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Generator Market Size and Forecast, by Fuel (Deisel, Gas, Hybrid, LPG, Bio-fuels); Application (Stand by, Continuous, Peak Load); End-users (Commercial, Residential, Mining, Oil & gas, Construction, Manufacturing, Marine, Pharmaceuticals) - Growth Trends, Key Players, Regional Analysis 2026-2035

  • Report ID: 5930
  • Published Date: Sep 16, 2025
  • Report Format: PDF, PPT

Generator Market Outlook:

Generator Market size was over USD 36.46 billion in 2025 and is anticipated to cross USD 60.53 billion by 2035, growing at more than 5.2% CAGR during the forecast period i.e., between 2026-2035. In the year 2026, the industry size of generator is assessed at USD 38.17 billion.

Generator Market Size
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According to the National Centers for Environmental Information, the U.S. has experienced an average of about 18 billion USD in climate disasters each year, with about 18 climate disasters in 2022 causing a total of more than ​​175.2 billion USD in damage and resulting in 474 fatalities.

Furthermore, there is a rapid increase in industrialization due to the increase in factories, and manufacturing plants to operate the equipment and production lines. The US economic growth has been mainly concentrated in a few places, such as 6% of the US accounts for about two-thirds of the GDP output, they have greatly increased the generator market in the forecasted years.

Key Generator Market Insights Summary:

  • Regional Highlights:

    • The North America generator market achieves a 40% share by 2035, fueled by rising demand for renewable energy and backup power in light of power failures.
    • The Asia Pacific market will hold the second largest share by 2035, fueled by facility expansion and increased demand from data centers across the region.

  • Segment Insights:

    • The diesel segment in the generator market is expected to hold a 42% share by 2035, driven by its high energy density and efficient combustion reducing emissions.
    • The stand-by load segment in the generator market is forecasted to hold a notable revenue share by 2035, influenced by increased off-grid system demand and emergency preparedness efforts.

  • Key Growth Trends:

    • Growing use of renewable energy sources
    • Growing focus on environmental consciousness and sustainability

  • Major Challenges:

    • Competition and market disruption
    • High purchasing and maintenance costs.

  • Key Players: Generac Power Systems, American Honda Motor Corp., Caterpillar Inc., Cummins Inc., Ingersoll Rand, John Deere, HiPower Systems, Kohler – SDMO, Wacker Neuson.

Global Generator Market Forecast and Regional Outlook:

  • Market Size & Growth Projections:

    • 2025 Market Size: USD 36.46 billion
    • 2026 Market Size: USD 38.17 billion
    • Projected Market Size: USD 60.53 billion by 2035
    • Growth Forecasts: 5.2% CAGR (2026-2035)

  • Key Regional Dynamics:

    • Largest Region: North America (40% Share by 2035)
    • Fastest Growing Region: Asia Pacific
    • Dominating Countries: United States, China, Germany, Japan, India
    • Emerging Countries: China, India, Japan, South Korea, Thailand

    • Last updated on : 16 September, 2025

Growth Drivers

  • Growing use of renewable energy sources: The increasing usage of several renewable energy sources, particularly wind and solar, has led to a growing demand for generators that work with these renewable sources. According to the Center for Climate and Energy Solutions, renewable energy made up about 19.8& of electricity generation in 2020, along with hydro and wind making up the majority of it. This is expected to increase to 35% by 2030, and most of this increase is expected to be from wind and solar.
  • Growing focus on environmental consciousness and sustainability: The generator market has shown a growing focus on environmental concerns along with sustainability options, this drives the demand for cleaner and more energy-efficient generators.
  • Growing demand for smart energy solutions: The advancement of such technology particularly Artificial Intelligence-based technologies, such as Machine Learning and Deep Learning, has increased the demand for many smart energy solutions, in which data-driven insights are used to improve energy utilization, management, and consumption.
  • Growing use of digital monitoring and control systems: Digital monitoring and control systems are becoming increasingly advanced and sophisticated, allowing for better monitoring and control of generators, and improved energy management and optimization. This is driving the demand for generators that can be equipped with these systems.

Challenges

  • Competition and market disruption- The US generator market is highly competitive and is continuously advancing by upgrading new technologies such as EVs, renewable energy, and battery-storage solutions. This can act as a restraint for this market growth or even disrupt and shrink the market.
  • High purchasing and maintenance costs.
  • Limited availability of skilled labor.

