Pilates and Yoga Studios Market Regional Analysis:
North America Market Insights
North America pilates and yoga studios market is expected to hold a share of 36%. The increasing number of yoga practitioners and the rise in the sales of yoga equipment at different studios are the two factors contributing to the market expansion in the North America region. According to the Centers for Disease Control and Prevention in 2022, 16.9% of adults practiced yoga in the U.S. American Osteopathic Association stated that doing a regular yoga practice can render physical and mental health benefits. Some of the physical benefits of yoga include enhanced flexibility, increased muscle strength, weight reduction, and good cardio health. Doctors support yoga and encourage people to opt for it, leading to swelling demand for pilates and yoga studios.
Europe Market Insights
The pilates and yoga studios market in Europe is anticipated to hold a share of 27%. In the region, Pilates and yoga are offered to students as extracurricular activities in their schools. Also, the prevalence of obesity in the region is rising significantly. Data published by the European Commission stated that people aged 16 years or over in over weight category was 50.6% in 2022. Owing to this, more people are opting for mild to moderate workout regimes such as yoga. Also, in 2021, the World Health Organization released data stating that more than 150 million people in Europe live with mental health conditions. The population in Europe is becoming aware of mental health due to health promotion programs and increased awareness of lifestyle choices.
