Global Fresh Meat Packaging Market Overview
Meat packaging is done to deliver fresh, protected, and highest standard of hygienic food. For bulk supply as well as end use consumption, fresh meat requires presence of oxygen to maintain color for consumer appeal. Though fresh meat has shorter shelf life, it is very important to choose the correct packaging as well as packaging material in order to keep the food hygienic for a long period of time. Processed products require more sophisticated and extensive packaging as it will be stored at higher temperatures for longer periods than refrigerated products. Primary function of meat packaging is to resist physical and chemical changes, protection against microbes, and to present the product to consumer in an attractive manner. Reduced transportation cost, economy of scale, increased shelf life, better inventory, minimization of weight loss due to evaporation and palatability due to controlled aging are some of the major advantages of effective fresh meat packaging.
Market Size & Forecast
The global fresh meat packaging market is anticipated to reach USD 99 billion by the end of 2023, witnessing a compound annual growth rate of 4% over the forecast period i.e. 2016-2023.
Pork segment is anticipated to remain dominant during the forecast period owing to the increased consumption of pork meat across the globe. In North-America region, pork production will climb this year to a record 23.9 Billion pounds in terms of volume and beef output will drop 1.7 percent to 23.9 Billion pound. Poultry product segment is believed to expand at higher pace over the forecast period i.e.2016-2023.
North America is the largest market for meat packaging followed by Europe and Asia-Pacific. Asia-Pacific market is anticipated to show a strong growth due to rising personal disposable income coupled with rise in the consumption of beef, pork and other meat products.
Global fresh meat market is marked with intense competition due to the presence of large number of big and small firms. Market players are adopting mergers and acquisitions, new product launches and partnerships and expansions as key strategies to ensure their growth in the global market.
Global Fresh Meat Packaging Market Segmentation
Deep dive analysis has been conducted on the following packaging segments:-
Different layer packaging is available in the market depending upon the shelf life of the meat product, a deep study has been carried out on the following layer segment:-
By Packaging Format
Based on the packaging format, the global fresh meat packaging market is mainly segmented into the following categories:-
By Meat Type
Study has been carried out on the following meat segments:-
By Distribution Channel
Report includes the research of following distribution channels:-
Global Fresh Meat Packaging Market is further classified on the basis of region as follows:
Growth Drivers and Challenges
Increasing demand of convenience food due to time constraints along with the rising environmental concerns such as global warming which is forcing the manufacturers to adopt eco-friendly techniques for fresh meat packaging is expected to drive the global market over the forecast period i.e. 2016-2023.
Increase in the global population coupled with advancement in the packaging technology has increased the demand for fresh meat packaging products across the globe.
Rapid urbanization in developing economies such as India, Brazil and China has increased the demand for convenience products due to increasing personal disposable income; these are anticipated to be the major region to flourish the demand for fresh meat packaging product over the forecast period i.e. 2016-2023.
Environmental issues such as recyclability and sustainability and rising health concerns are some of factors that are anticipated to restrain the global fresh meat packaging market.
Scope and Context
Overview of the Parent Market
Global Fresh Meat Packaging market has been studied on countries and regions like:
Supply & Demand Risk
Porter’s Five Force Model
Geographical Economic Activity
Key Players (respective SWOT Analysis) and their Strategies and Product Portfolio
Recent Trends and Developments
Industry Growth Drivers and Challenges
Key Information for Players to establish themselves in current dynamic environment
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