Outboard Engines Market Size & Share, by Engine Type (2-stroke, 4-stroke); Fuel (Diesel, Gasoline, Electric); Ignition Type (Electric, Manual); Power (Low, Mid, High); Application (Commercial, Recreational, Military) - Global Supply & Demand Analysis, Growth Forecasts, Statistics Report 2023-2035

  • Report ID: 4768
  • Published Date: Mar 30, 2023
  • Report Format: PDF, PPT

Global Market Size, Forecast, and Trend Highlights Over 2023-2035

Outboard Engines Market size is estimated to reach USD 18 Billion by the end of 2035, growing at a CAGR of 5% during the forecast period, i.e., 2023-2035. In the year 2022, the industry size of outboard engines was over USD 11 Billion.The growing market trend for outboard engines can be attributed primarily to the rise in the occurrences of recreational boating activities worldwide. Several factors, such as the improving living standards of people and the increase in disposable income, contribute to the high demand for recreational boats and the market’s growth. Further other factors, including the growth of the tourism sector and the generous funding for infrastructure development in different places in the world, are expected to lead to high demand for efficient boat equipment such as the outboard engine. For instance, the worldwide sales volume for outboard engines in 2018 was estimated to be up to 804 thousand units.

In addition to these, the outboard engines market is also expected to grow as a result of the surge in water transportation for trade-related activities. Further, the increase in the number of people participating in watersports and the rise of water clubs are also expected to result in a spike in global outboard sales. For instance, it is estimated that about 7% of people in the United Kingdom (U.K.) engaged in various boating activities for recreation in 2018. Other factors that should result in high demand for outboard engines are the use of multi engines for large boats and the increase in the production and sales of yachts.

Outboard Engines Market
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Outboard Engines Sector: Growth Drivers and Challenges

Growth Drivers

  • Considerable Increase in Recreational Boating Activities – The rising living standards of the people and the growth of the population who could afford to participate in watersports or other recreational activities on the water have led to an increase in the production and purchase of recreational boats. For instance, about 12 million boats were registered for recreational purposes in the United States (U.S.) in 2021. Of these, a vast majority were mechanically propelled vessels. These vessels usually had a size between 15 and 27 feet, and the number of only such vessels which were registered in the U.S. in 2021 amounted to ~7 million.
  • Immense Growth of the Tourism Sector All Over the World – There has been an increase in the number of people traveling internationally and nationally, boosting the tourism sector with each passing year. These travels usually happen as ways of recreation during leisure time. However, people also travel for business needs and to attend formal meetings. As per the World Bank, the number of inbound tourists worldwide increased from 2.07 billion in 2015 to 2.4 billion in 2019. Further, the tourism sector overcame the hurdles posed by COVID-19 to exhibit a growth of over 170% in the arrival count of international tourists between January and July of 2022 compared to the exact time frame in 2021.
  • Rapid Development of Infrastructure Worldwide – Infrastructure development is an inevitable step towards the economic growth of a nation. Robust marine infrastructure is crucial to the success of offshore activities related to different industries, including energy and telecommunications. Hence, efforts are made in different parts of the world to improve this infrastructure. For instance, as of the financial year 2021, there were about 225 ports across India.
  • Rapid Growth in Disposable Personal Income – The term disposable income refers to the amount of money one has to save or spend. Therefore, rapid growth in disposable personal income is anticipated to boost the segment’s growth.  As of 2022, India held a disposable personal income amounting to ~ USD 3325246 million.
  • Economic Significance of the Shipping Industry – It is estimated that more than 89% of transportation in world trade is carried out by the international shipping industry. However, these trade-related vessels can cause serious marine pollution. Such issues call for the use of engines that can use fuel efficiently without wasting it.


  • A temporary decline in the demand for boats following COVID-19 - The massive job losses and economic crisis during the pandemic affected the boat manufacturing industry, similar to many other industries, adversely. A considerable decline in the disposable income of people led to a reduced demand for boats for recreation and other activities. For instance, it was projected that the unit sales of new boats in the U.S would fall up to 25% during 2020.
  • The economic slowdown experienced in different parts of the world
  • High pricing of modern engines with several advanced technologies

Outboard Engines Market: Key Insights

Base Year


Forecast Year



~ 5%

Base Year Market Size (2022)

~ USD 11 billion

Forecast Year Market Size (2035)

~ USD 18 billion

Regional Scope

  • North America (U.S., and Canada)
  • Latin America (Mexico, Argentina, Rest of Latin America)
  • Asia-Pacific (Japan, China, India, Indonesia, Malaysia, Australia, Rest of Asia-Pacific)
  • Europe (U.K., Germany, France, Italy, Spain, Russia, NORDIC, Rest of Europe)
  • Middle East and Africa (Israel, GCC North Africa, South Africa, Rest of the Middle East and Africa)
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Outboard Engines Segmentation

Ignition Type (Electric, Manual)

The global outboard engines market is segmented and analyzed for demand and supply by ignition type into electric and manual. Between these two types, electric segment is estimated to gain the largest market share by 2035. The growth of this ignition type can be attributed to the improvements made to the batteries used in electric motors. For instance, as of 2021, lithium batteries have largely replaced the traditional lead-acid batteries in electric motors worldwide. The efficiency of the lead-acid batteries was only up to 81%, whereas, that of the lithium batteries has been observed to be ~99%. Lithium batteries have also been observed to be more eco-friendly than lead-acid ones. They are also more compact and lighter compared to traditional batteries. However, they boast a battery life of about 5 times longer than the traditional ones. Electric motors are easier to operate when compared to manually ignited motors. Moreover, they also ensure a better sailing experience without noise, vibrations, and gas fumes, and it is projected to surge the growth of the segment in the market.

