Mobile Tracking Solution Market Outlook:
Mobile Tracking Solution Market size was valued at USD 21.9 billion in 2024 and is projected to cross USD 53.8 billion by the end of 2034, expanding at more than 9.7% CAGR during the forecast period i.e., between 2025-2034. In 2025, the industry size of mobile tracking solution is assessed at USD 24 billion.
The supply chain of mobile tracking solutions is a complex process ranging from microelectronics and semiconductors to GPS module assembly and final integration with telecom networks. Most of the critical parts, such as printed circuit boards, microchips, and GPS sensors, are sourced from East Asia, especially Taiwan, South Korea, and China. The U.S. International Trade Commission study highlights that in 2023, the communications equipment component imports grew by 6.3% YoY, due to the rising demand for mobility and location-based tech. The swiftly expanding transportation and logistics sectors are contributing to the high sales of next-gen tracking solutions.
On the production side, manufacturers in North America and Europe are adapting streamlined operations through partial automation and regionalized supplier partnerships to reduce reliance on global shipping disruptions. In the U.S., the Producer Price Index for communication and tracking gear climbed 4.2% in 2023, driven by costlier electronics and transport. During the same period, the consumer price index for wireless communication equipment jumped 3.8%, mainly due to pricier devices and software integration fees. The changing pricing trends and increasing need for advanced tracking solutions are likely to propel the overall mobile tracking solution market growth in the coming years.
Mobile Tracking Solution Market - Growth Drivers and Challenges
Growth Drivers
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Rise in real-time location-based services (LBS) demand: The logistics, retail, and healthcare sectors are expected to drive the sales of mobile tracking solutions, owing to their growing reliance on real-time location-based services (LBS). The GPS-based freight tracking adoption increased by 12.5% YoY in the U.S. logistics sector in 2024, according to the Department of Transportation. In Europe, regulations supporting cross-border digital logistics under the EU’s Digital Transport and Logistics Forum are further accelerating the deployment of mobile tracking solutions. Overall, many companies are estimated to increase the adoption of LBS mobile tracking solutions for enhanced visibility of goods and personnel.
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Surge in e-commerce and last-mile delivery: The swiftly expanding e-commerce trade is poised to propel the adoption of mobile tracking solutions globally. The accurate package tracking and delivery verification is expected to double the revenues of key players. The U.S. Census Bureau revealed that e-commerce sales rose by 7.7% in Q4 2024 compared to the previous year, pushing logistics firms to enhance tracking capabilities. Furthermore, China and South Korea are leading in mobile-first delivery tracking innovations owing to their know-how tactics. Businesses are offering APIs and SDKs for integration into existing e-commerce platforms, enabling real-time delivery updates and consumer engagement.
Technological Innovations in the Mobile Tracking Solution Market
The AI, 5G, blockchain, IoT, and cloud computing integration are expected to double the revenues of mobile tracking solution manufacturers during the projected timeframe. The digital shift is estimated to propel the demand for mobile tracking systems in the retail, automotive, logistics, and manufacturing sectors. The continuous investments in technological innovations are further accelerating the demand for advanced tracking solutions. The table below reveals the current technological trends and their outcomes.
|
Technology |
Industry |
Company |
Adoption Impact |
|
AI Predictive Routing |
Logistics |
Maersk |
14.5% fall in delivery time, 11.3% lower fuel cost |
|
5G + Edge Analytics |
Manufacturing |
Bosch |
80.6% latency cut in smart factory tracking |
|
Blockchain Security |
Finance |
HSBC |
Fraud-related tracking disputes decreased by 22.5% |
Sustainability Trends in the Mobile Tracking Solution Market
The regulatory pressure and environmental commitments are set to boost the adoption of mobile tracking solutions in the coming years. The renewable energy sourcing and circular economy principles are pushing the trade of mobile tracking technologies. The sustainability trend and long-term climate strategies are also accelerating the sales of mobile tracking solutions. The table below reveals the current sustainability strategies and their business impacts.
|
Company |
Sustainability Initiatives |
Goals & Vision (2030) |
Impact on Business |
|
Garmin Ltd. |
15.5% cut in Scope 2 emissions by shifting to solar in 2023 |
Achieve 100% renewable electricity use |
Improved ESG score by 18.4%, lower energy expenses |
|
Quectel |
41.3% renewable energy use in operations by 2022 |
Net-zero emissions across global sites |
Enhanced investor sentiment and compliance ratings |
|
Trimble Inc. |
26.6% industrial waste reduction via closed-loop recycling (2021-23) |
Zero waste manufacturing |
Lowered waste disposal cost by 11.5%, improved brand loyalty |
Challenges
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Complex and Fragmented Data Protection Regulations: The diverse and inconsistent data privacy laws are hindering the adoption of mobile tracking solutions to some extent. One prime example is the EU’s General Data Protection Regulation (GDPR) that imposes strict conditions on location data handling. To comply with GDPR, Fleet Complete, a U.S. corporation, redesigned its European operations in 2023, delaying product introductions in Germany and France by about five months. In the meantime, new compliance rules in India, such as the 2023 Digital Personal Data Protection Act, caused a six- to eight-month delay in the distribution of GPS-enabled products. Thus, the localized laws and polices add up to compliance costs and hamper the profit margins of key players.
