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Disposable Oral Care Devices Market Size & Share, by Product Type (Oral Care Kits, Ventilator Oral Care Kits, Oral Swabs, Suction Swab Kits, Suction Catheters); Distribution Channel; End user; Material Type; Age Group - Global Supply & Demand Analysis, Growth Forecasts, Statistics Report 2026-2035

  • Report ID: 3679
  • Published Date: Oct 06, 2025
  • Report Format: PDF, PPT

Disposable Oral Care Devices Market Outlook:

Disposable Oral Care Devices Market size was valued at USD 3.9 billion in 2025 and is projected to reach USD 5.8 billion by the end of 2035, rising at a CAGR of 3.3% during the forecast period, i.e., 2026‑2035. In 2026, the industry size of the disposable oral care devices is estimated at USD 4.0 billion.

The disposable oral care devices market is poised for extensive growth owing to the heightened demand for hygiene-focused solutions across the healthcare settings, travel sectors, and personal care as well. Rising awareness about infection control, especially in hospitals and long-term care settings, continues to promote the adoption of single-use oral care products such as toothbrushes, swabs, and mouth swabs.  As per an article published by the WHO in March 2025, oral disorders affect around 3.7 billion people, wherein poor hygiene is one of the most significant factors creating a huge necessity for disposable solutions.

Furthermore, there has been a significant impact of economic burden on oral health, especially in the well-established markets. Testifying to this, the CDC in October 2024 revealed that annual dental care costs in the U.S. surpassed USD 136 billion, wherein untreated oral conditions also lead to substantial productivity losses, estimated at nearly USD 46 billion each year. In addition, the study also observed that oral health issues affect employment opportunities, wherein about 18% of working-age adults reported that their mouth and teeth appearance impacts job interviews.

Disposable Oral Care Devices Market Size
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Growth Drivers

  • Heightened demand in healthcare settings: Since there has been an increased risk of infections, healthcare facilities are readily adopting disposable oral care. In March 2024, the CDC in March 2024 reported that hospitals and long-term care facilities have increasingly adopted disposable oral care devices to prevent non-ventilator healthcare-associated pneumonia, which is a common and serious infection in hospitalized patients. It also stated that the Department of Veterans Affairs’ HAPPEN project reduced pneumonia rates by 40% to 60% and saved millions in healthcare costs by using proper oral care protocols, hence presenting an optimistic market opportunity.
  • Rising awareness of oral hygiene: The public health initiatives, along with dental associations, are readily promoting oral care, which is creating a greater consumer demand in this field. In March 2025, the European Federation of Periodontology, along with Dentaid, introduced an oral health throughout life campaign to raise awareness about the importance of maintaining oral health.  The campaign also states that oral diseases affect people at every stage, thereby encouraging regular dental care and hygiene for people across all ages.
  • Enhanced convenience: The disposable devices enable ease of use, making them highly preferable among travelers, caregivers, and individuals with limited mobility. In this regard, Oracura in August 2025 reported that it has expanded its water flosser line with travel-friendly kits, which are especially designed for busy travelers and families, combining advanced technology and portability to maintain oral hygiene, hence denoting a positive market outlook.

Prevalence and Age-Standardized Rates of Selected Oral Health Disorders

Disorder

Prevalent Cases

Age-Standardized Prevalence Rate (per 100,000)

Caries of Permanent Teeth

578.76 million

30,658.1

Periodontal Diseases

33.88 million

1,794.7

Edentulism

1.14 million

60.4

Other Oral Disorders

29.25 million

1,549.6

Source:NIH

Challenges

  • Environmental concerns: Despite the heightened demand, one of the pressing challenges in the disposable oral care devices market is the growing emphasis on sustainability and environmental responsibility. Most of these products are prepared from single-use plastics, which contribute to landfill waste and ocean pollution.  Since the regulatory bodies and consumers are widely preferring eco-friendly alternatives, manufacturers face a dual challenge of redesigning products with biodegradable materials.
  • Regulatory & compliance hurdles: The disposable oral care devices market operates under strict regulations associated with product safety, sterility, and clinical effectiveness, especially in hospitals and ICUs. Therefore, the regulatory frameworks necessitate compliance requirements that can ultimately cause a delay to the product launch, thereby limiting innovation in this field. Furthermore, regional variations in regulatory standards stand as a major obstacle to market upliftment.

