Color Cosmetics Market Outlook:
Color Cosmetics Market size was valued at USD 81.72 Billion in 2025 and is set to exceed USD 157.78 Billion by 2035, registering over 6.8% CAGR during the forecast period i.e., between 2026-2035. In the year 2026, the industry size of color cosmetics is estimated at USD 86.72 Billion.
The growth of the market can be attributed to the rise in the use of cosmetic products among women. The rise of social media and globalization have made the use of cosmetics more popular and easily accessible than ever. According to estimates of 2021, about 70% of American women use cosmetics daily, which translates to approximately 160 million people who spend about USD 14,000 on them over the course of their lifetime.
People around the world are becoming conscious of their appearance. For instance, approximately 26 days a year, or almost an hour and a half each day, are spent by adults across the world under the age of 25 worrying about their appearance. Color cosmetics consist of chemicals that are beneficial for enhancing appearance. Hence, the demand for color cosmetics is expected to grow over the forecast period. Further, the rising per capita income has increased the spending capacity and generated a need for improved quality of life. As a result, people are investing and spending more in color cosmetics, subsequently expanding the market size in the upcoming years. In addition, the rising geriatric population is considered to increase the sales of color cosmetics owing to reduce age skin-related imperfections such as fine lines, wrinkles, pigmented spots, dry skin, and others. The rapid expansion of the beauty and care industry along with technological advancements in developing color cosmetics and increasing consumer awareness about personal care and fashion trends are considered other factors that are anticipated to create a positive outlook for market growth in the assessment period.