Printable Tags Market Overview
Printable tags give a sense of professional feature to the products or any retail items. They are a type of removable labels and have premium looking fabric strings or pre-punched holes that are used to tie them to the product. These tags can be printed or customized according to the customer’s requirements. These are compatible with most of the inkjet printers and have quick latch fastener that enables secure and easy attachment to the retail goods. As they have the feature of being tied and not stuck, the double-sided printing information gives plenty of space for the information such as logo, pricing or barcode. They are available in different sizes and shapes. The demand for printable tags is expected to increase on account of double-sided printed feature that provides enough space for information to be printed. The gift packaging industry has witnessed immense growth in the recent years and has brought many opportunities for the players in the market during the forecast period.
Printable tags possess high-visibility lettering, and are used to provide warning, danger or caution information. They have superior tear resistance and strength for long lasting identification. They are being increasingly used in the fashion industry in order to portray aesthetic appeal of the brand as well as the fabric. They are used in wide variety of applications such as food, chemical and many more.
Market Size and Forecast
The global printable tags market is anticipated to witness significant growth during the forecast period i.e. 2019-2027. The market is segmented by size into 1”x5”, 2”x3”, 1”x1/2” & others. The market is further segmented by shape into square, circular, rectangular, customized and others out of which, the customized segment is anticipated to have leading shares on account of their property of being designed according to the customer’s requirement.
On the basis of material, the market is segmented into paper and plastic out of which, the plastic segment is expected to have significant growth on account of greater strength, stiffness, transparency and resistance to tearing. Paper tags often get washed out with time which may lead to non-availability of the required information related to the fabric and brand.
By application, the market is segmented into food & beverage, cosmetics & personal care, chemical & pharmaceutical, industrial, luggage tags, packaging and others out of which, the packaging industry is projected to contribute towards the market growth attributing to huge demand for printable tags in the segment. Moreover, they provide better appeal to the product and customers can even customize it according to their requirements. These tags have been increasingly used in the gift packaging.
There has been a rise in technological advancements in the market such as, RFID tags that have been invented and are attached to the objects in order to identify their location and the information about the product. This works as a key means of identification of the product. The technological innovations have been well matured and standardized. Printable metal tags have been invented that turn the everyday objects into smart IoT devices such as these tags reflect Wi-Fi signals. These advancements have brought more readability and accuracy in the tags.
Wide Usage in Various Applications
The printable tags are used in various industries such as food & beverage, cosmetics, pharmaceutical industry and others. The demand for these tags is increasing to a large extent for various applications such as food, jars, gifts, boxes, wedding templates, party templates and many more. This factor is anticipated to drive the growth of the market during the forecast period.
Printable tags affect the environment during the manufacturing, use or post use. The adhesives, coatings, and liners used in the tags affect the environment drastically. There are certain environmental regulations pertaining to the product use. The manufacturers of the product using these tags must consider the regulations while using the tags. The material content to be used should comply with the regulations. Some companies use labels which cannot be recycled and ultimately, harm the environment. This may create a barrier in the recycling process of certain products. These factors are estimated to hamper the growth of the market.
Our-in depth analysis of the global printable tags market includes the following segments:
On the basis of regional analysis, the global printable tags market is segmented into five major regions including North America, Europe, Asia Pacific, Latin America and Middle East & Africa region.
North America and Europe are anticipated to have leading shares in the market and U.S. and Germany to be the mature market during the forecast period. Asia Pacific region countries such as India, South Korea, and China are expected to witness significant growth on account of growing gift packaging industry. India and China have large number of emerging companies and in order to compete with other countries, the use of printable tags has increased in the recent years owing to be the cost-effective solution in comparison to other tags. In Middle East & Africa region, the GCC countries market is expected to gain the momentum during the forecast period.
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The global printable tags market is further classified on the basis of region as follows:
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