According to a recently published report by Research Nester on “Printable Tags Market: Global Demand Analysis & Opportunity Outlook 2027” delivers detailed overview of the printable tags market in terms of market segmentation by size, by shape, by material, by application and by region.

Further, for the in-depth analysis, the report encompasses the industry growth drivers, restraints, supply and demand risk, market attractiveness, BPS analysis and Porter’s five force model.

The global printable tags market is anticipated to witness significant growth during the forecast period i.e. 2019-2027 owing to huge demand from the gift packaging and fashion industry. These tags are used in various applications such as food & beverage, pharmaceutical and others. Printable tags have high visibility lettering, superior tear resistance and strength for long lasting identification. Increasing application of customized tags that can be altered according to the customer’s requirements is impelling the growth of the market. The technological innovations have been well matured and standardized. Printable metal tags have been invented that turn the everyday objects into smart IoT devices such as these tags reflect Wi-Fi signals.  

The market is segmented by size into 1”x5”, 2”x3”, 1”x1/2” & others. The market is further segmented by shape into square, circular, rectangular, customized and others. On the basis of material, the market is segmented into paper and plastic. By application, the market is segmented into food & beverage, cosmetics & personal care, chemical & pharmaceutical, industrial, luggage tags, packaging and others.

North America and Europe are anticipated to have leading shares in the market and U.S. and Germany to be the mature markets during the forecast period. Asia Pacific region countries such as India, South Korea, and China are expected to witness significant growth on account of growing gift packaging industry. India and China have the large number of emerging companies and in order to compete with other countries, the use of printable tags has increased in the recent years owing to being the cost effective solution in comparison to other tags. In Middle East & Africa region, the GCC countries market is expected to gain the momentum during the forecast period.

Wide Usage in Various Applications

The demand for these tags has been witnessed from various applications. It has been increasingly used in food & beverages, chemicals, gifts packaging, boxes, wedding templates and many more areas. Technological advancements have led to the increase in demand for these tags that provide easy identification of the product and access the information from a faraway location. This factor is anticipated to propel the growth of the market during the forecast period.

However, environmental hazards caused by the tags is expected to operate as key restraints to the growth of the global printable tags market over the forecast period.

This report also provides the existing competitive scenario of some of the key players of the printable tags market which includes company profiling of Avery Dennison, Universal Tag, American Label & Tag, Better Label & Products Inc., and Brady Corporation. The profiling enfolds key information of the companies which encompasses business overview, products and services, key financials and recent news and developments. On the whole, the report depicts detailed overview of the printable tags market that will help industry consultants, equipment manufacturers, existing players searching for expansion opportunities, new players searching possibilities and other stakeholders to align their market centric strategies according to the ongoing and expected trends in the future.