Herbal Beauty Products Industry - Regional Synopsis
North America industry is estimated to hold largest revenue share of 36% by 2037, backed by the surging awareness regarding the benefits of natural beauty products over chemical products, and increasing tendency in people to splurge more amount for buying expensive herbal skin care products in the region. For instance, as per a consumer survey in 2022, around 59% of American consumers stated that they prefer to pay 36–42% more for “green” versions of their typical cosmetics and personal care items.

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Frequently Asked Questions (FAQ)
In the year 2025, the industry size of herbal beauty products is evaluated at USD 111.56 billion.
The herbal beauty products market size was over USD 98.25 billion in 2024 and is projected to reach USD 273.71 billion by 2037, growing at around 8.2% CAGR during the forecast period i.e., between 2025-2037. Worldwide emerging influence of social media regarding the physical appearance, escalating demand for cruelty free beauty products, and worldwide increasing per capita income will drive the market growth.
North America industry is estimated to hold largest revenue share of 36% by 2037, driven by surging awareness regarding the benefits of natural beauty products over chemical products, and increasing tendency in people to splurge more amount for buying expensive herbal skin care products in the region.
The major players in the market are Forest Essentials, Himalaya Wellness Company, Hemas Holdings PLC, Weleda, Inc., Marc Anthony Cosmetics Ltd, Arbonne International, LLC, The Estée Lauder Companies, Grown Alchemist, Vasa Cosmetics Private Limited, Khadi Natural