Global Cold Pressed Juice Market Size, Forecast and Trend Highlights Over 2025-2037
Cold Pressed Juice Market size was estimated at USD 1.61 billion in 2024 and is expected to reach USD 4.02 billion in 2037, expanding at a CAGR of 7.3% during the forecast period, i.e., 2025-2037. In 2025, the industry size of cold pressed juice is evaluated at USD 1.73 billion.
The growth of the market can be attributed to factors such as rising disposable income levels, growing awareness among consumers concerning health drinks, and aggressive marketing strategies from major companies. Growing concerns regarding various health issues, coupled with the health benefits associated with consuming cold-pressed juices, are anticipated to boost the growth of the cold pressed juice market. Consumers are shifting towards the consumption of beverages that are calorie-free, caffeine-free, and free from artificial ingredients. Also, cold-pressed juices are gaining increased popularity due to their easy ability to incorporate added minerals and vitamins into an individual’s diet. According to the study conducted by Harvard School of Public Health, more than 50% of the global population consumes inadequate levels of various micronutrients important for health, including iron, calcium, vitamin C, and E.
Additionally, a rising number of diabetic patients in tandem with severe obesity issues, growing dietary & health concerns among clinicians, and changing lifestyle. According to the International Diabetes Foundation, it is anticipated that 589 million adults (20-79 years) will be living with diabetes. Cold pressed juice, such as bitter guard and ash guard are healthier option for those with diabetes. The surge in the number of diabetic patients across the globe is bolstering the growth of the market during the forecasted period.
Cold Pressed Juice Market: Growth Drivers & Challenges
Growth Drivers
- Rising production of fruits and vegetables: With the rising advancements in agricultural practices, there has been an increased production of fruits and vegetables across the globe. According to The Observatory of Economic Complexity in 2023, the global trade of tropical fruits reached USD 17.9 billion, and the trade of vegetable products reached USD 694 billion. The rising production leads to the conversion of fruits into various other products such as juices, jams, etc.
- Rise in demand for ready-to-drink beverages: There has been an increased demand for ready-to-drink beverages amongst office goers. In a busy schedule, people are preferring healthy non-alcoholic drink substitutes, which are adding value to their health without much effort. Cold-pressed juice is composed of important minerals and vitamins to promote a healthy body.
- Surge in the development of malls and supermarkets: In the last few decades, malls and supermarkets have become a platform for buying a myriad of products. Grocery shopping from the supermarkets is making a way to avail high-quality products. For instance, Carrefour Group is a leading retailer, and follows 4 major grocery retail formats- hypermarkets, supermarkets, convenience stores, and cash & carry. The group also gives priority to the local supply chains, and almost 75% of the food products and derivatives come from local suppliers. The Carrefour in Qatar and the UAE sells organic berry mix cold-pressed juice.
Challenges
- Concerns about high glycemic index: People are apprehensive about the occurrence of blood sugar spikes and crashes if taken daily. As cold-pressed juices have very little fiber content, which makes them high on the glycemic index.
- Expensive process of manufacturing: Utilization of organic flavors and adoption of the high-pressure processing (HPP) manufacturing processes is known to be inclusive of high cost. Thus, in comparison to the manufacturing costs of their components, cold-pressed juices are anticipated to witness cost and market penetration restraints.
Cold Pressed Juice Market: Key Insights
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Base Year |
2024 |
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Forecast Year |
2025-2037 |
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CAGR |
7.3% |
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Base Year Market Size (2024) |
USD 1.61 billion |
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Forecast Year Market Size (2037) |
USD 4.02 billion |
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Regional Scope |
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Cold Pressed Juice Segmentation
Type (Fruits, Vegetables, Blend)
The fruit segment is projected to garner a significant share owing rising popularity of mixed fruit juices. The mixed fruit cold-pressed juice is rich in vitamin C and supports immunity, skin health, and collagen production. Market players are also coming up with innovative unsweetened products fit for diabetic patients who are looking for natural drinks. The popularity of cold-pressed fruit juices is also rising due to the lesser oxidation in comparison to the conventional juicing methods. The fondness for fruits over vegetables is propelling the market growth in the coming period.
Category (Conventional, Organic)
The organic segment is expected to witness a larger growth share due to rising awareness amongst people about adulteration. Organic farming has been adopted by plenty of farmers due to various advantages such as reduction in carbon emissions, improved soil health, and zero usage of hazardous fertilizers. According to data published by Economic Research Services, the certified organic U.S. land for growing crops reached 4.81 million acres. Also, in Europe, the European Commission stated that by 2030, 25% of the agricultural land is set to be taken under organic farming. These factors are bolstering the growth of the organic segment in the cold pressed juice market.
Our in-depth analysis of the cold pressed juice market includes the following segments:
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Category |
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Type |
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Distribution Channel |
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Customize this ReportCold Pressed Juice Industry - Regional Scope
North America Market Analysis
North America cold pressed juice market is anticipated to witness fast growth, attributed to the rise in the implementation of the latest technologies in the packaged food & beverages industry and changing lifestyle in the region. Also, people in the U.S. are involved in dieting and physical activity, leading to increased demand for healthy drinks. According to the Centers for Disease Control and Prevention in 2020, 28% of men and 20% of women met physical activity guidelines. The rising awareness about health activities and the adoption of a healthy diet is propelling the market growth in the region in the coming decade. Additionally, in Canada, cold-pressed juices are considered refreshing beverages and are offered instead of water.
Asia Pacific Market Statistics
The Asia Pacific market is expected to garner remarkable growth due to the presence of a large consumer base in the region. Countries such as India, China, and Japan are leading the Asia-Pacific market with varying food habits, increasing health consciousness, and significant investment by the leading industry. Other than this, there is an exponential rise in obese people, leading to increased demand for healthy drinks. According to the National Institutes of Health in 2021, there were almost 135 million obese individuals living in India. This is leading to increased adoption of healthy dietary habits and a surge in the consumption of cold-pressed juice in the country. On the back of this, the region is offering numerous lucrative opportunities for growth for the market players.
Companies Dominating the Cold Pressed Juice Landscape
- Pepsico Naked Juice Company
- Company Overview
- Business Strategy
- Key Product Offerings
- Financial Performance
- Key Performance Indicators
- Risk Analysis
- Recent Development
- Regional Presence
- SWOT Analysis
- Coca Cola / Odwalla
- Hain Blue Print Inc.
- Starbucks / Evolution Fresh
- Suja Life, LLC
- Pressed Juicery
- Juice Generation
- Florida Bottling
- Drink Daily Greens
- Liquiteria
- Other Prominent Players
The competitive landscape of the cold pressed juice market is rapidly evolving as established key players, beverage manufacturing giants, and new entrants are investing in launching novel products. Key players in the market are focused on developing new technologies and products that cater to the stringent regulatory norms and consumer demand. These key players are adopting several strategies such as mergers and acquisitions, joint ventures, partnerships, and novel product launches to enhance their product base and strengthen their market position. Here are some key players operating in the global market:
In the News
- In April 2024, Pluckk launched its new line of preservative-free cold-pressed juices and evolving its shift towards fresh products. The Pluckk juices are available on Amazon, Swiggy, and other renowned outlets such as Foodsquare, making them easily accessible.
- In January 2023, OMJOOS launched 2 new cold-pressed juice flavors and is willing to expand the offering of its wide range of fresh and 100% natural cold-pressed juices. This would help people accomplish various health objectives, especially during winter.
Author Credits: Parul Atri
- Report ID: 1444
- Published Date: May 12, 2025
- Report Format: PDF, PPT
