Transrectal Ultrasound Market Size & Share, by End user (Hospitals, Ambulatory Surgical Centers (ASCs), Specialty Clinics, Diagnostic Imaging Centers); Product Type; Application; Component; Image Guidance Technology; Probe Type - Global Supply & Demand Analysis, Growth Forecasts, Statistical Report 2026-2035

Transrectal Ultrasound Market - Regional Analysis

North America Market Insights

North America transrectal ultrasound market is projected to emerge as the dominating region by garnering the largest share of 35.8% by the end of 2035. The market’s upliftment in the region is highly propelled by an increase in innovative technology, a suitable reimbursement landscape, a surge in cancer screening awareness, and robust healthcare facilities. According to the January 2025 American Hospital Association report, there are 6,093 hospitals in the U.S., of which 5,112 cater to community hospitals. In addition, there are a total of 913,136 staffed beds, along with 34,426,650 hospital admissions, which is positively impacting the market.

The transrectal ultrasound market in the U.S. is significantly growing, owing to technological and clinical integration, reimbursement and regulatory policies, the presence of industrial and economic leaders, and awareness regarding cancer cases. As per the April 2022 CDC report, cancer is the second leading reason of death, just after heart disease, in the country, with 1,708,921 people newly diagnosed and 599,265 deaths. Besides, there has been a reduction in screening, catering to 21.6% over the past 5 years, and 69.4% adults were detected with colorectal cancer. Therefore, a surge in the disease denotes a huge growth opportunity for the market in the country.

The transrectal ultrasound market in Canada is also growing due to governmental and structural investments, universal coverage accessibility, logistical and geographic-specific care, and effective focus on public health. According to the data report published by the Government of Canada in November 2024, there have been an estimated 220,400 new cancer cases in the country, for which USD 159 million was provided to conduct thorough research. Besides, the Integrated Strategy for Healthy Living and Chronic Disease initiated a USD 300 million fund to ensure federal leadership throughout the country. Meanwhile, the aspect of healthcare expenditure is also bolstering the market across the overall region.

Public Healthcare Expenditure in North America

Source: PAHO, October 2024

APAC Market Insights

Asia Pacific in the transrectal ultrasound market is anticipated to emerge as the fastest-growing region, accounting for a share of 25.4% by the end of the forecast period. The market’s development in the region is highly attributed to its extreme economic and demographic diversity, overwhelming demographic shift, a huge expansion in governmental healthcare, modernized initiatives, and a growth in the medical tourism sector. According to an article published by NLM in May 2024, the region approximately caters to 25% of the global population and is a home to more than 4,500 defined groups. Therefore, with the presence of a huge population, the market constitutes an opportunity to grow in the overall region.

The transrectal ultrasound market in China is gaining increased exposure, owing to the Health China 2030 initiative, technological dominance, and a surge in the chronic disease burden. According to the December 2023 NLM article, non-communicable diseases account for 88.5% of overall deaths and 84.9% of the disease burden in the country. Besides, there has been a rise in age-standardized rates for cancer prevalence and incidence by 135.2% and 27.9%, which is surging the market’s demand. Therefore, with an increase in the occurrence of chronic diseases in the country, there is a huge opportunity for the market’s upliftment.

The transrectal ultrasound market in India is gradually developing due to an increase in private hospital accessibility, governmental healthcare policies, and the teleradiology implementation. As stated in the April 2023 NLM article, 60% of the country’s population resides in rural regions, wherein there is difficulty in healthcare access, while for a 1.4 billion population, the number of radiologists is quite less. Therefore, teleradiology has been one of the most standard solutions to provide remote healthcare to patients. Meanwhile, the availability of ultrasonic medical scanners is also suitable for boosting the overall market in the region.

Ultrasonic Medical Scanners 2023 Export and Import in Asia

Source: OEC

Europe Market Insights

Europe in the transrectal ultrasound market is expected to account for a considerable share of 28.6% during the projected timeline. The market’s growth in the region is effectively driven by cross-border strategies, supranational policy, Medical Device Regulation (MDR) implementation, and pan-European research funding through Horizon Europe. Based on this, the 2020 federal government strategy has focused on research and innovation promotion in health, strengthening health systems, along with addressing health issues and cross-border challenges, thus suitable for the market’s upliftment.

The transrectal ultrasound market in Germany is steadily growing, owing to regulatory and reimbursement policies, structural clinical care facilities, and standard clinical practices. As stated in the August 2025 ITA report, the healthcare industry in the country has effectively employed 6.1 million people and ranks among the top ten countries globally in healthcare expenditure. In addition, the medical device market in the country also has a huge exposure, accounting for almost USD 44 billion in revenue every year, which makes up to 26.5% of the overall Europe region, thereby denoting an optimistic outlook for the market.

The transrectal ultrasound market in France is also growing due to the existence of governmental health strategies, financial and reimbursement services, and a strong healthcare infrastructure. According to the 2023 Diplomatie Government report, the country successfully undertook the responsibility of training healthcare professionals, of which 70% are women. Besides, over €10 billion has been invested by the country, as a global fund, to overcome AIDS, malaria, and tuberculosis, denoting a huge contribution, which in turn, is suitable for the market’s growth.