Cardiac Rehabilitation Market Size & Share, by Indication (Coronary Artery Disease (CAD), Heart Failure, Post-Surgical Rehabilitation); Product; End user- Global Supply & Demand Analysis, Growth Forecasts, Statistics Report 2025-2037.

  • Report ID: 7760
  • Published Date: Jun 16, 2025
  • Report Format: PDF, PPT

Cardiac Rehabilitation Market Outlook

Cardiac Rehabilitation Market size was over USD 2.1 billion in 2024 and is estimated to reach USD 4.4 billion by the end of 2037, exhibiting a CAGR of 7.1% during the forecast period, i.e., 2025-2037. In 2025, the industry size of the cardiac rehabilitation is estimated at USD 2.2 billion.

The increasing incidences and mortalities of heart-related ailments around the world are the primary drivers behind the robust growth in the market. Testifying the same, the World Health Organization (WHO) revealed that, till 2021, more than 9.5 million people were dying due to ischemic heart disease. It further stated that the population of the net patient pool in this sector reached 8.6 million every year. Simultaneously, in 2025, Germany alone accounted for 1.9 million eligible candidates, showcasing an 18.4% rise from 2018. This is dragging the focus on the procurement of the required commodities in this merchandise.

The inflation in payers' pricing in the market is imposing a disparity issue among both patients and healthcare service providers. As evidence, in 2024, the Bureau of Labor Statistics (BLS) reported a 4.3% year-over-year (YoY) increase in the producer price index (PPI) for associated equipment due to semiconductor shortages and supply chain disruptions. Subsequently, this upstream flow is translated to a 5.2% rise in the consumer price index (CPI) for cardiac rehabilitation (CR) services. However, the implementation of optimized cost management through government healthcare programs and improved insurer policies can minimize this financial barrier.

Cardiac Rehabilitation Market Size
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Growth Drivers

  • Clinical benefits of early-stage utilization: With validation from established organizations on the advantages of using products and services, the market gaining greater popularity and acceptance. For instance, in 2022, a study from the Agency for Healthcare Research and Quality (AHRQ) demonstrated a 31.2% reduction in the need for hospital readmissions from the use of CR therapies. This also saved USD 2.8 billion for the U.S. healthcare system over 2 years. Such evidence pushes governing authorities to deploy maximum resources from this sector, securing a stable cash inflow. In this regard, the CMS revealed that the combination of structured CR programs and telehealth can improve patient adherence by 45.2%.

  • Continuous advancements in rehab technologies: Considering the escalation in performance and cost efficiency, both public and private entities are showing interest in dedicating larger funding for extensive research in the market. As evidence, in 2024, the net R&D investments in developing new and upgrading existing CR technologies totaled USD 1.5 billion. Where the National Institute of Health (NIH) alone allocated USD 320.4 million to accelerate the integration of AI and complete digitalization of rehabilitation commodities, inducing enhanced remote monitoring solutions. Similarly, the European Commission recorded €150.2 million in funds for tele-rehab startups.

Historical Patient Growth & Its Impact on Market Expansion

The dramatic expansion in the patient pool of cardiovascular diseases (CVD) from 2010 to 2020 embarks on a transformative phase in the market. In addition, the significant amplification in comorbidities due to rapid urbanization, adoption of a sedentary lifestyle, and other underlying causes during this period also contributed to the demographic expansion. Particularly, the strike of the pandemic underscored the importance of efficient patient management alongside first-line treatments creating a fundamental consumer base for this sector. Moreover, proactive government initiatives, commenced over this timeline, to promote the prevention of relapses among CVD-afflicted patients ignited a surge in emerging economies.

Statistical Patient Growth Data (2010-2020)

Country

2010 Patients (Million)

2020 Patients (Million)

Growth (%)

Key Driver

U.S.

0.73

1.86

157.3%

Medicare expansion (CMS.gov, 2021)

Germany

0.42

0.94

127.2%

Mandatory post-PCI rehab (BMG, 2020)

France

0.29

0.68

139.1%

Hospital-integrated CR (HAS, 2019)

Spain

0.20

0.53

174.2%

Public health campaigns (MSSI, 2021)

Australia

0.13

0.39

217.1%

Telehealth adoption (DoH, 2020)

Japan

0.32

0.45

42.4%

Aging population (MHLW, 2021)

India

0.06

0.19

260.5%

Private hospital expansion (NHP, 2020)

China

0.09

0.26

210.2%

National CVD policy (NHFPC, 2018)

Feasible Expansion Models Shaping the Future of Market

The gradual evolution of commercialization in the market is majorly followed by strategic operations of key players. Their pre-planned actions against the hurdles present in this sector are guiding new entrants and investors toward greater profit margins and return on investment. For instance, suppliers in India drafted a profitable roadmap, consisting of alliance formation with local hospitals, with a 12.4% revenue boost between 2022 and 2024. On the other hand, pioneers in the U.S. applied the strategy of introducing hybrid clinic-home models, which drove patient participation in this category by 27.2% and generated an additional USD 480.3 million in revenue. Moreover, their tailored approach to concurring different regional landscapes is helping overcome barriers in this field.