Generator Market Size and Forecast:

Report Attribute Details

Base Year

2025

Forecast Period

2026-2035

CAGR

5.2%

Base Year Market Size (2025)

USD 36.46 billion

Forecast Year Market Size (2035)

USD 60.53 billion

Regional Scope

  • North America (U.S. and Canada)
  • Asia Pacific (Japan, China, India, Indonesia, Malaysia, Australia, South Korea, Rest of Asia Pacific)
  • Europe (UK, Germany, France, Italy, Spain, Russia, NORDIC, Rest of Europe)
  • Latin America (Mexico, Argentina, Brazil, Rest of Latin America)
  • Middle East and Africa (Israel, GCC, North Africa, South Africa, Rest of the Middle East and Africa)
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Generator Market Segmentation:

Fuel Segment Analysis

The diesel segment in the generator market is estimated to gain a robust revenue share of 42% in the coming years owing to its high energy density, making it a good choice for generating power, it also has an efficient combustion, which reduces emissions and improves the environmental profile of the generators. According to a report, in the combustion of a diesel engine using ultra-low sulfur diesel biodiesel at 10%, 20%, 50%, and 100% under partial load conditions, the maximum pressure in the cylinder is decreased by using biodiesel at all loads, along with B100 compared to diesel fuel, mainly to lower the achieved heat release.

Application Segment Analysis

The stand load segment in the generator market is set to garner a notable share shortly and is likely to remain the second largest segment in the application of the market as the demand for off-grid systems, which provide power independently of the grid, has also grown, due to the need for improved energy security and safety. Stand-by load systems are a vital component of such systems, and their growing demand has driven the overall US market.

Moreover, the stand-by Load is a crucial component of emergency power systems, and the growing awareness and preparedness for disasters and emergencies have led to a growing demand for stand-by load systems.

End-users Segment Analysis

The commercial segment in the generator market is estimated to hold a noteworthy share due to the increasing aim of reducing the environmental footprint and becoming more sustainable in our practices. The usage of generators which produces lower emissions along with the usage of less energy helps to fulfill such objectives. Furthermore, generators that use renewable and alternative fuels can also fulfill the goal of being more environmentally conscious. This has also contributed to the growth of the US market.

Moreover, the increasing investment and expansion of existing facilities, such as warehouses, factories, and offices, has also driven the demand for generators, as the existing power infrastructure may not be sufficient to accommodate the new requirements.

Our in-depth analysis of the global market includes the following segments:

          Fuel
  • Deisel
  • Gas
  • Hybrid
  • LPG
  • Bio-fuels

          Application
  • Stand by Load
  • Peak Load
  • Continuous Load

          End-users
  • Commercial
  • Mining
  • Oil & gas
  • Construction
  • Manufacturing
  • Marine
  • Pharmaceuticals
Vishnu Nair
Vishnu Nair
Head - Global Business Development

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Generator Market Regional Analysis:

North American Market Insights

The generator market in North America is estimated to have the largest share of 40% in 2035, impelled by increasing demand for renewable energy resources. The U.S. government has been promoting the usage of generators because of the lack of electrical service or power failures. According to the U.S. Energy Information Administration, in 2022, annual U.S. renewable energy generation surpassed coal for the first time in history. According to a report by the Department of Energy, by 2025, domestic solar energy generation is expected to increase by approximately 75%, and wind by 11%.

APAC Market Insights

The Asia Pacific generator market is estimated to be the second largest, during the forecast timeframe led by the expansion of several facilities across the countries such as China. Furthermore, there has been a growth in the data centers in the Asia-Pacific which is boosting the demand for data center generators mainly to ensure a sufficient power supply for the IT operations, this contributes as the growth driver of the market.

Generator Market Share
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Generator Market Players:

    • Briggs and Stratton
      • Company Overview
      • Business Strategy
      • Key Product Offerings
      • Financial Performance
      • Key Performance Indicators
      • Risk Analysis
      • Recent Development
      • Regional Presence
      • SWOT Analysis
    • Generac Power Systems
    • American Honda Motor Corp.
    • Caterpillar Inc.
    • Cummins Inc.
    • Ingersoll Rand
    • John Deere
    • HiPower Systems
    • Kohler – SDMO
    • Wacker Neuson

Recent Developments

  • Caterpillar Inc., announced its latest launched  G3516, a natural gas-fueled Fast response generator set which is US EPA certified, and can be used in emergency and non-emergency situations.
  • Generac Power Systems, Inc. has announced a pair of new additions to their lineup, the Powermate 4500 Watt Dual Fuel Portable Generator and the Powermate 7500 Watt Dual Fuel Portable Generator. These two models are engineered to function flexibly, being compatible with either gasoline or LP gas as fuel sources.
  • Report ID: 5930
  • Published Date: Sep 16, 2025
  • Report Format: PDF, PPT
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Frequently Asked Questions (FAQ)

In the year 2026, the industry size of generator is assessed at USD 38.17 billion.

The global generator market size surpassed USD 36.46 billion in 2025 and is projected to grow at a CAGR of over 5.2%, reaching USD 60.53 billion revenue by 2035.

The North America generator market achieves a 40% share by 2035, fueled by rising demand for renewable energy and backup power in light of power failures.

Key players in the market include Generac Power Systems, American Honda Motor Corp., Caterpillar Inc., Cummins Inc., Ingersoll Rand, John Deere, HiPower Systems, Kohler – SDMO, Wacker Neuson.

Generator Market Report Scope

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