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Pet Toys and Training Market Segmentation By Product (Ball, Interactive Products, Training Products and Squeaky Products); By Material (Non-edible & Training and Edible & Training); By Animal Type (Dogs, Cats, Birds and Others); and By Distribution Channel (Online and Offline) – Global Demand Analysis & Opportunity Outlook 2027

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Extensive insights into the Growth of Pet Toys and Training Market amidst COVID-19

Before we witness the stabilization of economic growth in Europe and North America, Asia Pacific is estimated to bounce back progressively with countries such as China, India, South Korea and Japan witnessing more opportunities to recover from the losses sustained during COVID-19.

Being the biggest market in Eastern Europe, Russia is estimated to take the lowest hit, offering a sigh of relief to the businesses operating in the country. Whereas, GCC is estimated to observe low investments due to the sliding prices of crude oil.

We evaluate the strategies and commitment of the Giant Players in the market towards creating products and services that customers value and rely on.

In an attempt to control and eliminate the surge of coronavirus cases and meet the demand for required medical devices along with providing efficient medical services, there is a drastic shift of investments from authoritative bodies towards the healthcare sector. Where the aftermath of this pandemic may take years to be measured, Research Nester estimates notable expansion of e-health, gaming, and media and entertainment industries till the whole situation is contained and the plan of action for the recovery process is determined. There is an estimated probability of the growth in businesses going back a year if the condition is controlled in the next 2-3 months.                                                         Request Insights

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  • November 2019: Benebone LLC have announced the launch of “Zaggler”, a chewable toy for dogs.

  • August 2019: PetSafe® (brand of Radio Systems Corporation) have announced a new toy for cats named “Peek-a-Bird™ Electronic Cat Toy” that turns on for play when cats approach.

Introduction to Pet Toys & Training

Pet toys & training products are referred to all those products, which are designed for pets with the intention for playing or providing training. Serving a variety of purposes for pets, these products aim to encourage the pet’s overall health and discourage problem behavior resulting from boredom and excess energy. Toys offer mental and physical stimulation and enrichment, whereas pet trainers or dog owners use these toys to train their pets.

Market Size & Forecast

The global pet toys & training market is thriving on the back of growing pet industry and increase in spends by pet owners for the overall betterment of the pets. In addition, rising concern for health diseases of pets amongst pet owners and the behavioral issues observed in pets from boredom, all of these factors together are anticipated to contribute significantly towards the growth of the global pet toys & training market. According to American Pet Products Association (APPA), total pet industry expenditures in the U.S. grew from USD 48.35 billion in the year 2010 to USD 72.56 billion in the year 2018 and is further estimated to reach USD 75.38 billion by the year 2019.

Total U.S. Pet Industry Expenditure

The market is anticipated to record a robust CAGR throughout the forecast period, i.e. 2019-2027. The global pet toys & training market is segmented by animal type into dogs, cats, birds and others. Dogs segment is anticipated to hold the largest market share on the back of dog being the preferably accepted pet amongst pet owners. Dogs are often referred to as “man’s best friend” owing to their loyal behavior and like being around humans. Riding on the back of such factors, dogs are the most widely accepted pets and pet owners are known to spend heavily on them. Another statistics by the APPA National Pet Owners Survey stated that the number of U.S. households that owned a dog during the year 2018 was 63.4 million. Apparently, the report also stated that total of some of the basic annual expenses for dogs constituted to around USD 1381.00 per annum. CLICK TO DOWNLOAD SAMPLE REPORT

Number of U.S. Households that Own a Pet

Total of Some of the Basic Annual Expenses for Dog and Cat Owners

Pet Toys & Training Market Share

Growth Drivers

Growing Need For Kennel Boarding Amongst Pet Owners

According to 2017-2018 AVMA Pet Ownership & Demographics Sourcebook of the American Veterinary Medical Association (AVMA), highest rates of pet ownership were found among households living in mobile homes (73.8%), followed by houses (65.8%). Pet owners living in mobile homes often have the need for a trained pet. Owing to such a factor, pet owners tend to prefer toys for their pets that are environmentally friendly and also which train them. Moreover, staying most of the time out of home, also raises the need amongst the pet owners to associate their pet with a kennel boarder. Kennel boarders often provide training and work on stress reducing behavior of pets. Also, the 2019-2020 APPA National Pet Owners Survey stated that pet owners of dogs and cats spent almost 15% for kennel boarding and 3% for toys out of total of some of the basic annual expenses. Increasing expenditure for toys and increasing preference for kennel boarding amongst pet owners, all of these factors are anticipated to act as key growth drivers for the global pet toys & training market.

