Global Eye Cosmetic Packaging Market Overview
Eye Cosmetic is a range of items, intended to be rubbed, poured, sprinkled, introduced into or applied to eyes for beautifying and promoting attractiveness or changing the appearance. As the market is evolving rapidly and globalization is achieving new heights, we can ensure lot of new eye cosmetic products emerging in the market having attractive packaging styles. Besides its stylish looks, its handy and compact nature proves it to be more perfect for consumer use. Consumer preference effects proportionately to the upcoming trends. There are varieties of Packaging materials available and suitable for a huge range of Eye cosmetic products. Commonly used materials are Glass, Plastics, metals etc. for such product’s packaging. The material, color, shape and durability of packaging are the most important parts of the branding. With the advancement of technologies, it’s possible to change the packaging for more attractiveness as well as better ease for application.
In the segmentation of Eye Cosmetic Packaging there are three packaging levels according to the range of contact they share with the cosmetic products. Eye Cosmetic Packaging also tend to be handy and hustle-free when it comes to be applied by working women population because they are one of the most accountable customers of eye cosmetic brands. The demand has been propelling for compact and convenient packages so that it can fit into bags without inconvenience as well as are eco-friendly in nature. All these factors are related to the market value of the product, thus packaging materials are given a style and design to increase its demand accordingly.
Market Size & Forecast
Many multi-national companies are concentrating towards new product application advancements in handy and attractive eye cosmetic packaging. Additionally, increase in the disposable income of the consumers in developing countries is estimated to favor the market growth. There are many advantageous properties of eye cosmetic packaging for instance, low cost, attractive designs, disposable and more is expected to drive the market further. The Eye Cosmetic Packaging market is expected to be driven rapidly in the future with more eco-friendly packaging options. The global Eye Cosmetic Packaging market is observing vibrant growth owing to increasing demand of eye cosmetics by working women and male grooming population. Advancement in different eye cosmetic products in the past years as well as in the coming years is anticipated to record a CAGR of xx% over the forecast period. Eye Cosmetic Packaging market holds the wide range of application in an immense range of products such as Mascara, Eye-Shadow, Kajal, Liner, Pallets etc.
As per World Bank data, there have been rise in female population steeply recording 3.73 billion females across the globe in 2017. With rising female population, there is rise in usage of cosmetic products which is anticipated to drive the demand for eye cosmetic packaging market across the globe.
On the basis of regional platform, global Eye Cosmetic Packaging market is segmented into five major regions including North America, Europe, Asia Pacific, Latin America and Middle East & Africa region.
North America leads the eye cosmetic packaging market owing to its huge consumer base for eye cosmetic. Asia Pacific is expected to witness faster growth for the eye cosmetic packaging market during the forecast period on the back of high population rate within the region and the rise of the disposable income especially in the developing countries such as China and India. The growth of the eye cosmetic packaging market in the Eastern & Western Europe is expected to display a comparatively sluggish growth over the forecast period.
China and India will continue to remain prime attraction for manufacturers, with flowing of huge volume sales in this region. The packaging market is witnessing steady growth in Middle East & Africa that is anticipated to remain stable in the future as well.
Our-in depth analysis of the global Eye Cosmetic Packaging market includes the following segments:
By Material Type:
By Level of Packaging Type:
By Disposal Type:
By Product Type:
By Distribution Channel:
Global Eye Cosmetic Packaging Market is further classified on the basis of region as follows:
Rise in Working Women Population
There is a rising demand for Eye Cosmetic Packaging due to the growing demand in usage of eye cosmetics by working women. There is a wide range of products like Liner, eye-shadow, mascara, etc. which is going to accelerate further across the globe.
High Disposable Income
Faster economic development with growing personal disposable income is expected to pull up the Eye Cosmetic Packaging market in the developing regions. Moreover, rising increasing number of growing economies, the eye cosmetic packaging market is predicted to be propelled considerably over the forecast period.
Contamination and Bio-Based Packaging
However, the metal packaging has the tendency of shedding metal particles to the cosmetic product. Furthermore, the presence of chemicals in synthetic eye cosmetics and their side effects may also hamper the eye cosmetic packaging market.
Conversely, in the backdrop of ease in availability of the eye cosmetics with better, compact packaging and entrance of the bio-based eye cosmetics, the demand for the eye cosmetic packaging market is expected to move vertically upward during the forecast period.
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