Tahini Market : Global Historical Growth (2012-2016) & Future Outlook (2017-2024) Demand Analysis & Opportunity Evaluation

Tahini Market Overview

Tahini is food ingredient prepared from ground hulled sesame seeds. Tahini is widely utilized in the Mediterranean and South East Asian countries foods. Tahini is a majorly consumed as dip and food ingredient in hummus, baba ghanoush and halva. Nowadays, tahini is being increasingly utilized in food manufacturing companies.

Market Size and Forecast

Global tahini market is expected to flourish at a CAGR of 6.7% over the forecast period. Healthcare benefits of tahini such as reduction of cholesterol, better digestion and prevention of cardiovascular diseases and arteriosclerosis is expected to foster the growth of tahini market globally.  

In the regional platform, Middle East and Africa market dominated the overall tahini market, with a market share of 82%, in 2016. In addition, Middle East tahini market was held at a valuation of USD 752 Million in 2016 and is projected to garner USD 1357 Million by the end of 2024. Further, the market is anticipated to continue its dominance during the forecast period on the account of increased domestic consumption of tahini. More importantly, high awareness about the benefits of tahini is expected to swell the demand for tahini during the forecast period. Apart from this, vigorous export of tahini to other regions is likely to provide robust growth to the Middle East and Africa tahini market in the next few years. Middle East and North Africa region excluding GCC countries are likely to showcase augmented growth on the account of high overseas trade of tahini. 

Europe tahini market is expected to witness lucrative growth over the forecast period. Furthermore, increasing demand and export of tahini prepared food products is anticipated to bolster the growth of Europe tahini market. Additionally, Mediterranean Europe countries are the major contributor to growth of Europe tahini market. North America and Asia Pacific tahini market is expected to showcase significance rise in the demand for tahini over the forecast period. Rising awareness about the benefit of the tahini is expected to strengthen the growth of tahini market in these regions. Latin America is also anticipated to showcase positive growth in tahini market. High demand and import of tahini in the major countries such as Brazil and Mexico is envisioned to foster the growth of the Latin America tahini market.

On the basis of distribution channel, global tahini market is segmented into online stores, hypermarket and retail stores. Retail stores accounted for the 52% market share in 2016.

Market Segmentation

Our in-depth analysis has segmented global tahini market into the following segments:

By Product Type

• Sauces and Dip
• Paste & Spreads
  • Hummus
  • Tahini Spreads
• Sweets
  • Halve
  • Other Sweets

By Distribution Channel

• Online Stores
• Hypermarket
• Retail Stores

By Region

Global tahini market is further classified on the basis of region as follows:

• North America (U.S. & Canada) Market size, Y-O-Y growth & Opportunity Analysis
• Latin America (Brazil, Mexico, Rest of Latin America) Market size, Y-O-Y growth & Opportunity Analysis
• Europe (U.K., Turkey, Germany, France, Italy, Spain, Hungary, Belgium, Netherlands & Luxembourg, Rest of Europe) Market size, Y-O-Y growth & Opportunity Analysis
• Asia-Pacific (China, India, Japan, Singapore, Australia, New Zealand, South Korea & Rest of Asia-Pacific) Market size, Y-O-Y growth & Opportunity Analysis
• Middle East and North Africa (GCC, Israel, North Africa, South Africa & Rest of Middle East) Market Size and Y-O-Y Growth Analysis

Growth Drivers & Challenges

Increasing consumption and demand for healthcare foods is driving the growth of the global tahini market. Additionally, several healthcare benefits of tahini food products such as reduction in cholesterol are anticipated to garner the growth of the global tahini market. Apart from this, rise in consumption of hummus (sauce prepared using tahini) all over the globe is likely to spur the growth of the global tahini market. In addition to this, rising utilization of tahini paste and spreads in various other food products such as sandwiches, hummus and fish fillets is likely to escalate the demand for the tahini during the forecast period.

Furthermore, rising awareness about the benefit of tahini products is expected to trigger the growth of the global tahini market. Apart from this, rising disposable income of the population is anticipated to positively impact the growth of the tahini market.

On the contrary, volatility in the price of tahini food products is expected to hamper the global tahini market. Euro crisis is expected to negatively impact the growth of the global tahini market. Similarly, political unrest in the Middle East is believed to dampen the growth of tahini market.

Key Players

• Dipasa Inc.
  • Company Overview
  • Key Product Offerings
  • Business Strategy
  • SWOT Analysis
  • Financials
• Sunshine International Foods, Inc.
• Kevala International LLC
• Premier Organics LLC
• The Joyva Corporation
• Halwani Bros. Co.,
• El Rashidi El Mizan
• Haitoglou Bros S.A.
• Al Wadi Al Akhdar SAL
• Balsam Tahini

Scope and Context

Overview of the Parent Market

Analyst View

Segmentation

The global tahini market is segmented as follows:

• By Product Type Market Size & Y-O-Y Growth Analysis
• By Distribution Channel Market Size & Y-O-Y Growth Analysis
• By Region Market Size & Y-O-Y Growth Analysis

Market Dynamics

Supply & Demand Risk

Competitive Landscape

Porter’s Five Force Model

Geographical Economic Activity

Key Players (respective SWOT Analysis) and their Strategies and Product Portfolio

Recent Trends and Developments

Industry Growth Drivers and Challenges

Key Information for Players to establish themselves in current dynamic environment