Some of the Basic Annual Expenses for Cats and Dogs

Increasing Expenditure for Pet Toys by Pet Owners

According to APPA National Pet Owners Survey, expenses for pet toys for dogs and cats in the U.S. itself increased from a total of USD 64.00 spent annually in 2013-14 to USD 79.00 spent annually in 2019-2020.

Expenses for Pet Toys

Pet owners are increasingly spending on pet toys and pet accessories to ensure a certain level of activity for pets. Rising concerns towards pet care along with the need amongst pet owners to keep the pets active is inducing the owners to prefer for pet toys. Additionally, social-cognitive changes observed in animals upon training is raising the demand for toys which also provide training to the pets. All of these factors are considered to contribute significantly towards the growth of the global pet toys & training market.


Lack Of Awareness Regarding Use Of Specific Products

There are certain pet products which needs an in-depth understanding for greater product effectiveness. Unavailability of proper knowledge for such products amongst pet owners is anticipated to hinder the growth of the global pet toys & training market.

Market Segmentation

Our in-depth analysis of the global pet toys and training market includes the following segments:

By Product

  • Ball
    • Soccer Ball
    • Push & Play
    • Teaser Play
    • Others
  • Interactive Products
    • Flyer
    • Tugger
    • Chaser
    • Others
  • Training Products
    • Beginner Training Products
    • Advanced & Trick Training
    • Intermediate Training
    • Others
  • Squeaky Products
    • Bone
    • Jumper
    • Critter
    • Hedgehog
    • Others

By Material

  • Non-edible & Training
  • Edible & Training

By Animal Type

  • Dogs
    • Kong
    • Rope Dog
    • Latex Dog
    • Bone
    • Others
  • Cats
    • Cat Ball
    • Interactive Toy
    • Plush Toy
    • Cat Scratching Toy
  • Birds
    • Bird Toy
    • Bird Parches
    • Others
  • Others

By Distribution Channel

  • Online
  • Offline
    • Supermarkets
    • Hypermarkets
    • Pet Stores

By Region

On the basis of regional analysis, the global pet toys and training market is segmented into five major regions including North America, Europe, Asia Pacific, Latin America and Middle East & Africa region.

North America is anticipated to hold the largest market share on account of presence of nations, such as Canada and the U.S., where there is a rising inclination amongst pet owners towards the adoption of pets. According to the 2019-2020 APPA National Pet Owners Survey, around 67% of U.S. households owned a pet during the survey period which equated to around 84.9 million homes. Additionally, in the year 1988, around 56% of U.S. households owned a pet according to the survey report.

The global pet toys and training market is further classified on the basis of region as follows:

  • North America (U.S. & Canada) Market size, Y-O-Y growth & Opportunity Analysis
  • Latin America (Brazil, Mexico, Argentina, Rest of Latin America) Market size, Y-O-Y growth & Opportunity Analysis
  • Europe (U.K., Germany, France, Italy, Spain, Hungary, Belgium, Netherlands & Luxembourg, NORDIC, Poland, Turkey, Russia, Rest of Europe) Market size, Y-O-Y growth & Opportunity Analysis
  • Asia-Pacific (China, India, Japan, South Korea, Indonesia, Malaysia, Australia, New Zealand, Rest of Asia-Pacific) Market size, Y-O-Y growth & Opportunity Analysis.
  • Middle East and Africa (Israel, GCC (Saudi Arabia, UAE, Bahrain, Kuwait, Qatar, Oman), North Africa, South Africa, Rest of Middle East and Africa) Market size, Y-O-Y growth & Opportunity Analysis.

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