenient packaging is expected to support the demand for makeup remover during the forecast period.

Restraints

Rising consumer awareness regarding the harmful chemicals

The makeup removers are made of chemicals which can harm the skin by causing rashes and irritation. Thus, it is expected to inhibit the growth of makeup remover market globally.

Market Segmentation

Our-in depth analysis of the global makeup remover market includes the following segments:

By Application Type

  • Eyes
  • Face
  • Lips

By Product Type           

  • Cleansers
  • Towels
  • Pads
  • Liquids
  • Others

 By Distribution Channel

  • Online
  • Offline

By Region

On the basis of regional analysis, global makeup remover market is segmented into five major regions including North America, Europe, Asia Pacific, Latin America and Middle East & Africa region.

Europe is expected to witness high demand for makeup removers. This is attributed to the high application of makeup remover in European countries such as U.K, Germany and France. This is expected to drive the makeup remover market in the region over the forecast period.

Asia-Pacific is also expected to observe high demand for makeup remover. This is attributed to the rising population coupled with the increasing disposable income in the region. Additionally, the changing lifestyle and increasing demand from the young population in Asia-Pacific region is anticipated to further contribute towards the growth of the makeup remover market during the forecast period.

Global makeup remover market is further classified on the basis of region as follows:

  • North America (United States, Canada), Market size, Y-O-Y growth Market size, Y-O-Y growth & Opportunity Analysis, Future forecast & Opportunity Analysis
  • Latin America (Brazil, Mexico, Argentina, Rest of LATAM), Market size, Y-O-Y growth, Future forecast & Opportunity Analysis
  • Europe (U.K., Germany, France, Italy, Spain, Hungary, BENELUX (Belgium, Netherlands, Luxembourg), NORDIC (Norway, Denmark, Sweden, Finland), Poland, Russia, Rest of Europe), Market size, Y-O-Y growth, Future forecast & Opportunity Analysis
  • Asia-Pacific (China, India, Japan, South Korea, Malaysia, Indonesia, Taiwan, Hong Kong, Australia, New Zealand, Rest of Asia-Pacific), Market size, Y-O-Y growth, Future forecast & Opportunity Analysis
  • Middle East and Africa (Israel, GCC (Saudi Arabia, UAE, Bahrain, Kuwait, Qatar, Oman), North Africa, South Africa, Rest of Middle East and Africa), Market size, Y-O-Y growth, Future forecast & Opportunity Analysis

Key Players

  • L’Oreal
    • Company Overview
    • Business Strategy
    • Key Product Offerings
    • Financial Performance
    • Key Performance Indicators
    • Risk Analysis
    • Recent Development
    • Regional Presence
    • SWOT Analysis
  • ULTA
  • P&G
  • Almay
  • BareMinerals
  • Unilever
  • Eyeko
  • Bliss
  • Clarins
  • Johnsons & Johnsons
Factors Covered for Market Penetration
Factors to be Considered for maximum ROI
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