Disposable Oral Care Devices Market Size and Forecast:

Report Attribute Details

Base Year

2025

Forecast Year

2026-2035

CAGR

3.3%

Base Year Market Size (2025)

USD 3.9 billion

Forecast Year Market Size (2035)

USD 5.8 billion

Regional Scope

  • North America (U.S., and Canada)
  • Asia Pacific (Japan, China, India, Indonesia, Malaysia, Australia, South Korea, Rest of Asia Pacific)
  • Europe (UK, Germany, France, Italy, Spain, Russia, NORDIC, Rest of Europe)
  • Latin America (Mexico, Argentina, Brazil, Rest of Latin America)
  • Middle East and Africa (Israel, GCC North Africa, South Africa, Rest of the Middle East and Africa)
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Disposable Oral Care Devices Market Segmentation:

Product Type Segment Analysis

Based on product type, the oral care kits segment is projected to attain the largest revenue share of 37.6% in the disposable oral care devices market during the discussed timeframe. The ability of these kits to combine multiple functionalities in one package is a key factor driving the segment’s dominance. In January 2024, Lion Corporation announced the launch of its new oral care brand OCH-TUNE, offering products designed for personal brushing styles, which include toothpastes, toothbrushes, and mouthwashes in two styles: FAST for quick, refreshing care and SLOW for relaxed, thorough cleaning.

Distribution Channel Segment Analysis

In terms of the distribution channel, the online retail segment is predicted to garner a considerable share of 31.3% in the disposable oral care devices market by the end of 2035. The growth in the segment is highly subject to the rise of e-commerce, which is extremely convenient. For consumers, especially in developing countries. The online platforms are increasingly being utilized for disposables and shipping packages, which is further being influenced by the promotions and subscriptions facilitating repeat purchases.

End user Segment Analysis

Based on the end user, the hospitals segment is likely to capture a share of 29.6% in the disposable oral care devices market during the analyzed timeframe. The increasing awareness of hospital-acquired infections, stricter hygiene standards, and regulatory mandates are the key factors propelling this leadership. According to the CDC reports in November 2024, around 1 in 31 hospital patients in the U.S. has at least one healthcare-associated infection on any given day. Also, between 2022 and 2023, acute care hospitals saw significant reductions in several HAI types, including a 16% decrease in MRSA, 13% in CLABSI, 13% in C. difficile, 11% in CAUTI.

Our in-depth analysis of the disposable oral care devices market includes the following segments:

Segment

Subsegments

Product Type
  • Oral Care Kits
    • Plastic
    • Biodegradable materials
    • Recycled materials
  • Ventilator Oral Care Kits
  • Oral Swabs
  • Suction Swab Kits
  • Suction Catheters

Distribution Channel
  • Online Retail
  • Supermarkets
  • Pharmacies & Drugstores
  • Institutional / B2B sales

End user
  • Hospitals
    • Adults
    • Pediatrics
    • Geriatric
  • Dental Clinics
  • Households
  • Travel & Hospitality

Material Type
  • Plastic
  • Biodegradable materials
  • Recycled materials

Age Group
  • Adults
  • Pediatrics
  • Geriatric
Vishnu Nair
Vishnu Nair
Head - Global Business Development

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Disposable Oral Care Devices Market - Regional Analysis

North America Market Insights

The North America market is anticipated to garner the largest revenue share of 40.5% of the global disposable oral care devices market by the end of 2035. The growth in the region is backed by robust strategies implemented in hospitals for infection control and long-term care provisions. Testifying to this, the CDC in May 2024 emphasized the importance of single-use or disposable devices in dental care, which are designed for use on one patient during a single procedure and should not be cleaned or reused due to their limited heat tolerance and cleaning concerns.

There is a sustained trajectory for the disposable oral care devices market in the U.S., backed by the presence of robust funding grants and key global pioneers.  In 2024, MCHB reported that it funded nine four-year cooperative agreements, which are aimed at improving access to integrated preventive oral health care, especially for high-risk maternal and child health. The funding includes a total grant of USD 1.4 million to the National Maternal and Child Oral Health Resource Center for providing technical assistance across the country, and up to USD 425,000 annually to demonstration projects in seven states and one territory.

