Corporate web security refers to any software, appliance, or cloud-based security service that protects corporate users and networks from web-based malware, and different kinds of cyber-attacks and data breaches arising accidentally or through malicious conduct. It enables organizations to use-
Companies nowadays have recently experienced several cyberattacks in their websites, resulting in a significant loss of customer data and a damaged reputation. These companies are now concerned about the security of their website and the potential for future attacks. The companies can implement corporate web security measures to improve their website's security and protect against future cyberattacks. This can include the installation of web application firewalls, SSL/TLS encryption, and regular vulnerability scanning and penetration testing. Additionally, the companies can implement employee training programs to educate staff on safe web browsing habits and best practices for identifying and reporting potential security threats. By taking these steps, the companies can significantly reduce the risk of cyberattacks and safeguard both their customer data and their reputation.
The entire world is getting digitalized. The internet is penetrating the lives of people and processes like never before. There is a growing demand for automation in every field. Organizations are increasingly incorporating the use of the cloud and the internet of things in their ecosystems. All of it is leading to the massive production of data- big and small which needs to be significantly managed, stored, retrieved, and used for efficient decision-making and growth. Apart from this, the introduction of digital technologies by enterprises to change their business model and generate new revenue opportunities has opened scopes for malware attacks, ransomware, phishing, password attacks, and other cyber threats. Accidental access to malicious files and websites can cause unforeseen disruption. There is a need to safeguard and protect important information from getting stolen, lost, corrupted, or compromised and at the same time protect the organization from security threats and unauthorized access. Hence, for business continuity and to protecting data, its users, and companies from security risks, web security is very critical.
Corporate web security vendors provide integrated robust features that can detect possible threats to a compromised site at the earliest. They are listed as follows-
In addition to the above, vendors also provide additional capabilities such as bandwidth controls, unified hybrid administration, directory integration, etc. Organizations deploying web security services from the vendors also keep in mind their pricing models, professional services provided by them, customer support, and responsiveness.
The trends positively impacting the market growth of corporate web security are:
The trends negatively affecting the market growth
The global corporate web security market was valued at around USD 4.6 billion in 2021. Growing at a CAGR of ~7% during the forecast period 2023-2035, the market is estimated to generate a revenue of nearly USD 8 billion by the end of 2035. The market is expected to experience significant growth in the coming years, as businesses increasingly rely on digital platforms to operate and communicate with customers. With the rise in cyber threats and the increasing importance of protecting sensitive data, companies are investing in corporate web security solutions to safeguard their web assets from cyberattacks.
In the Asia Pacific region, the demand for corporate web security solutions is expected to experience particularly strong growth owing to several trends, including:
North America is known to be the hub of multi-national companies and the region has a booming IT sector. In addition, the existence of prominent companies providing cloud computing technologies is increasing the demand for cloud-based applications and consequently producing huge volumes of data. In 2022, according to a report, there were approximately 17,000 software-as-a-service (SaaS) companies in the United States. Jointly, they had around 59 billion customers worldwide. All of these depend upon adequate data security solutions and protection. In addition, ransomware attacks are rampantly growing. The U.S. is one of the biggest targets for ransomware attacks.
As per a report, ransomware attacks
Organizations in the U.S. are significantly incorporating web security solutions in their operations. Moreover, the presence of key players such as Cisco, Symantec, and others is further boosting the demand for these security solutions in the region.
The European region is showing a lot of potential for growth, considering the various opportunities provided by rapid digitalization, the constant shift towards online platforms, and the incorporation of cloud computing. All this has substantially risen the risk of data thefts, phishing, hacking, and ransomware, thereby increasing the growth prospects for corporate web security solutions. In addition, agencies such as European Commission and European Cyber Security Organization (ECS) are also providing support to web security services to fight against cyber threats. Some of the leading players offering corporate web security solutions are Barracuda Networks, Cisco, Clearswift, Forcepoint, iboss, McAfee, Mimecast, Sophos, Symantec, Trend Micro, and Zscaler.
The scenario of corporate web security solutions is highly competitive. Vendors are increasingly integrating innovations and technologically improvised solutions into their capabilities. In an effort to deliver next-generation web security solutions that better address the security needs of cloud computing environments, they are targeting every aspect of the corporate ecosystem. With the rising cybercrime graph and vendors integrating all high-end features and capabilities, the demand for corporate web security solutions is showing relentless prospects for revenue generation and profitability for the key players as well as for the investors.