Consumer Goods & Food

Cook Processors Market Segmentation By Cooking Mode (Automatic and Manual); By Connectivity (Integrated and Non-Integrated); By End-User (Commercial and Residential); and By Distribution Channel (Online and Offline) – Global Demand Analysis & Opportunity Outlook 2027

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Report ID: 1956 | Published On: Apr 07, 2022

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Inflation and Looming Recession to Haunt Businesses:

In 2022 & 2023, market players expected to sail in rough waters; might incur losses due to huge gap in currency translation followed by contracting revenues, shrinking profit margins & cost pressure on logistics and supply chain. Further, U.S. economy is expected to grow merely by 3% in 2022. Purchasing power in the country is expected to fell nearly by 2.5%.
On the other hand, European countries to see the worst coming in the form of energy crisis especially in upcoming winters!! Right after COVID-19, inflation has started gripping the economies across the globe. Higher than anticipated inflation, especially in western world had raised concerns for national banks and financial institutions to control the economic loss and safeguard the interest of the businesses. Increased interest rates, strong USD inflated oil prices, looming prices for gas and energy resources due to Ukraine-Russia conflict, China economic slowdown (~4% in 2022) disrupting the production and global supply chain and other factors would impact each industry negatively.


In The News

  • July 2019: Vorwerk has recently opened its cooking experience store for the official launch of Thermomix® TM6™ in New York, USA.
  • January 2019: KitchenAid has recently debuted with its product called the Cook Processor Connect at CES 2019, which is an annual trade show organized by Consumer Technology Association.

Introduction to Cook Processors

Cook processor is an all-in-one kitchen appliance which can perform multifunction tasks, such as boiling, frying, steaming, stewing, kneading and others. These devices are designed to decrease cooking and cleanup time and also helps the meal maker in reducing the number of appliances used for cooking a recipe.

Using a cook processor, the meal maker can work side by side on other activities, such as grab ingredients from the pantry or perform any other activity which is unrelated to cooking, while the device executes cooking activity, thereby saving time and efforts of the meal maker.


Market Size and Forecast

The cook processors market is observing vibrant growth on account of growing demand for smart kitchen appliances amongst working class of people owing to shortage of time that they like to spent on cooking. Furthermore, rising disposable income combined with growing concerns for food hygiene habits, demand for healthy snacks and health and fitness of individuals, are some of the notable factors that are expected to boost the growth of the cook processors market.

The market is anticipated to record robust CAGR throughout the forecast period, i.e. 2020-2027. The cook processors market is segmented by end-user into commercial and residential, out of which, residential segment is anticipated to hold largest market share on account of growing labor force population around the globe and their increasing work time, which is affecting the time they spend in cooking their meals. According to a statistical report by the Bureau of Labor Statistics, U.S. Department of Labor, full time employed persons averaged worked 9.5 hours of work time on weekdays and 5.4 hours of weekend days during the year 2018. Furthermore, rising living standards of people and shifting demand towards advanced appliances from traditional ones owing to their numerous benefits, is anticipated to fuel the growth of this segment. 

Cook Processors Market

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Growth Drivers

Rising Need For Advanced Appliances Amongst Consumers

There is a shift in demand amongst consumers for advanced electronic appliances, owing to rising household disposable incomes and higher living standards. According to OECD, household disposable income in the United States grew from 31,111 USD/capita in 2002 to 50,203 USD/capita in 2017. Furthermore, appliances such as cook processors are designed to maintain greater food hygiene habits. Consumers who are conscious of their health and physical fitness are shifting towards appliances, such as cook processors, so as to enjoy these benefits and maintain a healthy lifestyle.

Household Disposable Income

Growing Penetration of IoT Devices

The total installed base of IoT connected devices is projected to expand in big size in the upcoming years. Growing internet utilization amongst users worldwide is contributing to the growth of increasing penetration of IoT connected devices globally. Few automated cook processors are smart IoT devices that operate on the basis of recipes supplied by online vendors, which is further synchronized with the cook processor using an app installed in the smartphone device. The method is used as the base for cooking any item on the automated cook processors, thereby making cooking processes simple and easy for the user of the cooker, who can follow the guidelines and make food using these cook processors without much trouble. The growing penetration of IoT devices, combined with utility user interface processes, all of these factor is estimated to boost the demand for cook processors.

Growing Upper Middle Income Economies’ GDP and Population Density

There is a steady growth in the GDP and population density of upper middle income economies, which is also held responsible for increasing the purchasing power of buyers. According to The World Bank, GDP of upper middle income economies increased from 192.85 (current USD) in 1960 to 9200.45 (current USD) in 2018. Furthermore, the population density of the upper middle income economies increased from 20.34 (people per square km of land area) in 1961 to 45.47 (people per square km of land area) in 2018. All of these factors are anticipated to fuel the growth of the cook processors market.

Upper Middle Income Economies

Restraints

High Product Cost

High product prices of cook processors is anticipated to hinder the growth of the cook processors market. Automated residential cook processors which are also smart appliances, are placed with a premium pricing model, owing to the products’ superior build quality and its features. Cook processors meant for commercial utilization are also positioned with high product cost owing to their size and purpose of mass production.

Lack of Product Awareness and High Product Skepticism

There is a skeptical attitude amongst consumers about the product pertaining to their purpose of utilization that might hinder the growth of the market. Furthermore, lack of awareness about the product amongst the mass is also estimated to act as a barrier to the growth of the cook processors market during the forecast period.


Market Segmentation


Cook Processors Market
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Household Disposable Income
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