New York – May 12, 2023 - Research Nester’s recent market research report on “Automotive Operating Systems Market: Global Demand Analysis & Opportunity Outlook 2035” delivers a detailed competitors analysis and a detailed overview in terms of market segmentation by OS type, vehicle type, ECU function and by region.
Increase in The Demand for Vehicle Safety Features in The Recent Years to Enhance the Global Market Share of Automotive Operating Systems
In recent years, consumers have demanded more safety features in their vehicles, which has led to strong growth in the global automotive operating systems market. A minimum of 93% of new vehicles in the U.S. are equipped with an ADAS system. As of September 2022, 98% of U.S. new car markets include AEB as the standard ADAS feature on all light-duty vehicles. Modern vehicles are equipped with more advanced features requiring complex operating systems to function properly. These operating systems ensure the driver’s and passengers’ safety by providing features such as lane departure warning systems, adaptive cruise control, and automatic emergency braking.
Some of the major growth factors and challenges that are associated with the growth of the market are:
- Increasing demand for connected cars and the growing need for safety features in vehicles
- Rising trend of vehicle automation
The Automotive operating systems market size is expected to be hindered by the lack of standard protocols for developing software platforms. As a result of the lack of standard protocols, different manufacturers must develop their software and systems, resulting in increased costs and longer development times. This can make it difficult for companies to compete and limit the number of manufacturers who can enter the market.
Access our detailed report on “Automotive Operating Systems Market Analysis by OS Type (Android, Linux, QNX, and Windows Embedded Automotive 7); Vehicle Type (Passenger Vehicle, and Commercial Vehicle); ECU Function (Powertrain, Body Comfort & Control, Infotainment, Communication, and Safety & ADS)– Global Supply & Demand Analysis & Opportunity Outlook 2023-2035” @
Depending on the type of vehicle, the automotive operating systems market can be segmented into passenger vehicles and commercial vehicles. Revenue from passenger vehicles is forecast to reach the highest level by the end of 2035, with a significant CAGR owing to the increased sales of passenger cars worldwide and the introduction of connected technology in these vehicles. In addition, the increasing preference for electric vehicles is expected to drive the segment growth. SUVs accounted for almost 46% of all new cars sold worldwide in 2022, with significant growth recorded in the United States, India, and Europe. SUV sales also increased between 2021 and 2022, climbing by about 3% despite supply chain concerns and rising prices.
By region, the Asia Pacific automotive operating systems market is to generate the highest revenue by the end of 2035. This growth is anticipated by the increasing demand for improved safety, convenience, and infotainment features in vehicles. Connected and autonomous vehicles have been on the rise in the region, and auto sales have risen substantially, which is expected to drive further market growth. Additionally, Volkswagen has announced a collaboration with auto chip start-up Horizon Robotics to develop specialized smart driving solutions in China's automotive sector, which is expected to boost the market's growth in the region.
This report also provides the existing competitive scenario of some of the key players of the AUTOSAR, General Motors, Automotive Grade Linux, BMW Group, Montavista Software, LLC, Tesla, Mercedes-Benz Group AG, Red Hat, Inc., Toyota Motor Corporation, Volkswagen AG