In Canada, the disposable oral care devices market is portraying steady growth owing to the combination of factors such as sustainability trends and substantial funding grants. As of the August 2024 Health Canada article, the Oral Health Access Fund is a grants and contributions program designed to complement the country’s dental care plan by expanding access to oral health care for targeted populations facing non-financial barriers. The total budget commitment for the plan is USD 250 million over three years, beginning in 2025, wherein funding is provided through two streams for both treatment and prevention of oral diseases.

APAC Market Insights

The Asia Pacific disposable oral care devices market is anticipated to thrive and register the fastest growth rate during the timeline between 2026 and 2035. The growth of the market is driven by a surge in healthcare infrastructure and rising awareness of infection control practices. China leads the market in the region, and growth is fueled by government initiatives, and there has also been a launch of various education campaigns, fostering the market growth. Furthermore, the old age population is rising in the country and is more susceptible to issues associated with gums and tooth decay, making disposable products highly appealing.

China is displaying huge dominance over the regional disposable oral care devices market owing to the government initiatives and an aging population that is increasingly susceptible to oral health issues. In September 2024, Hongshengyuan (Liaoning) Technology Co., Ltd., developed by CY International, announced that it had inaugurated its new factory in Dandong, which spans around 10,000 square meters and specializes in high-quality direct and indirect restoration materials. Therefore, this milestone marks the company’s global presence in the dental industry, making it suitable for standard market growth.

India has become the central player in the Asia Pacific’s disposable oral care devices market, due to the rising awareness about oral hygiene and the government's focus on improving healthcare infrastructure. As of September 2025, data from the country’s government shows that it has launched the National Oral Health Programme to provide integrated oral health care through existing healthcare facilities. It also stated that the programme aims to equip dental units with skilled professionals and necessary equipment at district and sub-district levels, with support for consumables and training to enhance oral health services.

Utilization of Dental Health Services and Associated Factors Among Adults in Ernakulam District, Kerala 2024

Parameter

Statistic

Value/Details

Sample Size

Total participants

544

Dental Healthcare Utilization

Percentage who visited the dentist within ≤1 year

15.4% ± 2.9%

Age Groups

18–35 years

24.3% (132)

36–60 years

48.2% (262)

61+ years

27.6% (150)

Gender

Male

42.6% (232)

Female

57.4% (312)
 

Source: Journal of Oral Biology and Craniofacial Research

Europe Market Insights

Europe is anticipated to garner a considerable share of the disposable oral care devices market by the end of 2035, propelled by strict regulations for infection prevention. The amalgamation of factors such as digital interoperability, government funding, and plastic bans is acting as a catalyst for market growth. In September 2021, GSK Consumer Healthcare reported that it had launched the first-ever carbon-neutral toothbrush called Dr.BEST GreenClean, which comprises a handle made from renewable cellulose and tall oil, and bristles that are derived from 100% renewable castor oil, thus a wider market scope.

Germany’s disposable oral care devices market is positioned as the largest revenue-sharing in Europe due to supported reimbursement policies by the German Medical Association.  The combination of various factors, such as robust funding mechanisms and sustainability mandates, ensures the dominance of the country in the market in the coming years. In August 2025, DÜRR DENTAL SE notified that it has been named the country’s innovation Champion 2025, taking first place in WirtschaftsWoche’s ranking of the country’s most innovative medium-sized companies. The award, based on an evaluation of over 4,000 firms, recognized the firm for its strong R&D investment and a huge commitment to sustainable technologies.

The U.K. has a huge potential to capitalize on the disposable oral care devices market, effectively fueled by consumer preferences for convenience and hygiene. Besides the products, such as single-use toothbrushes, pre-pasted toothbrushes, and disposable flossers, are extensively utilized in travel, hospitality, and emergency settings. Furthermore, the key pioneers in the country are focusing on innovation and sustainability to meet the rapidly emerging demands of consumers seeking eco-friendly and convenient oral care solutions.

Disposable Oral Care Devices Market Share
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Key Disposable Oral Care Devices Market Players:

    The global disposable oral care devices market is partially fragmented, wherein the large consumer goods corporations such as P&G and Colgate-Palmolive are dominating the landscape. These pioneers are also leveraging extensive distribution networks and strong brand loyalty, which is facilitating a favourable business environment in this sector. There has been an intensifying competition between the players owing to the huge focus on product innovation by developing eco-friendly materials and products for sensitive teeth.