Application (Commercial, Recreational, Military)

The global outboard engines market is also segmented and analyzed for demand and supply by application into commercial, recreational, and military. Of these three applications, the recreational application segment is expected to garner a significant share. The increase in personal disposable income is a major factor driving the contribution of recreational boating in the market growth. With the rising disposable income, a significant number of the worldwide population is choosing watersports for recreation. For instance, it is estimated that over 139 million people participate in watersports annually all over the world. The U.S. and Canada alone have more than 99 million of these people. Further, Europe and Australia too have a sizable population that contributes to the growth of watersports tourism and, thus, to the market for outboard engines. The other factors that lead to high demand for outboard engines are the implementation of autonomous technology in marine vessels and the wide presence of a well-developed boat manufacturing industry worldwide.

Our in-depth analysis of the global market includes the following segments:

   By Engine Type

  • 2-stroke
  • 4-stroke

   By Fuel

  • Diesel
  • Gasoline
  • Electric

    By Ignition Type

  • Electric
  • Manual

    By Power

  • Low
  • Mid
  • High

    By Application

  • Commercial
  • Recreational
  • Military

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Outboard Engines Industry - Regional Synopsis

North American Market Forecast

The North American outboard engines market, amongst the market in all the other regions, is projected to hold the largest market share by the end of 2035. The good economic circumstances of the region are one of the major factors favoring its growth in the global market. With more disposable income, boating activities for recreation are affordable to many people in the North American region, and this is expected to lead to high demand for outboard engines.  Additionally, the U.S is expected to lead the way for regional growth in North America. In 2020, the U.S. held the highest total in the sales volume of outboard engines, which added up to ~329,501 units. This figure was projected as the highest since 2000. Further, the population in the U.S. is also more inclined to take part in watersports activities owing to their progress in the awareness of their benefits for physical and mental health. It is estimated that annually more than 99 million Americans participate in boating. The share of U.S. households that own a boat for recreation is calculated to be ~12%.

Europe Market Forecast

Europe is another region that should show remarkable growth in the outboard engines market during the forecast period. Several factors, including the high sale volume for mechanically propelled boats and the geographical peculiarities of the region, contribute to the favorable situation in the European market for outboard engines. Europe has witnessed a high demand for diesel-propelled boats in recent times. For instance, over 249999-unit shipments of diesel boats were recorded in Europe in 2020. Further, Europe boasts a coastline stretching over 69999 km and inland waterways of over 36999 km.  These peculiarities, with the presence of ~37 million boaters among its population, make Europe a booming market for outboard engines. Equally important to the growth of the regional outboard engines market is the flourishing marine trade in Europe. It is estimated that only in the second quarter of 2022, the ports in the European Union handled more than 870 million tons of goods.

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Outboard Engines Market Size
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Companies Dominating the Outboard Engines Market

    • Cox Powertrain Limited
      • Company Overview
      • Business Strategy
      • Key Product Offerings
      • Financial Performance
      • Key Performance Indicators
      • Risk Analysis
      • Recent Development
      • Regional Presence
      • SWOT Analysis
    • Yamaha Motor Co., Ltd.
    • Brunswick Corporation
    • Suzuki Marine USA LLC
    • Honda Motor Co., Ltd.
    • Bombardier Recreational Products Inc.
    • Tohatsu America Corp.
    • AB Volvo Penta.
    • Hidea Power Machinery Co., Ltd.
    • Selva S.p.A


In The News

  • Cox Powertrain Limited announced that its diesel outboard engine, CXO300 achieved the world and national record for speed at the 2022 Coniston Powerboat Records Week. The Cox Marine team, which developed CXO300 and their vessel, Pegasus, achieved a speed average of 62.27mph to surpass three of their previous records in speed.

  • Brunswick Corporation released about 20 next generation models of V-6 and V-8 outboard engines developed by its largest division Mercury Marine. The release of the new models implies the company's leadership in marine propulsion that is strengthened by sustained investments in products, upgrades, research & development, and more.

Author Credits:  Rushikesh, Richa Gupta

  • Report ID: 4768
  • Published Date: Mar 30, 2023
  • Report Format: PDF, PPT

Frequently Asked Questions (FAQ)

The increase in recreational boating, infrastructural development and the growth of tourism industry are the major factors driving the market growth.

The market is anticipated to attain a CAGR of 5% over the forecast period, i.e., 2023-2035.

The decline in the demand for boats following COVID-19, the economic slowdown in some countries, and the expensive modern engines are estimated to be the growth hindering factors for the market expansion.

The market in the North American region is projected to hold the largest market share by the end of 2035 and provide more business opportunities in the future.

The major players in the market are Cox Powertrain Limited, Yamaha Motor Co., Ltd., Brunswick Corporation, Suzuki Marine USA LLC, Honda Motor Co., Ltd. and others.

The company profiles are selected based on the revenues generated from the product segment, the geographical presence of the company which determines the revenue generating capacity as well as the new products being launched into the market by the company.

The market is segmented by engine type, fuel, ignition type, power, application, and by region

The electric segment is anticipated to garner the largest market size by the end of 2035 and display significant growth opportunities.
Outboard Engines Market Report Scope

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