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High Upfront Capital Investment for SMEs: The high upfront costs of advanced mobile tracing solutions are a major challenge for small-scale enterprises. The small manufacturers and system integrators often find it tough to afford the upfront costs of software licenses, API integrations, and cloud infrastructure. The OECD SME Outlook 2024 highlights that mobile tracking SaaS solutions are estimated to be over 22% pricier than traditional methods in the previous year. The pricing constraint impairs regional mobile tracking solution market such as Latin America and Eastern Europe, where many small businesses run on tight budgets, which in turn hampers the adoption rates.
Mobile Tracking Solution Market Size and Forecast:
| Report Attribute | Details |
|---|---|
|
Base Year |
2024 |
|
Forecast Year |
2025-2034 |
|
CAGR |
9.7% |
|
Base Year Market Size (2024) |
USD 21.9 billion |
|
Forecast Year Market Size (2034) |
USD 53.8 billion |
|
Regional Scope |
|
Mobile Tracking Solution Market Segmentation:
Application Segment Analysis
The fleet management segment is expected to capture 37.1% of the global mobile tracking solution market share through 2034. The rise in e-commerce and last-mile delivery networks is set to promote the adoption of real-time route optimization and vehicle diagnostics. More than 70.5% of commercial fleet operators in the U.S. adopted mobile tracking systems in 2024, leading to enhanced route efficiency and reduced idling time by 12.5%, says the Department of Transportation (DOT). Such statistics by the public enterprises are estimated to propel the deployment of tracking solutions in several vehicles. Also, this efficiency gain aligns with regulatory sustainability goals such as those under the EPA SmartWay Program, and subsequently drives the segmental growth.
End user Segment Analysis
The transportation & logistics segment is projected to account for 32.2% of the global mobile tracking solution market share throughout the forecast period. The increasing cross-border trade and digitized freight tracking are propelling the sales of mobile tracking technologies. The digital tracking mandates for all cargo by 2030 under the European Commission's Mobility Strategy are also contributing to the overall sales. Also, to align with these regulations, many logistics companies are investing in fast-tracking IoT-enabled mobile tracking systems. One of the examples is the EU-based DHL, which reported a 22.1% fall in shipment discrepancies after integrating multi-modal tracking in 2023, representing efficiency-driven ROI.
Our in-depth analysis of the global mobile tracking solution market includes the following segments:
|
Segment |
Subsegment |
|
Application |
|
|
End user |
|
|
Technology Type |
|
Vishnu Nair
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Mobile Tracking Solution Market - Regional Analysis
North America Market Insights
The North America mobile tracking solution market is estimated to hold 35.1% of the global market share by 2034, owing to high usage in the fleet management, public safety, logistics, and healthcare fields. Moreover, the supportive government policies and funding initiatives are driving the sales of mobile tracking technologies. The FCC’s Universal Service Fund and the NTIA’s Broadband Equity, Access, and Deployment (BEAD) Program are collectively investing in the expansion of mobile connectivity and smart tracking capabilities, especially in rural and underserved areas.
The U.S. is expected to account for a significant mobile tracking solution market share, owing to the massive federal investments and growth in defense surveillance programs. The logistics and public safety agencies are also fueling the adoption of mobile tracking solutions. The FCC has invested more than $65.5 billion under the Infrastructure Investment and Jobs Act (2021) to enhance broadband and digital services, which supports high deployment of mobile tracking systems across rural and underserved communities. In addition, the digital shift and increasing ICT budget are opening high-earning opportunities for key players.
Europe Market Insights
The Europe mobile tracking solution market is poised to account for 21.5% of the global revenue share throughout the projected timeframe. Due to widespread adoption of 5G, fleet telematics, and industrial IoT. The government funding for real-time mobility solutions, cross-border eCall initiatives, and geofencing compliance systems under EU mobility frameworks is also promoting the deployment of tracking systems. The rise in GDPR-compliant enterprise mobility platforms and AI-enhanced location intelligence is likely to fuel the profit margins of key players in the years ahead. In addition, the government support for cross-border collaboration is estimated to increase the sales of advanced mobile tracking and AI-based mobility management systems.
The demand for mobile tracking solutions in Germany is anticipated to increase at a high pace due to the strong public-private partnerships in digital logistics. The smart manufacturing and industrial automation trend is estimated to amplify the sales of mobile tracking technologies. Moreover, the automotive and transport industries are registering high adoption of GNSS-enhanced tracking systems. To digitize freight corridors, expand 5G infrastructure, and integrate AI in national logistics networks, the Federal Ministry for Digital and Transport (BMDV) has earmarked more than €3.9 billion through 2030.
