Digital Audio Workstation Market Segmentation:
End-user Segment Analysis
The media & entertainment segment is poised to account for 52.5% of the digital audio workstation market share throughout the forecast period. The increasing popularity of short-form and streaming content is amplifying the sales of digital audio workstations. The rise in virtual concerts across the world is also projected to fuel the adoption of digital audio workstation technologies. The widespread adoption of the over-the-top platforms has further increased the requirement for high-quality sound effects and background scoring. Moreover, the widespread adoption of immersive technologies such as AR and VR is fostering the need for spatial audio production, propelling developers to include ambisonic audio features.
OS Compatibility Segment Analysis
The macOS segment in the market is predicted to garner a 48.9% share of market share by 2035. The growth of the sub-segment can be attributed to the high preference among professional audio engineers due to its attributes, such as stability, low latency, and robust audio drivers. Government-backed institutions and public broadcasters, especially in Europe and Japan, prefer macOS-based systems. The rising use of macOS in both public and private sectors is likely to double the revenues of key players in the years ahead. Various educational institutions are providing courses for music production and establishing labs incorporating macOS setups. These factors are reinforcing the dominance of the OS compatibility sub-segment in the market.
Deployment Type Segment Analysis
The cloud-based DAW segment is anticipated to garner a significant share owing to rising investment in broadband and digital infrastructure. There has been an exponential growth in data traffic in recent years, which is encouraging vendors to shift towards collaboration and cloud sync features. Other than this, the proliferation of 5G technologies is further lowering the latency by enabling real-time monitoring. Government-led programs are also expanding access by broadening the market research for cloud DAWs. These factors are augmenting the segment growth during the forecasted period.
Our in-depth analysis of the global digital audio workstation market includes the following segments:
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