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Healthy Biscuits Market Size & Share, by Type (Functional & Digestive, Gluten-free, Reduced Calorie); Distribution Channel (Supermarkets/hypermarkets, Convenience Stores, Online) - Global Supply & Demand Analysis, Growth Forecasts, Statistics Report 2025-2037

  • Report ID: 2694
  • Published Date: Dec 26, 2024
  • Report Format: PDF, PPT

Global Market Size, Forecast, and Trend Highlights Over 2025-2037

Healthy Biscuits Market size was valued at USD 2.91 billion in 2024 and is set to exceed USD 5.69 billion by 2037, registering over 5.3% CAGR during the forecast period i.e., between 2025-2037. In the year 2025, the industry size of healthy biscuits is evaluated at USD 3.04 billion.

Biscuit, a small baked product caters to a big segment of customers all around the globe. Growing awareness for health and well-being has pushed the consumers to adopt a natural diet and therefore a healthy biscuits options came through as both a convenient and nutritious choice.

The modern populace shows a lack of cooking skills and a great level of technology literacy. Hence, modern customers go for effortlessly available healthy snacks in the healthy biscuits market, such as protein biscuits, multi-grain biscuits, and so on. This is attributed to the latest trend of “Food-on-the-go” and is the central concern for customers while buying food products.

Growth Drivers

Expanding health awareness and budding food safety concerns

Consumers are shifting to natural food products owing to growing awareness about wellbeing, and increasing incidences of obesity and other lifestyle diseases. Besides, companies are implementing novel promotional strategies such as TV campaigns to spread awareness about their healthy products.

Additionally, an increase in per capita consumption in emerging economies, increase of supermarkets and hypermarkets has led to the increased prominence of the healthy biscuits offered in the market.

Challenges

High raw material costs and a rising tax weight on the industry might hamper the healthy biscuits market growth in the near future.

Healthy Biscuits Market: Key Insights

Report Attribute Details

Base Year

2024

Forecast Year

2025-2037

CAGR

5.3%

Base Year Market Size (2024)

USD 2.91 billion

Forecast Year Market Size (2037)

USD 5.69 billion

Regional Scope

  • North America (U.S., and Canada)
  • Asia Pacific (Japan, China, India, Indonesia, Malaysia, Australia, South Korea, Rest of Asia Pacific)
  • Europe (UK, Germany, France, Italy, Spain, Russia, NORDIC, Rest of Europe)
  • Latin America (Mexico, Argentina, Brazil, Rest of Latin America)
  • Middle East and Africa (Israel, GCC North Africa, South Africa, Rest of the Middle East and Africa)
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Healthy Biscuits Segmentation

The healthy biscuits market is segmented by type, distribution channel, and region. Among type segmentation, the functional and digestive biscuits segment is expected to hold the largest market share during the forecast period.  The segment growth is predominantly attributed to the high demand for healthy snack stuff having a great source of dietary fibers. These biscuits are prepared for diverse nutrition-rich ingredients such as oats, wheat, and multi-grains. Among distribution channel segmentation, supermarkets/hypermarkets segment held the largest share owing to greater accessibility, a wide variety of products allows customers to compare and decide for the best, and physical display of products permits customers to examine product details. The online segment is expected to grow at a fast pace on account of ease it provides to the customers while shopping.

Our in-depth analysis of the global market includes the following segments:

By Type
  • Functional & Digestive
  • Gluten-free
  • Reduced Calorie
  • and Others

By Distribution Channel
  • Supermarkets/hypermarkets
  • Convenience Stores
  • Online
  • Others
Vishnu Nair
Vishnu Nair
Head - Global Business Development

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Healthy Biscuits Industry - Regional Synopsis

Geographically, the healthy biscuits market is segmented into five major regions including North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa region.

 Asia Pacific industry is poised to dominate majority revenue share by 2037, owing to impelling demand for convenient and healthy snack products is expected to be the main element driving the market in the region. India is projected to observe significant progress in this category. The healthy biscuits market in India is majorly led by the Britannia Nutrichoice range. Some other prominent players operating in this category consist of Parle NutiCrunch, McVities, and Tiffany.

The growing urbanization in South America and Asia-Pacific generates a further room for growth due to the variation in demographics and high disposable income.

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Companies Dominating the Healthy Biscuits Landscape

    • Pladis Global 
      • Company Overview
      • Business Strategy
      • Key Product Offerings
      • Financial Performance
      • Key Performance Indicators
      • Risk Analysis
      • Recent Development
      • Regional Presence
      • SWOT Analysis
    • Parle Products Pvt. Ltd.
    • Cosmic Nutracos Solutions Private Limited
    • Anmol Industries Ltd.
    • MondelÄ“z International, Inc.
    • Britannia Industries
    • IFFCO
    • UNIBIC Foods India Pvt. Ltd.
    • ITC Limited

Recent Developments

  • May 1, 2020:MondelÄ“z Global LLC proclaimed today a voluntary recall of a limited quantity of RITZ Cheese Cracker Sandwiches Family Size as the exterior packaging shows that the product is Cheese variety, whereas the individually-wrapped product enclosed in the package is Peanut Butter variety.
  • April  2020:Gaia, whose parent company is Cosmic Nutracos Solutions Private Limited, has rolled out doorstep delivery services for its vast range of health food and nutritional supplements, pan India, amidst Coronavirus lockdown.
  • February 20, 2020:Pladis, the brand behind McVitie’s, reduced sugar in nine of their biscuits by up to 10% and salt by 5%, without compromising on taste.
  • Report ID: 2694
  • Published Date: Dec 26, 2024
  • Report Format: PDF, PPT
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Frequently Asked Questions (FAQ)

In the year 2025, the industry size of healthy biscuits is evaluated at USD 3.04 billion.

Healthy Biscuits Market size was valued at USD 2.91 billion in 2024 and is set to exceed USD 5.69 billion by 2037, registering over 5.3% CAGR during the forecast period i.e., between 2025-2037.

Asia Pacific industry is poised to dominate majority revenue share by 2037, owing to impelling demand for convenient and healthy snack products is expected to be the main element driving the market in the region.

The major players in the market are Pladis Global, Parle Products Pvt. Ltd., Cosmic Nutracos Solutions Private Limited, Anmol Industries Ltd., Mondelēz International, Inc., Britannia Industries, IFFCO, UNIBIC Foods India Pvt. Ltd., ITC Limited, and others.

Healthy Biscuit Market Report Scope

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