Enzymatic Cleaning Market Trends

Growth Drivers

• Rising awareness about the benefits of enzymatic cleaning products- People are steadily realizing the benefits of enzymatic cleaners over conventional chemical cleaners. These enzymatic cleaners are usually environmentally friendly compared to chemical cleaners and are thus safe to use around pets and children. Moreover, as these cleaners break down organic matter through natural enzymatic processes, they pose less risk of chemical burns or respiratory irritation.
  
  Several governments across the globe are initiating various schemes such as incentives, grants, subsidies, and tax redemptions for manufacturers to support the development and product of eco-friendly products.The government of India and organizations such as EPA (United States Environmental Protection Agency) and ETA (Enzyme Technical Association) have launched the Eco Mark Scheme and Ecolabels to identify eco-friendly products.

• Increasing investments to launch new and effective formulations- Manufacturers are heavily investing in R&D activities to launch novel and effective formulations of enzymatic cleaning products to cater to growing product demand. They are focused on improving the performance of the products in terms of cleaning efficiency and enzyme stability.
  
  Some of them are also focused on expanding their businesses in international enzymatic cleaning market. For instance, in 2020, Vikr Bioscience Pvt. Ltd, a “Make in India” manufacturer of specialized enzymatic cleaning products announced its plans to expand into the international market. The company has a wide product base of floor cleaners, dishwashing liquid, laundry liquid, toilet cleaners, and other products suitable for commercial, residential, and industrial surfaces.

Challenges

• Price sensitivity: As enzymatic cleaning solutions are formulated with organic products; the prices can be higher than traditional chemical cleaners. This can be a barrier for consumers and small businesses with budget constraints. They may look out for cost-effective alternatives, hampering the adoption of some enzymatic cleaning products.

• Concerns with stability and shelf life: Most enzymatic cleaners are sensitive to pH, temperature, and other environmental factors that can denature the cleaners, causing them to lose their functionality and stability. This is a crucial factor that may hamper the overall shelf life of enzymatic cleaning solutions.