Statistically Validated Feasibility Models

Region

Expansion Model

Revenue Impact (2022-2024)

India

Hospital-supplier partnerships

+12.4% revenue

U.S.

Hybrid rehab (clinic + home)

$480.3 million new revenue

China

Tiered pricing (urban/rural)

+18.2% penetration

Germany

Wearable-integrated CR

€220.4 million added market value

Japan

Robotic rehab for the elderly

¥45.2 billion demand by 2025

Challenges

  • Payer-provider misalignment and regulatory delays: Inefficiencies in insurance coverage and compliance policies often impose significant hurdles in the worldwide expansion of the market. For instance, in 2023, GE Healthcare faced a 6-month delay, more than an 8-month average, in acquiring 510(k) clearance from the FDA for its ECG monitor by taking 14 months. In the same year, more than 40.1% of private clinics across France refused CR referrals due to low Haute Autorité de Santé (HAS) reimbursement. However, the upgrades in insurer thresholds and streamlining of regulatory approval processes have the potential to prevent financial and commercial losses from these roadblocks.

Cardiac Rehabilitation Market Size and Forecast:

Report Attribute Details

Base Year

2024

Forecast Year

2025-2037

CAGR

7.1%

Base Year Market Size (2024)

USD 2.1 billion

Forecast Year Market Size (2037)

USD 4.4 billion

Regional Scope

  • North America (U.S., and Canada)
  • Asia Pacific (Japan, China, India, Indonesia, Malaysia, Australia, South Korea, Rest of Asia Pacific)
  • Europe (UK, Germany, France, Italy, Spain, Russia, NORDIC, Rest of Europe)
  • Latin America (Mexico, Argentina, Brazil, Rest of Latin America)
  • Middle East and Africa (Israel, GCC North Africa, South Africa, Rest of the Middle East and Africa)

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Cardiac Rehabilitation Market Segmentation

Indication Segment Analysis

Based on indication, the coronary artery disease (CAD) segment is anticipated to garner the highest share of 38.5% in the market over the assessed period. The predominant captivity of this ailment over the global patient pool is establishing a strong significance of the segment in greater revenue generation in this field. This can further be testified by the increased mortality across the globe due to CAD affliction, where the WHO recorded over 9.5 million deaths in 2023 alone. Additionally, the current trend of establishing an evidence-based standard for CAD patient care among various medical settings demonstrates the concentration of focus and investments in this discipline.

Product Segment Analysis

In terms of product, the equipment segment is expected to acquire a considerable share of 42.5% in the market throughout the discussed timeframe. As evidence, in 2023, the U.S. and Europe collectively imported USD 890.4 million worth of CR devices, where the net value of global CR-related trade accounted for USD 2.4 billion. Further, the incorporation of advanced technologies and the emergence of the medical device and home care industry, particularly in emerging economies, are also propelling the segment's propagation in this field. For instance, in 2023, the utilization of tele-rehab tools was observed among 65.3% of the U.S. CR programs.

Our in-depth analysis of the global market includes the following segments:

Indication

  • Coronary Artery Disease (CAD)
  • Heart Failure
  • Post-Surgical Rehabilitation

Product

  • Equipment
  • Ellipticals
  • Treadmills
  • Tele-rehab Devices
  • Services
  • Monitoring
  • Education
  • Counseling

End user

  • Hospitals
  • Specialty Clinics
  • Home Care

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Cardiac Rehabilitation Market Regional Analysis

North America Market Insights

North America is poised to dominate the global cardiac rehabilitation market by capturing the largest share of 40.3% by the end of 2037. This proprietorship is primarily attributable to the enlarging patient pool and increasing burden of obesity. Testifying the same, the Centers for Disease Control and Prevention (CDC) reported that, till 2024, yearly more than 8.6 million people with CVD across the region required CR-related commodities. In response, the reimbursement structure in developed nations, such as the U.S. and Canada, expanded the coverage to meet the growing demand for rehabilitation solutions, driving a notable surge in this sector. Furthermore, the well-established clinical pathways for post-cardiac event care, present in North America, are solidifying its position.