    Below is the list of some prominent players operating in the global market:

    Company Name

    Country

    Market Share (2025)

    Industry Focus

    Procter & Gamble Co.

    U.S.

    18.8%

    Oral-B brand flossers and travel toothbrushes

    Colgate-Palmolive Company

    U.S.

    16.3%

    Colgate brand disposable toothbrushes and flossers

    3M Company

    U.S.

    9.5%

    Medical-grade disposable oral swabs and sponges

    Johnson & Johnson

    U.S.

    7.4%

    Reach brand toothbrushes for consumer and institutional use

    Sunstar Americas, Inc.

    U.S.

    5.6%

    GUM brand professional soft-picks and flossers

    Unilever PLC

    UK

    xx%

    Signal and Pepsodent brand disposable oral care devices

    GlaxoSmithKline plc (GSK)

    UK

    xx%

    The Sensodyne brand specializes in disposable toothbrushes

    Dr. Fresh, LLC

    U.S.

    xx%

    Value-priced toothbrushes for dental practices

    Jordan AS

    Norway

    xx%

    Eco-friendly and design-oriented disposable toothbrushes

    Church & Dwight Co., Inc.

    U.S.

    xx%

    ARM & HAMMER brand toothbrushes and flossers

    High Ridge Brands Co.

    U.S.

    xx%

    Dr. Sheffield's disposable toothbrushes and travel kits

    Supersmile

    U.S.

    xx%

    Premium disposable whitening toothbrushes

    Yatsen Holding Ltd.

    China

    xx%

    Disposable oral care products for the Asian market

    Lion Corporation

    Japan

    xx%

    Disposable toothbrushes and interdental brushes

    LG Household & Health Care

    South Korea

    xx%

    PERIOE brand oral care devices

    Hawley & Hazel Chemicals Co.

    Hong Kong

    xx%

    Darlie brand toothpaste and toothbrushes

    Dabur India Ltd.

    India

    xx%

    Affordable disposable toothbrushes for the Indian market

    The Himalaya Drug Company

    India

    xx%

    Herbal-based disposable toothbrushes

    CCA Industries, Inc.

    U.S.

    xx%

    BANISH brand disposable toothbrushes

    Groupement Les Mousquetaires

    France

    xx%

    Private-label products for European retail chains

    Below are the areas covered for each company in the market:

    • Company Overview
    • Business Strategy
    • Key Product Offerings
    • Financial Performance
    • Key Performance Indicators
    • Risk Analysis
    • Recent Development
    • Regional Presence
    • SWOT Analysis

Recent Developments

  • In October 2024, V6CO and Dr.@home together launched DentalDuo, which is an all-in-one, disposable oral care tool designed for busy professionals, travelers, and people with braces or Invisalign. The toothbrush has built-in toothpaste, a double flosser, a removable toothpick, and a tongue scraper.
  • In September 2024, InfuSystem and Sanara MedTech Inc. together announced that they entered into a strategic alliance with ChemoMouthpiece, LLC to bring together our combined technical, operational, and commercial strengths to deliver proprietary, efficacious dental products to patients.
  • Report ID: 3679
  • Published Date: Oct 06, 2025
  • Report Format: PDF, PPT
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Frequently Asked Questions (FAQ)

In the year 2025, the industry size of the disposable oral care devices market was over USD 3.9 billion.

The market size for the disposable oral care devices market is projected to reach USD 5.8 billion by the end of 2035, expanding at a CAGR of 3.3% during the forecast period, i.e., between 2026 and 2035.

The major players in the market are Procter & Gamble Co., Colgate-Palmolive Company, 3M Company, Johnson & Johnson, Sunstar Americas, Inc., Unilever PLC, and others.

In terms of product type, the oral care kits segment is anticipated to garner the largest market share of 37.6% by 2035 and display lucrative growth opportunities during 2026-2035.

The market in North America is projected to hold the largest market share of 40.5% by the end of 2035 and provide more business opportunities in the future.

Disposable Oral Care Devices Market Report Scope

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