Country-Specific Insights
|
Country |
2023 ICT Budget (€B) |
Mobile Tracking % |
2023 Mobile Tracking Spend (€B) |
2020 Spend (% change) |
|
UK |
12.5 |
8.6 |
1.1 |
+26.5 from 6.8 |
|
Germany |
21.9 |
10.3 |
2.3 |
+33.3 from 7.8 |
|
France |
16.6 |
9.2 |
1.6 |
+28.5 from 7.3 |
APAC Market Insights
The Asia Pacific mobile tracking solution market is foreseen to expand at a CAGR of 10.9% from 2025 to 2034. The policy-driven investments and national digitization programs are propelling the trade of mobile tracking systems in China, Japan, India, and South Korea. In addition, the strong presence of raw material producers in the regions is accelerating the production and commercialization of mobile tracking solutions.
China leads the sales of mobile tracking solutions through government-mandated smart city initiatives and digitalization programs. The expansion of high-speed 5G coverage and the integration of AI-enhanced location services across public and private sectors are also pushing the demand for advanced tracking technologies. The investment in mobile tracking technology grew from ¥310.3 billion in 2020 to over ¥510.5 billion in 2024, as reported by the Ministry of Industry and Information Technology (MIIT) and China Academy of Information and Communications Technology (CAICT).
Country-Specific Insights
|
Country |
2024 Govt Spending on Mobile Tracking (€B) |
% of National ICT Budget |
Key Growth % (2020-2024) |
|
Japan |
3.2 |
7.7 |
+22.5 from 2022 |
|
India |
2.5 |
6.9 |
+34.3 |
|
Malaysia |
0.7 |
6.2 |
+21.1 |
|
South Korea |
1.9 |
8.1 |
+28.7 |
Key Mobile Tracking Solution Market Players:
- Company Overview
- Business Strategy
- Key Product Offerings
- Financial Performance
- Key Performance Indicators
- Risk Analysis
- Recent Development
- Regional Presence
- SWOT Analysis
The global mobile tracking solution market is characterized by the presence of gigantic companies and the increasing emergence of start-ups. The industry giants are allocating hefty capital for innovation to develop next-gen tracking solutions. they are expanding their operations through smart mobility partnerships and cloud-based IoT integrations. Strategic alliances are also leading to the enhancement of product folios through the introduction of edge computing, AI-powered geolocation, and 5G-enabled tracking technologies. The local firms' collaborations with public entities are expected to aid them in increasing their mobile tracking solution market presence and dominance.
Here is a list of key players operating in the global mobile tracking solution market:
|
Company Name |
Country of Origin |
Revenue Share 2024 |
|
Verizon Communications Inc. |
USA |
8.4% |
|
Cisco Systems, Inc. |
USA |
7.7% |
|
Huawei Technologies Co., Ltd. |
China |
7.3% |
|
AT&T Inc. |
USA |
6.9% |
|
Ericsson AB |
Sweden |
6.5% |
|
Vodafone Group Plc |
United Kingdom |
xx% |
|
TomTom N.V. |
Netherlands |
xx% |
|
SK Telecom Co., Ltd. |
South Korea |
xx% |
|
Telstra Corporation Ltd. |
Australia |
xx% |
|
Tech Mahindra Ltd. |
India |
xx% |
|
Telenav, Inc. |
USA |
xx% |
|
Maxis Berhad |
Malaysia |
xx% |
|
Trimble Inc. |
USA |
xx% |
|
HERE Technologies |
Netherlands |
xx% |
|
Bharti Airtel Ltd. |
India |
xx% |
|
Verizon Communications Inc. |
USA |
xx% |
|
Cisco Systems, Inc. |
USA |
xx% |
|
Huawei Technologies Co., Ltd. |
China |
xx% |
|
AT&T Inc. |
USA |
xx% |
|
Ericsson AB |
Sweden |
xx% |
Below are the areas covered for each company in the mobile tracking solution market:
Recent Developments
- In May 2024, SK Telecom unveiled a quantum-encrypted mobile tracking system designed for defense logistics and cross-border cargo management. This solution is integrated with quantum key distribution (QKD) and edge computing for improved cybersecurity.
- In March 2024, Cisco Systems announced the launch of its AI-based Connected Mobile Asset Platform. This platform aids in enhancing real-time tracking for logistics and enterprise mobility.
- In February 2024, HERE Technologies collaborated with Amazon Web Services (AWS) to introduce a cloud-native geospatial tracking engine. This platform is capable of processing more than 1.1 billion location updates per day across delivery, healthcare, and rideshare networks.
- Report ID: 746
- Published Date: Jul 08, 2025
- Report Format: PDF, PPT
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