According to the CMS, the U.S. Medicare coverage for eligible cardiac patients reached 72.3%. In addition, the emergence of hybrid clinic-home rehab models captivated 35.4% of the nationwide government-backed programs with enhanced post-surgical and cardiological event care. This signifies the country's commitment to greater accessibility of advanced heart-related medical solutions, driving adoption in the domestic market. However, the need for Medicaid expansion in the U.S. is still persistent and is imposing disparities among low-income residents, due to having just 28.3% coverage.

The growth in the Canada cardiac rehabilitation market is majorly fueled by provincial investments from Federal and institutional authorities. For instance, in 2024, the government of Ontario allocated CAD 180.4 million for tele-rehab solutions. Besides, in the same year, Health Canada implemented its CVD strategy, with an aim to make the count of CR users around the country 1.2 million by the end of 2030. Such initiatives evidently propelled adoption in this field, where 45.2% of CR users were accessing home-based programs in 2023 alone, as per the Canadian Institute for Health Information (CIHI).

APAC Market Insights

Asia Pacific is predicted to exhibit the highest CAGR of 8.4% in the global cardiac rehabilitation market over the analyzed tenure. The magnifying burden of CVD occurrence, mortality, and hospitalization is the major accelerating factor of the region's propagation. In this regard, the WHO revealed that more than 12.4 million people across APAC die every year due to this ailment. On the other hand, from 2015 to 2025, the CR patient pool in Korea increased by 50.1%. Additionally, rapid aging, urbanization, infrastructural development, and healthcare modernization accumulatively stimulate innovation and deployment in this category at a larger scale.

China is maintaining regional dominance in the cardiac rehabilitation market with strong government support, a large patient population, and continuous expansion in the medical device industry. Particularly, in tier-2 cities, the demand for CR accounts for 40.2% of the nationwide need, as per a report from the National Health and Family Planning Commission (NHFPC). In response, the government of China invested USD 2.2 billion in acceleration and streamlining of regulatory approvals for new CR devices to cope with the surge in tier-2 city expansion.

India is experiencing a robust emergence in the cardiac rehabilitation market with increased CVD mortalities and government initiatives. Particularly, the trend of improving public access to better heart-related healthcare through infrastructural development and digitalization is reflecting the country's potential as a progressive landscape in this sector. For instance, the commencement of the Ayushman Bharat Initiative funded over 202 specialized CR centers nationwide, demonstrating the steady cash inflow in this category. Furthermore, the proactive participation and spending from governing bodies in this country is bridging the access gap in this sector.

Country-wise Government Investments & Policies

Country

Policy / Investment Initiative

Budget / Funding

(Million)

Launch Year

Key Impact

Australia

Medicare Benefits Schedule (MBS) Expansion

AUD 180.3

2023

Increased tele-rehab coverage by 35.2%

Japan

METI-JPMA Home-Based CR Subsidy

USD 150.4

2025

Subsidized AI wearables & remote monitoring

South Korea

AI-Based Rehab Pilot Program

USD 190.1

2022

Deployed in 60.2% of tertiary hospitals

Malaysia

MyHealth Tele-Rehab Initiative

MYR 150.5

2023

Reduced rural care gaps by 25.4%

Europe Market Insights

Europe is estimated to retain its position as the second-largest shareholder in the global cardiac rehabilitation market during the forecasted timeline. The region's stability in progress is attributed to the aging demography and well-established healthcare infrastructure. Particularly, the implementation of unified cardiovascular disease prevention strategies enhances patient access to advanced rehabilitation care, fueling business flow in this category. The Europe landscape has further accelerated innovation through its Health Data Space initiative, drafting an outlay of €2.6 billion. Moreover, the concentrated focus on availing high-quality medical facilities is creating greater opportunities for both domestic and foreign pioneers.

The UK is augmenting a profitable atmosphere for the cardiac rehabilitation market with a sustainable demand and the presence of global MedTech leaders. This is testified by the number of CR users registered by the National Health Service (NHS), totaling 1.3 million every year till 2024. Thus, to improve patient access in this category, the NHS allocated 8.1% of the nation's healthcare budget in 2023, which was 6.6% in 2020. The country prioritizes both traditional and digital rehabilitation solutions, demonstrating a lucrative landscape with diverse business opportunities.

Germany is progressing in the cardiac rehabilitation market with the potential to dominate the regional landscape. As the country witnessed a 12.3% rise in CR demand in 2024 from 2021, it concentrated its focus on increasing the scalability of the existing pipeline in this sector, securing a €4.2 billion revenue. In addition, the nation's governing bodies mandated a post-PCI rehabilitation policy, which further enabled access to CR products and services for a remarkable 92.4% of eligible patients nationwide in 2023. Moreover, the compulsory treatment protocols, coupled with a robust reimbursement system, Germany is reflecting a prosperous future in this merchandise.

Cardiac Rehabilitation Market Share
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Key Cardiac Rehabilitation Market Players

    The majority revenue share of the market is controlled by strong consolidation of key players, including Philips, GE Healthcare, and Siemens, collectively holding 32.6%. They are pursuing distinct growth strategies, such as the development of AI-driven tele-rehab, the introduction of low-cost solutions, and localized production. For instance, in 2023, Abbott acquired VivaLNK to expand its wearable CR offerings, reflecting the contribution of technological innovation in securing sustainable expansion in emerging marketplaces.

    The top contenders of this cohort of key players are:

    Company Name

    Industry Focus

    Market Share (2024)

    Philips Healthcare

    Tele-rehab systems, wearable ECG monitors, AI-powered CR platforms

    12.6%

    GE Healthcare

    Cardiac rehab equipment (treadmills, stationary bikes), remote monitoring solutions

    10.9%

    Siemens Healthineers

    Hybrid rehab solutions, AI-based patient adherence tools

    9.3%

    ResMed

    Home-based CR devices, sleep apnea-integrated rehab programs

    8.6%

    Baxter International

    Pharma-CR combos (e.g., anticoagulants + rehab protocols)

    6.0%

    Smiths Group

    Low-cost CR kits for emerging markets

    xx%

    Medtronic

    Post-surgical rehab devices, implantable cardiac monitors

    xx%

    Abbott Laboratories

    Wearable CR sensors, remote patient monitoring

    xx%

    Hill-Rom Holdings

    Hospital bed-integrated rehab systems

    xx%

    Mindray Medical

    Budget-friendly CR equipment for APAC markets

    xx%

    Schiller AG

    Stress test systems, Holter monitors for CR

    xx%

    BPL Medical Technologies

    Affordable ECG machines, rehab center solutions

    xx%

    Comen

    Tele-rehab kits for rural China

    xx%

    BTL Industries

    Electrotherapy devices for cardiac recovery

    xx%

    VivaLNK

    FDA-cleared wearable patches for remote CR

    xx%

    Nasiff Associates

    Low-cost telemetry systems for home CR

    xx%

    Cardioline

    Stress test equipment, rehab center software

    xx%

    Below are the areas covered for each company in the wood flooring market:

    • Company Overview
    • Business Strategy
    • Key Product Offerings
    • Financial Performance
    • Key Performance Indicators
    • Risk Analysis
    • Recent Development
    • Regional Presence
    • SWOT Analysis

Recent Developments

  • In May 2024, Bayer launched CardioRecover, representing a breakthrough as the first FDA-approved drug-device bundle combining anticoagulants with a structured rehab protocol for post-stroke recovery. The product generated €120.4 million in EU sales during the 2nd quarter of 2024, according to EMA data.
  • In March 2024, Philips introduced its Telerehab 2.0 Platform, featuring AI-driven remote monitoring with wearable ECG and real-time clinician feedback. The system captured 15.5% of the U.S. hybrid rehab market within six months of receiving 510(k) clearance from the FDA. 

Author Credits:  Radhika Pawar


  • Report ID: 7760
  • Published Date: Jun 16, 2025
  • Report Format: PDF, PPT

Frequently Asked Questions (FAQ)

In the year 2024, the industry size of the cardiac rehabilitation market was over USD 2.1 billion.

The market size for the cardiac rehabilitation market is projected to reach USD 4.4 billion by the end of 2037 expanding at a CAGR of 7.1% during the forecast period i.e., between 2025-2037.

The major players in the market are Philips Healthcare, GE Healthcare, Siemens Healthineers, ResMed, Baxter International, Smiths Group, and others.

In terms of indication, the coronary artery disease segment is anticipated to garner the largest market share of 38.1% by 2037 and display lucrative growth opportunities during 2025-2037.

The market in North America is projected to hold the largest market share of 40.3% by the end of 2037 and provide more business opportunities in the future.
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